Soft Drinks in the US to 2013

Introduction

This databook provides key data and information on the soft drinks market in the US. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on seven categories: carbonates, bottled water, juices, functional drinks, concentrates, smoothies and RTD tea and coffee

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the soft drinks market, including company overview, key facts and business description

Highlights

The market for soft drinks in the US increased at a compound annual growth rate of 3.2% between 2003 and 2008.

The carbonates category led the soft drinks market in the US, accounting for a share of 50%.

Leading players in the US soft drinks market include Coca-Cola Company, The, Pepsico, Inc. and Nestle S.A..

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the soft drinks market in the US

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights

[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: soft drinks 2
Summary category level: bottled water 3
Summary category level: carbonates 4
Summary category level: concentrates 5
Summary category level: functional drinks 6
Summary category level: juices 7
Summary category level: RTD tea and coffee 8
Summary category level: smoothies 9
Chapter 2 Introduction 10
What is this report about? 10
How to use this report 10
Market definition 11
Chapter 3 Market Overview 27
Value analysis (US Dollar), 2003?08 27
Value analysis (US Dollar), 2008?13 28
Volume analysis, 2003?08 30
Volume analysis, 2008?13 31
Company and brand share analysis 33
Distribution analysis 44
Expenditure and consumption per capita 46
Chapter 4 Leading Company Profiles 50
The Coca-Cola Company 50
PepsiCo, Inc. 53
Chapter 5 Category Analysis: Bottled Water 56
Value analysis (US Dollar), 2003?08 56
Value analysis (US Dollar), 2008?13 57
Volume analysis, 2003?08 59
Volume analysis, 2008?13 60
Company and brand share analysis 62
Distribution analysis 66
Expenditure and consumption per capita 68
Chapter 6 Category Analysis: Carbonates 70
Value analysis (US Dollar), 2003?08 70
Value analysis (US Dollar), 2008?13 71
Volume analysis, 2003?08 73
Volume analysis, 2008?13 74
Company and brand share analysis 76
Distribution analysis 80
Expenditure and consumption per capita 82
Chapter 7 Category Analysis: Concentrates 85
Value analysis (US Dollar), 2003?08 85
Value analysis (US Dollar), 2008?13 86
Volume analysis, 2003?08 88
Volume analysis, 2008?13 89
Company and brand share analysis 91
Distribution analysis 94
Expenditure and consumption per capita 96
Chapter 8 Category Analysis: Functional Drinks 98
Value analysis (US Dollar), 2003?08 98
Value analysis (US Dollar), 2008?13 99
Volume analysis, 2003?08 101
Volume analysis, 2008?13 102
Company and brand share analysis 104
Distribution analysis 107
Expenditure and consumption per capita 109
Chapter 9 Category Analysis: Juices 111
Value analysis (US Dollar), 2003?08 111
Value analysis (US Dollar), 2008?13 112
Volume analysis, 2003?08 114
Volume analysis, 2008?13 115
Company and brand share analysis 117
Distribution analysis 122
Expenditure and consumption per capita 124
Chapter 10 Category Analysis: RTD Tea and Coffee 128
Value analysis (US Dollar), 2003?08 128
Value analysis (US Dollar), 2008?13 129
Volume analysis, 2003?08 131
Volume analysis, 2008?13 132
Company and brand share analysis 134
Distribution analysis 137
Expenditure and consumption per capita 139
Chapter 11 Category Analysis: Smoothies 141
Value analysis (US Dollar), 2003?08 141
Value analysis (US Dollar), 2008?13 142
Volume analysis, 2003?08 144
Volume analysis, 2008?13 145
Company and brand share analysis 147
Distribution analysis 150
Expenditure and consumption per capita 152
Chapter 12 Country Comparison 154
Value 154
Volume 158
Market share 162
Chapter 13 PESTLE Analysis 163
Summary 163
Political analysis 164
Economic analysis 167
Social analysis 171
Technological analysis 175
Legal analysis 179
Environmental analysis 182
Chapter 14 New Product Development 186
Product launches over time 186
Recent product launches 188
Chapter 15 Macroeconomic Profile 189
Macroeconomic indicators 189
Chapter 16 Research Methodology 194
Methodology overview 194
Secondary research 195
Market modeling 196
Creating an initial data model 196
Revising the initial data model 196
Creating a final estimate 197
Creating demographic value splits 197
Primary research 197
Data finalization 198
Ongoing research 198
Chapter 17 APPENDIX 199
Future readings 199
How to contact experts in your industry 199
Disclaimer 199

