TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: smoothies 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Smoothies 10
Value analysis (UAE Dirham), 2003?08 10
Value analysis (UAE Dirham), 2008?13 11
Value analysis (US dollars), 2003?08 13
Value analysis (US dollars), 2008?13 13
Volume analysis, 2003?08 15
Volume analysis, 2008?13 16
Company and brand share analysis 18
Distribution analysis 20
Expenditure and consumption per capita 22
Chapter 4 PESTLE Analysis 25
Summary 25
Political analysis 26
Economic analysis 29
Social analysis 32
Technological analysis 36
Legal analysis 39
Environmental analysis 42
Chapter 5 Macroeconomic Profile 44
Macroeconomic indicators 44
Chapter 6 Research Methodology 49
Methodology overview 49
Secondary research 50
Market modeling 51
Creating an initial data model 51
Revising the initial data model 51
Creating a final estimate 52
Creating demographic value splits 52
Primary research 52
Data finalization 53
Ongoing research 53
LIST OF FIGURES
Figure 1: Smoothies, United Arab Emirates, value by segment (AEDm), 2003?13 12
Figure 2: Smoothies, United Arab Emirates, category growth comparison, by value, 2003?13 14
Figure 3: Smoothies, United Arab Emirates, volume by segment (liters, million), 2003?13 17
Figure 4: Smoothies, United Arab Emirates, category growth comparison, by volume, 2003?13 17
Figure 5: Smoothies, United Arab Emirates, distribution channels by volume (%), 2007?08 21
Figure 6: Education expenditure in the UAE 34
Figure 7: Annual data review process 50
LIST OF TABLES
Table 1: Smoothies category definitions 3
Table 2: Smoothies distribution channels 4
Table 3: Smoothies, United Arab Emirates, value by segment (AEDm), 2003?08 10
Table 4: Smoothies, United Arab Emirates, value forecast by segment (AEDm), 2008?13 11
Table 5: Smoothies, United Arab Emirates, value by segment ($m), 2003?08 13
Table 6: Smoothies, United Arab Emirates, value forecast by segment ($m), 2008?13 13
Table 7: Smoothies, United Arab Emirates, volume by segment (liters, million), 2003?08 15
Table 8: Smoothies, United Arab Emirates, volume forecast by segment (liters, million), 2008?13 16
Table 9: Smoothies, United Arab Emirates, brand share by volume (%), 2007?08 18
Table 10: Smoothies, United Arab Emirates, volume by brand (liters, million), 2007?08 18
Table 11: Smoothies, United Arab Emirates, company share by volume (%), 2007?08 19
Table 12: Smoothies, United Arab Emirates, volume by company (liters, million), 2007?08 19
Table 13: Smoothies, United Arab Emirates, distribution channels by volume (%), 2007?08 20
Table 14: Smoothies, United Arab Emirates, volume by distribution channel (liters, million), 2007?08 20
Table 15: Smoothies, United Arab Emirates, expenditure per capita (AED), 2003?08 22
Table 16: Smoothies, United Arab Emirates, forecast expenditure per capita (AED), 2008?13 22
Table 17: Smoothies, United Arab Emirates, expenditure per capita ($), 2003?08 23
Table 18: Smoothies, United Arab Emirates, forecast expenditure per capita ($), 2008?13 23
Table 19: Smoothies, United Arab Emirates, consumption per capita (liters), 2003?08 24
Table 20: Smoothies, United Arab Emirates, forecast consumption per capita (liters), 2008?13 24
Table 21: Analysis of the UAE’s political landscape 26
Table 22: Analysis of the UAE’s economic landscape 29
Table 23: Analysis of the UAE’s social landscape 32
Table 24: Analysis of the UAE’s technology landscape 36
Table 25: Patents registered by the UAE with the USPTO, 2003–07 38
Table 26: Analysis of the UAE’s legal landscape 39
Table 27: Analysis of the UAE’s environmental landscape 42
Table 28: United Arab Emirates population, by age group, 2003?08 (millions) 44
Table 29: United Arab Emirates population forecast, by age group, 2008?13 (millions) 45
Table 30: United Arab Emirates population, by gender, 2003?08 (millions) 45
Table 31: United Arab Emirates population forecast, by gender, 2008?13 (millions) 46
Table 32: United Arab Emirates nominal GDP, 2003?08 (AEDbn, nominal prices) 46
Table 33: United Arab Emirates nominal GDP forecast, 2008?13 (AEDbn, nominal prices) 46
Table 34: United Arab Emirates real GDP, 2003?08 (AEDbn, 2000 prices) 47
Table 35: United Arab Emirates real GDP forecast, 2008?13 (AEDbn, 2000 prices) 47
Table 36: United Arab Emirates real GDP, 2003?08 ($bn, 2000 prices) 47
Table 37: United Arab Emirates real GDP forecast, 2008?13 ($bn, 2000 prices) 48
Table 38: United Arab Emirates consumer price index, 2003?08 (2000=100) 48
Table 39: United Arab Emirates consumer price index, 2008?13 (2000=100) 48
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