Savory Snacks in New Zealand to 2013

Introduction

This databook provides key data and information on the savory snacks market in New Zealand. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on five categories: potato chips, processed snacks, nuts & seeds, popcorn and other savory snacks

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the savory snacks market, including company overview, key facts and business description

Highlights

The market for savory snacks in New Zealand increased at a compound annual growth rate of 5.3% between 2003 and 2008.

The potato chips category led the savory snacks market in New Zealand, accounting for a share of 38.5%.

Leading players in New Zealand savory snacks market include Goodman Fielder Ltd, Groupe Danone and Prolife.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the savory snacks market in New Zealand

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights
Highlights

The market for savory snacks in New Zealand increased at a compound annual growth rate of 5.3% between 2003 and 2008.

The potato chips category led the savory snacks market in New Zealand, accounting for a share of 38.5%.

Leading players in New Zealand savory snacks market include Goodman Fielder Ltd, Groupe Danone and Prolife.


[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: savory snacks 2
Summary category level: nuts & seeds 3
Summary category level: other savory snacks 4
Summary category level: popcorn 5
Summary category level: potato chips 6
Summary category level: processed snacks 7
Chapter 2 Introduction 8
What is this report about? 8
How to use this report 8
Market definition 9
Chapter 3 Market Overview 24
Value analysis (New Zealand Dollar), 2003?08 24
Value analysis (New Zealand Dollar), 2008?13 25
Value analysis (US dollars), 2003?08 27
Value analysis (US dollars), 2008?13 28
Volume analysis, 2003?08 30
Volume analysis, 2008?13 31
Company and brand share analysis 33
Distribution analysis 37
Expenditure and consumption per capita 39
Chapter 4 Leading Company Profiles 43
Goodman Fielder Ltd. 43
Groupe Danone 45
Chapter 5 Category Analysis: Nuts & seeds 47
Value analysis (New Zealand Dollar), 2003?08 47
Value analysis (New Zealand Dollar), 2008?13 48
Value analysis (US dollars), 2003?08 50
Value analysis (US dollars), 2008?13 50
Volume analysis, 2003?08 52
Volume analysis, 2008?13 53
Company and brand share analysis 55
Distribution analysis 58
Expenditure and consumption per capita 60
Chapter 6 Category Analysis: Other savory snacks 63
Value analysis (New Zealand Dollar), 2003?08 63
Value analysis (New Zealand Dollar), 2008?13 64
Value analysis (US dollars), 2003?08 66
Value analysis (US dollars), 2008?13 66
Volume analysis, 2003?08 68
Volume analysis, 2008?13 69
Company and brand share analysis 71
Distribution analysis 73
Expenditure and consumption per capita 75
Chapter 7 Category Analysis: Popcorn 78
Value analysis (New Zealand Dollar), 2003?08 78
Value analysis (New Zealand Dollar), 2008?13 79
Value analysis (US dollars), 2003?08 81
Value analysis (US dollars), 2008?13 81
Volume analysis, 2003?08 83
Volume analysis, 2008?13 84
Company and brand share analysis 86
Distribution analysis 88
Expenditure and consumption per capita 90
Chapter 8 Category Analysis: Potato chips 93
Value analysis (New Zealand Dollar), 2003?08 93
Value analysis (New Zealand Dollar), 2008?13 94
Value analysis (US dollars), 2003?08 95
Value analysis (US dollars), 2008?13 95
Volume analysis, 2003?08 96
Volume analysis, 2008?13 97
Company and brand share analysis 98
Distribution analysis 101
Expenditure and consumption per capita 103
Chapter 9 Category Analysis: Processed snacks 106
Value analysis (New Zealand Dollar), 2003?08 106
Value analysis (New Zealand Dollar), 2008?13 107
Value analysis (US dollars), 2003?08 109
Value analysis (US dollars), 2008?13 109
Volume analysis, 2003?08 111
Volume analysis, 2008?13 112
Company and brand share analysis 114
Distribution analysis 117
Expenditure and consumption per capita 119
Chapter 10 Country Comparison 122
Value 122
Volume 126
Market share 130
Chapter 11 PESTLE Analysis 131
Summary 131
Political analysis 132
Economic analysis 135
Social analysis 138
Technological analysis 141
Legal analysis 144
Environmental analysis 147
Chapter 12 Macroeconomic Profile 150
Macroeconomic indicators 150
Chapter 13 Research Methodology 155
Methodology overview 155
Secondary research 156
Market modeling 157
Creating an initial data model 157
Revising the initial data model 157
Creating a final estimate 158
Creating demographic value splits 158
Primary research 158
Data finalization 159
Ongoing research 159
Chapter 14 APPENDIX 160
Future readings 160
How to contact experts in your industry 160
Disclaimer 160


