Scandinavia E-Commerce Report 2009

Effective decision support for E-Commerce managers

E-Commerce is the sales channel of the future. However, even the brightest prospects will not materialize, unless providers keep track of trends, consumer demands and competitors in this challenging market environment. The key to entrepreneurial success in the E-Commerce market is access to objective, reliable and up-to-date information that provides an insight into the dynamics of the market.
yStats.com is the one-stop source for these facts.
yStats.com focuses on secondary research, which means that we use and compare different sources. This allows us to analyze individual aspects from different perspectives and to equip decision-makers with reliable data and information on the respective markets, their structure and dynamics.

The Report
The Report covers B2C E-Commerce of the countries Sweden, Norway, Finland, Denmark.

Contents
- Management summary, which contains the main findings
- Current Trends in the E-Commerce Segment
- Sales numbers and growth rates of B2C E-Commerce
- E-Commerce vs. retail and home shopping sales figure comparisons
- Basic data on the number of internet users, penetration, types of used internet connections, number of internet shoppers and demographics (including penetration rates)
- Product rankings, which show the top selling assortments on the internet.
- Rankings and short profiles of the main competitors
- News on leading E-Commerce companies

The E-Commerce market reports of yStats.com are available as Powerpoint presentations and PDF in English.

About yStats.com
Founded in 2005, yStats.com is committed to the research of objective, demand-based and up-to-date data on markets and competitors for top managers from various industries including retail, home shopping, E-Commerce, telecommunication, logistics and energy. The Hamburg-based company is a specialist for secondary research with a clear international focus.
[Studien Infos ausblenden]

Covered countries: Sweden, Norway, Finland, Denmark

E-Commerce in Sweden

1. Trends
o Internet Trends: Internet Access and Online Shopping
o Internet Trends: Persons aged 16-74 who bought different Goods or Services for private use over the Internet, by Gender in Percent, April 2007-March 2008
o Internet Trends: Persons who use the Internet both at Home and via Mobile Connection, 2008
o Percentage and Number of Persons who Used Mobile Connections to the Internet by Type of Connection, Age and Gender, 2008
o Trends: Online Travel Market
o Mobile Phone Subscribers in Europe, by Country (Thousands and CAGR), 2005 - 2010

2. Sales
o Development of Total Retail Sales & Distance Selling in Sweden, sales in billion €, 2005-2007
o Total B2C E-Commerce Sales, in billion €, 2006-2011f

3. Shares
o B2C E-Commerce Share of Total Retail and Distance Selling Markets, 2006-2007

4. Products
o Major Online Products Bought, by Gender in % and in absolute numbers, 2008
o Major Online Products Bought, by Gender in %, April 2007-March 2008

5. Users / Shoppers
o Development of Internet Users and its Percentage of Country Population, 2007-2012
o Online shopping Statistics within selected European Countries, Q2 2004 - Q2 2008
o Individuals having ordered/bought goods or services for private use over the Internet in the last three months, 2004-2008
o Online-Shoppers as percentage of total population in the EU within the last 12 months Time period of survey: first half of 2008

6. Players
o Major Distance Sellers (including Assortments, Distribution Channels and Sales), 2007


E-Commerce in Norway

1. Trends
o Internet Trends: ICT in Households - Infrastructure, 2nd quarter of 2008
o Internet Trends: ICT in Households – Access Technologies by Household income, 2nd quarter of 2008
o Internet Trends: ICT in Households - Online Shopping, by Gender and Age-Groups, 2nd quarter of 2008
o Internet Trends: Broadband Subscriptions with Fixed Access only, Q3 2008
o Internet Trends: Broadband Subscriptions in the Private and Commercial Market, Q3 2002-Q3 2008
o Internet Trends: Internet Share of Total Distance Selling Orders, 2005-2008
o Internet Trends: Internet Share of Total Distance Selling Orders, 2002-2008
o Mobile Trends: Purposes of Mobile Phone Usage, by Age and Gender in %, Q2 2008
o Mobile Phone Subscribers in Europe, by Country (thousands and CAGR*), 2005 - 2010

2. Sales
o Development of Total Retail, Distance Selling, and B2C E-Commerce Sales, in billion NKr, 2005-2007

3. Shares
o B2C E-Commerce Share of Total Retail and Distance Selling Markets, 2007

4. Products
o Internet Assortments Bought for Private Use, by Age and Gender, in %, Q2 2008

5. Users / Shoppers
o Development of Internet Users and its Percentage of Country Population, 2007-2012f
o Individuals having ordered/bought Goods or Services for Private Use over the Internet in the last three months, 2004-2008

6. Players
o Major E-Commerce Players in Norway: Komplett


E-Commerce in Finland

1. Trends
o Internet Trends: Survey on ICT Usage in Households and by Individuals, 2008
o Internet Trends: Internet Usage and Demographics, 2008
o Mobile Phone Subscribers in Europe, by Country (thousands and CAGR), 2005 – 2010

2. Sales
o Develop. of Total Retail, Distance Selling, and B2C E-Com. Sales in Finland, sales in billion €, 2005-2007

3. Shares
o B2C E-Commerce Share of Total Retail and Distance Selling Markets, 2005-2007

4. Products
o Online Shopping by Product Category, Percent of all Buyers, Spring 2008

5. Users / Shoppers
o Development of Internet Users and its Percentage of Country Population, 2007-2012f
o Online-Shoppers, in Percent of Population, 2001-2008
o Individuals having ordered/bought goods or services for private use over the Internet In the last three months, 2004-2008
o Online-Shoppers as percentage of total population in the EU within the last 12 months; Time period of survey: first half of 2008

6. Players
o Major E-Commerce Players: Ellos, NetAntilla, Hobby Hall
o Major E-Commerce Players: Verkkokauppa.com, Suomalainen.com, PC Superstore
o Internet Profile of Anttila


E-Commerce in Denmark

1. Trends
o Trends: Online Shopping by Category of Goods and by Region, 2008
o Individuals having ordered/bought goods or services for private use over the Internet in the last three months, 2004-2008
o Online-Shoppers as Percentage of Total Population in the EU within the last 12 months, Time period of survey: first half of 2008
o Mobile Phone Subscribers in Europe, by country (thousands and CAGR),2005 - 2010

2. Sales
o Development of Total Retail, Distance Selling, and B2C E-Commerce Sales, sales in bil. DKR, 2005-2007

3. Shares
o B2C E-Commerce Share of Total Retail, 2005-2007

4. Products
o E-commerce by Type, Product and Region, in Percent of Internet-Shoppers (in last 12 months), 2008

5. Users / Shoppers
o Development of Internet Users (at home) and its Percentage of Country Population, 2007-2012f

6. Players
o Major E-Commerce Players in Denmark: Komplett
o Major E-Commerce Players in Denmark: Nettorvet (Coop)
[Inhaltsverzeichnis ausblenden]