LIST OF FIGURES
Figure 1: Soft drinks, US, value by category ($m), 2003?13 29
Figure 2: Soft drinks, US, category growth comparison, by value, 2003?13 29
Figure 3: Soft drinks, US, volume by category (kg/liters, million), 2003?13 32
Figure 4: Soft drinks, US, company share by volume (%), 2007?08 39
Figure 5: Soft drinks, US, distribution channels by volume (%), 2007?08 45
Figure 6: Bottled water, US, value by segment ($m), 2003?13 58
Figure 7: Bottled water, US, category growth comparison, by value, 2003?13 58
Figure 8: Bottled water, US, volume by segment (liters, million), 2003?13 61
Figure 9: Bottled water, US, category growth comparison, by volume, 2003?13 61
Figure 10: Bottled water, US, company share by volume (%), 2007?08 64
Figure 11: Bottled water, US, distribution channels by volume (%), 2007?08 67
Figure 12: Carbonates, US, value by segment ($m), 2003?13 72
Figure 13: Carbonates, US, category growth comparison, by value, 2003?13 72
Figure 14: Carbonates, US, volume by segment (liters, million), 2003?13 75
Figure 15: Carbonates, US, category growth comparison, by volume, 2003?13 75
Figure 16: Carbonates, US, company share by volume (%), 2007?08 78
Figure 17: Carbonates, US, distribution channels by volume (%), 2007?08 81
Figure 18: Concentrates, US, value by segment ($m), 2003?13 87
Figure 19: Concentrates, US, category growth comparison, by value, 2003?13 87
Figure 20: Concentrates, US, volume by segment (kg/liters, million), 2003?13 90
Figure 21: Concentrates, US, category growth comparison, by volume, 2003?13 90
Figure 22: Concentrates, US, distribution channels by volume (%), 2007?08 95
Figure 23: Functional drinks, US, value by segment ($m), 2003?13 100
Figure 24: Functional drinks, US, category growth comparison, by value, 2003?13 100
Figure 25: Functional drinks, US, volume by segment (liters, million), 2003?13 103
Figure 26: Functional drinks, US, category growth comparison, by volume, 2003?13 103
Figure 27: Functional drinks, US, company share by volume (%), 2007?08 105
Figure 28: Functional drinks, US, distribution channels by volume (%), 2007?08 108
Figure 29: Juices, US, value by segment ($m), 2003?13 113
Figure 30: Juices, US, category growth comparison, by value, 2003?13 113
Figure 31: Juices, US, volume by segment (liters, million), 2003?13 116
Figure 32: Juices, US, category growth comparison, by volume, 2003?13 116
Figure 33: Juices, US, company share by volume (%), 2007?08 119
Figure 34: Juices, US, distribution channels by volume (%), 2007?08 123
Figure 35: RTD tea and coffee, US, value by segment ($m), 2003?13 130
Figure 36: RTD tea and coffee, US, category growth comparison, by value, 2003?13 130
Figure 37: RTD tea and coffee, US, volume by segment (liters, million), 2003?13 132
Figure 38: RTD tea and coffee, US, category growth comparison, by volume, 2003?13 133
Figure 39: RTD tea and coffee, US, company share by volume (%), 2007?08 135
Figure 40: RTD tea and coffee, US, distribution channels by volume (%), 2007?08 138
Figure 41: Smoothies, US, value by segment ($m), 2003?13 143
Figure 42: Smoothies, US, category growth comparison, by value, 2003?13 143
Figure 43: Smoothies, US, volume by segment (liters, million), 2003?13 145
Figure 44: Smoothies, US, category growth comparison, by volume, 2003?13 146
Figure 45: Smoothies, US, company share by volume (%), 2007?08 148
Figure 46: Smoothies, US, distribution channels by volume (%), 2007?08 151
Figure 47: Global soft drinks market split (value terms, 2008), top five countries 155
Figure 48: Global soft drinks market value, 2003–08, top five countries 157
Figure 49: Global soft drinks market split (volume terms, 2008), top five countries 159
Figure 50: Global soft drinks market volume, 2003–08, top five countries 161
Figure 51: Annual data review process 195