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LIST OF FIGURES
Figure 1: New Zealand savory snacks value and value forecast, 2003?13 (NZ$m, nominal prices) 26
Figure 2: New Zealand savory snacks category growth comparison, by value, 2003?13 29
Figure 3: New Zealand savory snacks volume and volume forecast, 2003?13 (kg, million) 32
Figure 4: New Zealand savory snacks category growth comparison, by volume, 2003?13 32
Figure 5: New Zealand savory snacks company share, by value, 2007?08 (%) 35
Figure 6: New Zealand savory snacks distribution channels, by value, 2007?08 (%) 38
Figure 7: New Zealand nuts & seeds value and value forecast, 2003?13 (NZ$m, nominal prices) 49
Figure 8: New Zealand nuts & seeds category growth comparison, by value, 2003?13 51
Figure 9: New Zealand nuts & seeds volume and volume forecast, 2003?13 (kg, million) 54
Figure 10: New Zealand nuts & seeds category growth comparison, by volume, 2003?13 54
Figure 11: New Zealand nuts & seeds company share, by value, 2007?08 (%) 56
Figure 12: New Zealand nuts & seeds distribution channels, by value, 2007?08 (%) 59
Figure 13: New Zealand other savory snacks value and value forecast, 2003?13 (NZ$m, nominal prices) 65
Figure 14: New Zealand other savory snacks category growth comparison, by value, 2003?13 67
Figure 15: New Zealand other savory snacks volume and volume forecast, 2003?13 (kg, million) 70
Figure 16: New Zealand other savory snacks category growth comparison, by volume, 2003?13 70
Figure 17: New Zealand other savory snacks distribution channels, by value, 2007?08 (%) 74
Figure 18: New Zealand popcorn value and value forecast, 2003?13 (NZ$m, nominal prices) 80
Figure 19: New Zealand popcorn category growth comparison, by value, 2003?13 82
Figure 20: New Zealand popcorn volume and volume forecast, 2003?13 (kg, million) 85
Figure 21: New Zealand popcorn category growth comparison, by volume, 2003?13 85
Figure 22: New Zealand popcorn distribution channels, by value, 2007?08 (%) 89
Figure 23: New Zealand potato chips value and value forecast, 2003?13 (NZ$m, nominal prices) 94
Figure 24: New Zealand potato chips volume and volume forecast, 2003?13 (kg, million) 97
Figure 25: New Zealand potato chips company share, by value, 2007?08 (%) 99
Figure 26: New Zealand potato chips distribution channels, by value, 2007?08 (%) 102
Figure 27: New Zealand processed snacks value and value forecast, 2003?13 (NZ$m, nominal prices) 108
Figure 28: New Zealand processed snacks category growth comparison, by value, 2003?13 110
Figure 29: New Zealand processed snacks volume and volume forecast, 2003?13 (kg, million) 113
Figure 30: New Zealand processed snacks category growth comparison, by volume, 2003?13 113
Figure 31: New Zealand processed snacks company share, by value, 2007?08 (%) 115
Figure 32: New Zealand processed snacks distribution channels, by value, 2007?08 (%) 118
Figure 33: Global savory snacks market split (value terms, 2008), top five countries 123
Figure 34: Global savory snacks market value, 2003–08, top five countries 125
Figure 35: Global savory snacks market split (volume terms, 2008), top five countries 127
Figure 36: Global savory snacks market volume, 2003–08, top five countries 129
Figure 37: Annual data review process 156


LIST OF TABLES
Table 1: Savory snacks category definitions 10
Table 2: Savory snacks distribution channels 11
Table 3: New Zealand savory snacks value, 2003?08 (NZ$m, nominal prices) 24
Table 4: New Zealand savory snacks value forecast, 2008?13 (NZ$m, nominal prices) 25
Table 5: New Zealand savory snacks value, 2003?08 ($m, nominal prices) 27
Table 6: New Zealand savory snacks value forecast, 2008?13 ($m, nominal prices) 28
Table 7: New Zealand savory snacks volume, 2003?08 (kg, million) 30
Table 8: New Zealand savory snacks volume forecast, 2008?13 (kg, million) 31
Table 9: New Zealand savory snacks brand share, by value, 2007?08 (%) 33
Table 10: New Zealand savory snacks value, by brand 2007?08 (NZ$m, nominal prices) 34
Table 11: New Zealand savory snacks company share by value, 2007?08 (%) 36
Table 12: New Zealand savory snacks value, by company, 2007?08 (NZ$m, nominal prices) 36
Table 13: New Zealand savory snacks distribution channels, by value, 2007?08 (%) 37
Table 14: New Zealand savory snacks value, by distribution channel, 2007?08 (NZ$m, nominal prices) 37
Table 15: New Zealand savory snacks expenditure per capita, 2003?08 (NZ$, nominal prices) 39
Table 16: New Zealand savory snacks forecast expenditure per capita, 2008?13 (NZ$, nominal prices) 40
Table 17: New Zealand savory snacks expenditure per capita, 2003?08 ($, nominal prices) 40
Table 18: New Zealand savory snacks forecast expenditure per capita, 2008?13 ($, nominal prices) 41
Table 19: New Zealand savory snacks consumption per capita, 2003?08 (kg) 41
Table 20: New Zealand savory snacks forecast consumption per capita, 2008?13 (kg) 42
Table 21: Goodman Fielder Ltd. key facts 43
Table 22: Groupe Danone key facts 45
Table 23: New Zealand nuts & seeds value, 2003?08 (NZ$m, nominal prices) 47
Table 24: New Zealand nuts & seeds value forecast, 2008?13 (NZ$m, nominal prices) 48
Table 25: New Zealand nuts & seeds value, 2003?08 ($m, nominal prices) 50
Table 26: New Zealand nuts & seeds value forecast, 2008?13 ($m, nominal prices) 50
Table 27: New Zealand nuts & seeds volume, 2003?08 (kg, million) 52
Table 28: New Zealand nuts & seeds volume forecast, 2008?13 (kg, million) 53
Table 29: New Zealand nuts & seeds brand share, by value, 2007?08 (%) 55
Table 30: New Zealand nuts & seeds value, by brand 2007?08 (NZ$m, nominal prices) 55
Table 31: New Zealand nuts & seeds company share by value, 2007?08 (%) 57
Table 32: New Zealand nuts & seeds value, by company, 2007?08 (NZ$m, nominal prices) 57
Table 33: New Zealand nuts & seeds distribution channels, by value, 2007?08 (%) 58
Table 34: New Zealand nuts & seeds value, by distribution channel, 2007?08 (NZ$m, nominal prices) 58
Table 35: New Zealand nuts & seeds expenditure per capita, 2003?08 (NZ$, nominal prices) 60
Table 36: New Zealand nuts & seeds forecast expenditure per capita, 2008?13 (NZ$, nominal prices) 60
Table 37: New Zealand nuts & seeds expenditure per capita, 2003?08 ($, nominal prices) 61
Table 38: New Zealand nuts & seeds forecast expenditure per capita, 2008?13 ($, nominal prices) 61
Table 39: New Zealand nuts & seeds consumption per capita, 2003?08 (kg) 62
Table 40: New Zealand nuts & seeds forecast consumption per capita, 2008?13 (kg) 62
Table 41: New Zealand other savory snacks value, 2003?08 (NZ$m, nominal prices) 63
Table 42: New Zealand other savory snacks value forecast, 2008?13 (NZ$m, nominal prices) 64
Table 43: New Zealand other savory snacks value, 2003?08 ($m, nominal prices) 66
Table 44: New Zealand other savory snacks value forecast, 2008?13 ($m, nominal prices) 66
Table 45: New Zealand other savory snacks volume, 2003?08 (kg, million) 68