LIST OF TABLES
Table 1: Soft drinks category definitions 12
Table 2: Soft drinks distribution channels 13
Table 3: Soft drinks, US, value by category ($m), 2003?08 27
Table 4: Soft drinks, US, value forecast by category ($m), 2008?13 28
Table 5: Soft drinks, US, volume by category (kg/liters, million), 2003?08 30
Table 6: Soft drinks, US, volume forecast by category (kg/liters, million), 2008?13 31
Table 7: Soft drinks, US, brand share by volume (%), 2007?08 33
Table 8: Soft drinks, US, volume by brand (kg/liters, million), 2007?08 36
Table 9: Soft drinks, US, company share by volume (%), 2007?08 40
Table 10: Soft drinks, US, volume by company (kg/liters, million), 2007?08 42
Table 11: Soft drinks, US, distribution channels by volume (%), 2007?08 44
Table 12: Soft drinks, US, volume by distribution channel (kg/liters, million), 2007?08 44
Table 13: Soft drinks, US, expenditure per capita ($), 2003?08 46
Table 14: Soft drinks, US, forecast expenditure per capita ($), 2008?13 47
Table 15: Soft drinks, US, consumption per capita (kg/liters), 2003?08 48
Table 16: Soft drinks, US, forecast consumption per capita (kg/liters), 2008?13 49
Table 17: The Coca-Cola Company key facts 50
Table 18: PepsiCo, Inc. key facts 53
Table 19: Bottled water, US, value by segment ($m), 2003?08 56
Table 20: Bottled water, US, value forecast by segment ($m), 2008?13 57
Table 21: Bottled water, US, volume by segment (liters, million), 2003?08 59
Table 22: Bottled water, US, volume forecast by segment (liters, million), 2008?13 60
Table 23: Bottled water, US, brand share by volume (%), 2007?08 62
Table 24: Bottled water, US, volume by brand (liters, million), 2007?08 63
Table 25: Bottled water, US, company share by volume (%), 2007?08 65
Table 26: Bottled water, US, volume by company (liters, million), 2007?08 65
Table 27: Bottled water, US, distribution channels by volume (%), 2007?08 66
Table 28: Bottled water, US, volume by distribution channel (liters, million), 2007?08 66
Table 29: Bottled water, US, expenditure per capita ($), 2003?08 68
Table 30: Bottled water, US, forecast expenditure per capita ($), 2008?13 68
Table 31: Bottled water, US, consumption per capita (liters), 2003?08 69
Table 32: Bottled water, US, forecast consumption per capita (liters), 2008?13 69
Table 33: Carbonates, US, value by segment ($m), 2003?08 70
Table 34: Carbonates, US, value forecast by segment ($m), 2008?13 71
Table 35: Carbonates, US, volume by segment (liters, million), 2003?08 73
Table 36: Carbonates, US, volume forecast by segment (liters, million), 2008?13 74
Table 37: Carbonates, US, brand share by volume (%), 2007?08 76
Table 38: Carbonates, US, volume by brand (liters, million), 2007?08 77
Table 39: Carbonates, US, company share by volume (%), 2007?08 79
Table 40: Carbonates, US, volume by company (liters, million), 2007?08 79
Table 41: Carbonates, US, distribution channels by volume (%), 2007?08 80
Table 42: Carbonates, US, volume by distribution channel (liters, million), 2007?08 80
Table 43: Carbonates, US, expenditure per capita ($), 2003?08 82
Table 44: Carbonates, US, forecast expenditure per capita ($), 2008?13 83
Table 45: Carbonates, US, consumption per capita (liters), 2003?08 83
Table 46: Carbonates, US, forecast consumption per capita (liters), 2008?13 84
Table 47: Concentrates, US, value by segment ($m), 2003?08 85
Table 48: Concentrates, US, value forecast by segment ($m), 2008?13 86
Table 49: Concentrates, US, volume by segment (kg/liters, million), 2003?08 88