Table 46: New Zealand other savory snacks volume forecast, 2008?13 (kg, million) 69
Table 47: New Zealand other savory snacks brand share, by value, 2007?08 (%) 71
Table 48: New Zealand other savory snacks value, by brand 2007?08 (NZ$m, nominal prices) 71
Table 49: New Zealand other savory snacks company share by value, 2007?08 (%) 72
Table 50: New Zealand other savory snacks value, by company, 2007?08 (NZ$m, nominal prices) 72
Table 51: New Zealand other savory snacks distribution channels, by value, 2007?08 (%) 73
Table 52: New Zealand other savory snacks value, by distribution channel, 2007?08 (NZ$m, nominal prices) 73
Table 53: New Zealand other savory snacks expenditure per capita, 2003?08 (NZ$, nominal prices) 75
Table 54: New Zealand other savory snacks forecast expenditure per capita, 2008?13 (NZ$, nominal prices) 75
Table 55: New Zealand other savory snacks expenditure per capita, 2003?08 ($, nominal prices) 76
Table 56: New Zealand other savory snacks forecast expenditure per capita, 2008?13 ($, nominal prices) 76
Table 57: New Zealand other savory snacks consumption per capita, 2003?08 (kg) 77
Table 58: New Zealand other savory snacks forecast consumption per capita, 2008?13 (kg) 77
Table 59: New Zealand popcorn value, 2003?08 (NZ$m, nominal prices) 78
Table 60: New Zealand popcorn value forecast, 2008?13 (NZ$m, nominal prices) 79
Table 61: New Zealand popcorn value, 2003?08 ($m, nominal prices) 81
Table 62: New Zealand popcorn value forecast, 2008?13 ($m, nominal prices) 81
Table 63: New Zealand popcorn volume, 2003?08 (kg, million) 83
Table 64: New Zealand popcorn volume forecast, 2008?13 (kg, million) 84
Table 65: New Zealand popcorn brand share, by value, 2007?08 (%) 86
Table 66: New Zealand popcorn value, by brand 2007?08 (NZ$m, nominal prices) 86
Table 67: New Zealand popcorn company share by value, 2007?08 (%) 87
Table 68: New Zealand popcorn value, by company, 2007?08 (NZ$m, nominal prices) 87
Table 69: New Zealand popcorn distribution channels, by value, 2007?08 (%) 88
Table 70: New Zealand popcorn value, by distribution channel, 2007?08 (NZ$m, nominal prices) 88
Table 71: New Zealand popcorn expenditure per capita, 2003?08 (NZ$, nominal prices) 90
Table 72: New Zealand popcorn forecast expenditure per capita, 2008?13 (NZ$, nominal prices) 90
Table 73: New Zealand popcorn expenditure per capita, 2003?08 ($, nominal prices) 91
Table 74: New Zealand popcorn forecast expenditure per capita, 2008?13 ($, nominal prices) 91
Table 75: New Zealand popcorn consumption per capita, 2003?08 (kg) 92
Table 76: New Zealand popcorn forecast consumption per capita, 2008?13 (kg) 92
Table 77: New Zealand potato chips value, 2003?08 (NZ$m, nominal prices) 93
Table 78: New Zealand potato chips value forecast, 2008?13 (NZ$m, nominal prices) 94
Table 79: New Zealand potato chips value, 2003?08 ($m, nominal prices) 95
Table 80: New Zealand potato chips value forecast, 2008?13 ($m, nominal prices) 95
Table 81: New Zealand potato chips volume, 2003?08 (kg, million) 96
Table 82: New Zealand potato chips volume forecast, 2008?13 (kg, million) 97
Table 83: New Zealand potato chips brand share, by value, 2007?08 (%) 98
Table 84: New Zealand potato chips value, by brand 2007?08 (NZ$m, nominal prices) 98
Table 85: New Zealand potato chips company share by value, 2007?08 (%) 100
Table 86: New Zealand potato chips value, by company, 2007?08 (NZ$m, nominal prices) 100
Table 87: New Zealand potato chips distribution channels, by value, 2007?08 (%) 101
Table 88: New Zealand potato chips value, by distribution channel, 2007?08 (NZ$m, nominal prices) 101
Table 89: New Zealand potato chips expenditure per capita, 2003?08 (NZ$, nominal prices) 103
Table 90: New Zealand potato chips forecast expenditure per capita, 2008?13 (NZ$, nominal prices) 103
Table 91: New Zealand potato chips expenditure per capita, 2003?08 ($, nominal prices) 104
Table 92: New Zealand potato chips forecast expenditure per capita, 2008?13 ($, nominal prices) 104
Table 93: New Zealand potato chips consumption per capita, 2003?08 (kg) 105
Table 94: New Zealand potato chips forecast consumption per capita, 2008?13 (kg) 105
Table 95: New Zealand processed snacks value, 2003?08 (NZ$m, nominal prices) 106
Table 96: New Zealand processed snacks value forecast, 2008?13 (NZ$m, nominal prices) 107
Table 97: New Zealand processed snacks value, 2003?08 ($m, nominal prices) 109
Table 98: New Zealand processed snacks value forecast, 2008?13 ($m, nominal prices) 109
Table 99: New Zealand processed snacks volume, 2003?08 (kg, million) 111
Table 100: New Zealand processed snacks volume forecast, 2008?13 (kg, million) 112
Table 101: New Zealand processed snacks brand share, by value, 2007?08 (%) 114
Table 102: New Zealand processed snacks value, by brand 2007?08 (NZ$m, nominal prices) 114
Table 103: New Zealand processed snacks company share by value, 2007?08 (%) 116
Table 104: New Zealand processed snacks value, by company, 2007?08 (NZ$m, nominal prices) 116
Table 105: New Zealand processed snacks distribution channels, by value, 2007?08 (%) 117
Table 106: New Zealand processed snacks value, by distribution channel, 2007?08 (NZ$m, nominal prices) 117
Table 107: New Zealand processed snacks expenditure per capita, 2003?08 (NZ$, nominal prices) 119
Table 108: New Zealand processed snacks forecast expenditure per capita, 2008?13 (NZ$, nominal prices) 119
Table 109: New Zealand processed snacks expenditure per capita, 2003?08 ($, nominal prices) 120
Table 110: New Zealand processed snacks forecast expenditure per capita, 2008?13 ($, nominal prices) 120
Table 111: New Zealand processed snacks consumption per capita, 2003?08 (kg) 121
Table 112: New Zealand processed snacks forecast consumption per capita, 2008?13 (kg) 121
Table 113: Global savory snacks market value, 2008 122
Table 114: Global savory snacks market split (value terms ($m), 2008), top five countries 125
Table 115: Global savory snacks market volume, 2008 126
Table 116: Global savory snacks market split (volume terms, 2008), top five countries 129
Table 117: Leading players, top five countries 130
Table 118: Analysis of New Zealand’s political landscape 132
Table 119: Analysis of New Zealand’s economic landscape 135
Table 120: Analysis of New Zealand’s social landscape 138
Table 121: Analysis of New Zealand’s technology landscape 141
Table 122: Analysis of New Zealand’s legal landscape 144
Table 123: Analysis of New Zealand’s environmental landscape 147
Table 124: New Zealand population, by age group, 2003?08 (millions) 150
Table 125: New Zealand population forecast, by age group, 2008?13 (millions) 151
Table 126: New Zealand population, by gender, 2003?08 (millions) 151
Table 127: New Zealand population forecast, by gender, 2008?13 (millions) 152
Table 128: New Zealand nominal GDP, 2003?08 (NZ$bn, nominal prices) 152
Table 129: New Zealand nominal GDP forecast, 2008?13 (NZ$bn, nominal prices) 152
Table 130: New Zealand real GDP, 2003?08 (NZ$bn, 2000 prices) 153
Table 131: New Zealand real GDP forecast, 2008?13 (NZ$bn, 2000 prices) 153
Table 132: New Zealand real GDP, 2003?08 ($bn, 2000 prices) 153
Table 133: New Zealand real GDP forecast, 2008?13 ($bn, 2000 prices) 154
Table 134: New Zealand consumer price index, 2003?08 (2000=100) 154
Table 135: New Zealand consumer price index, 2008?13 (2000=100) 154


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