Table 50: Concentrates, US, volume forecast by segment (kg/liters, million), 2008?13 89
Table 51: Concentrates, US, brand share by volume (%), 2007?08 91
Table 52: Concentrates, US, volume by brand (kg/liters, million), 2007?08 92
Table 53: Concentrates, US, company share by volume (%), 2007?08 93
Table 54: Concentrates, US, volume by company (kg/liters, million), 2007?08 93
Table 55: Concentrates, US, distribution channels by volume (%), 2007?08 94
Table 56: Concentrates, US, volume by distribution channel (kg/liters, million), 2007?08 94
Table 57: Concentrates, US, expenditure per capita ($), 2003?08 96
Table 58: Concentrates, US, forecast expenditure per capita ($), 2008?13 96
Table 59: Concentrates, US, consumption per capita (kg/liters), 2003?08 97
Table 60: Concentrates, US, forecast consumption per capita (kg/liters), 2008?13 97
Table 61: Functional drinks, US, value by segment ($m), 2003?08 98
Table 62: Functional drinks, US, value forecast by segment ($m), 2008?13 99
Table 63: Functional drinks, US, volume by segment (liters, million), 2003?08 101
Table 64: Functional drinks, US, volume forecast by segment (liters, million), 2008?13 102
Table 65: Functional drinks, US, brand share by volume (%), 2007?08 104
Table 66: Functional drinks, US, volume by brand (liters, million), 2007?08 104
Table 67: Functional drinks, US, company share by volume (%), 2007?08 106
Table 68: Functional drinks, US, volume by company (liters, million), 2007?08 106
Table 69: Functional drinks, US, distribution channels by volume (%), 2007?08 107
Table 70: Functional drinks, US, volume by distribution channel (liters, million), 2007?08 107
Table 71: Functional drinks, US, expenditure per capita ($), 2003?08 109
Table 72: Functional drinks, US, forecast expenditure per capita ($), 2008?13 109
Table 73: Functional drinks, US, consumption per capita (liters), 2003?08 110
Table 74: Functional drinks, US, forecast consumption per capita (liters), 2008?13 110
Table 75: Juices, US, value by segment ($m), 2003?08 111
Table 76: Juices, US, value forecast by segment ($m), 2008?13 112
Table 77: Juices, US, volume by segment (liters, million), 2003?08 114
Table 78: Juices, US, volume forecast by segment (liters, million), 2008?13 115
Table 79: Juices, US, brand share by volume (%), 2007?08 117
Table 80: Juices, US, volume by brand (liters, million), 2007?08 118
Table 81: Juices, US, company share by volume (%), 2007?08 120
Table 82: Juices, US, volume by company (liters, million), 2007?08 121
Table 83: Juices, US, distribution channels by volume (%), 2007?08 122
Table 84: Juices, US, volume by distribution channel (liters, million), 2007?08 122
Table 85: Juices, US, expenditure per capita ($), 2003?08 124
Table 86: Juices, US, forecast expenditure per capita ($), 2008?13 125
Table 87: Juices, US, consumption per capita (liters), 2003?08 126
Table 88: Juices, US, forecast consumption per capita (liters), 2008?13 127
Table 89: RTD tea and coffee, US, value by segment ($m), 2003?08 128
Table 90: RTD tea and coffee, US, value forecast by segment ($m), 2008?13 129
Table 91: RTD tea and coffee, US, volume by segment (liters, million), 2003?08 131
Table 92: RTD tea and coffee, US, volume forecast by segment (liters, million), 2008?13 132
Table 93: RTD tea and coffee, US, brand share by volume (%), 2007?08 134
Table 94: RTD tea and coffee, US, volume by brand (liters, million), 2007?08 134
Table 95: RTD tea and coffee, US, company share by volume (%), 2007?08 136
Table 96: RTD tea and coffee, US, volume by company (liters, million), 2007?08 136
Table 97: RTD tea and coffee, US, distribution channels by volume (%), 2007?08 137
Table 98: RTD tea and coffee, US, volume by distribution channel (liters, million), 2007?08 137
Table 99: RTD tea and coffee, US, expenditure per capita ($), 2003?08 139
Table 100: RTD tea and coffee, US, forecast expenditure per capita ($), 2008?13 139
Table 101: RTD tea and coffee, US, consumption per capita (liters), 2003?08 140
Table 102: RTD tea and coffee, US, forecast consumption per capita (liters), 2008?13 140
Table 103: Smoothies, US, value by segment ($m), 2003?08 141
Table 104: Smoothies, US, value forecast by segment ($m), 2008?13 142
Table 105: Smoothies, US, volume by segment (liters, million), 2003?08 144
Table 106: Smoothies, US, volume forecast by segment (liters, million), 2008?13 145
Table 107: Smoothies, US, brand share by volume (%), 2007?08 147
Table 108: Smoothies, US, volume by brand (liters, million), 2007?08 147
Table 109: Smoothies, US, company share by volume (%), 2007?08 149
Table 110: Smoothies, US, volume by company (liters, million), 2007?08 149
Table 111: Smoothies, US, distribution channels by volume (%), 2007?08 150
Table 112: Smoothies, US, volume by distribution channel (liters, million), 2007?08 150
Table 113: Smoothies, US, expenditure per capita ($), 2003?08 152
Table 114: Smoothies, US, forecast expenditure per capita ($), 2008?13 152
Table 115: Smoothies, US, consumption per capita (liters), 2003?08 153
Table 116: Smoothies, US, forecast consumption per capita (liters), 2008?13 153
Table 117: Global soft drinks market value, 2008 154
Table 118: Global soft drinks market split (value terms ($m), 2008), top five countries 157
Table 119: Global soft drinks market volume, 2008 158
Table 120: Global soft drinks market split (volume terms, 2008), top five countries 161
Table 121: Leading players, top five countries 162
Table 122: Analysis of the US’s political landscape 164
Table 123: Analysis of the US economy 167
Table 124: Analysis of the US’s social system 171
Table 125: Analysis of the US’s technology landscape 175
Table 126: Analysis of the US’s legal landscape 179
Table 127: Analysis of the US’s environmental landscape 182
Table 128: US soft drinks new product launches reports, by company (top five companies), 2009 186
Table 129: US soft drinks new product launches SKUs, by company (top five companies), 2009 186
Table 130: US soft drinks new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 187
Table 131: US soft drinks new product launches (reports), by ingredients (top 10 ingredients), 2009 187
Table 132: US soft drinks new product launches (reports), by package tags or claims (top 10 claims), 2009 188
Table 133: US soft drinks new product launches - recent five launches (2009) 188
Table 134: US population, by age group, 2003?08 (millions) 189
Table 135: US population forecast, by age group, 2008?13 (millions) 190
Table 136: US population, by gender, 2003?08 (millions) 190
Table 137: US population forecast, by gender, 2008?13 (millions) 191
Table 138: US nominal GDP, 2003?08 ($bn, nominal prices) 191
Table 139: US nominal GDP forecast, 2008?13 ($bn, nominal prices) 191
Table 140: US real GDP, 2003?08 ($bn, 2000 prices) 192
Table 141: US real GDP forecast, 2008?13 ($bn, 2000 prices) 192
Table 142: US consumer price index, 2003?08 (2000=100) 192
Table 143: US consumer price index, 2008?13 (2000=100) 193


[Inhaltsverzeichnis ausblenden]