Soft Drinks in Asia-Pacific to 2013

Introduction

This databook provides key data and information on the soft drinks market covering 15 countries in the Asia-Pacific region. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share.This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on seven categories: carbonates, bottled water, juices, functional drinks, concentrates, smoothies and RTD tea and coffee

*Market, category and segment level information on value and volume with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the soft drinks market, including company overview, key facts and business description

Highlights

The market for soft drinks in Asia-Pacific increased at a compound annual growth rate of 4.5% between 2003 and 2008.

The carbonates category led the soft drinks market in Asia-Pacific, accounting for a share of 25.5%.

The leading players in the Asia-Pacific soft drinks market include Coca-Cola Company, The, Pepsico, Inc. and Groupe Danone.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the soft drinks market in Asia-Pacific

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: soft drinks 2
Summary category level: bottled water 3
Summary category level: carbonates 4
Summary category level: concentrates 5
Summary category level: functional drinks 6
Summary category level: juices 7
Summary category level: RTD tea and coffee 8
Summary category level: smoothies 9
Chapter 2 Introduction 10
What is this report about? 10
How to use this report 10
Market definition 11
Chapter 3 Overview 26
Value Analysis 26
Volume Analysis 28
Chapter 4 Asia Pacific Soft Drinks - Market Overview 30
Value analysis (US Dollar), 2003?08 30
Value analysis (US Dollar), 2008?13 31
Volume analysis, 2003?08 33
Volume analysis, 2008?13 34
Company share analysis 36
Distribution analysis 39
Expenditure and consumption per capita 41
Chapter 5 Leading Company Profiles 45
The Coca-Cola Company 45
PepsiCo, Inc. 48
Chapter 6 Category Analysis: Bottled Water 51
Value analysis (US Dollar), 2003?08 51
Value analysis (US Dollar), 2008?13 52
Volume analysis, 2003?08 54
Volume analysis, 2008?13 55
Company share analysis 57
Distribution analysis 60
Expenditure and consumption per capita 62
Chapter 7 Category Analysis: Carbonates 64
Value analysis (US Dollar), 2003?08 64
Value analysis (US Dollar), 2008?13 65
Volume analysis, 2003?08 67
Volume analysis, 2008?13 68
Company share analysis 70
Distribution analysis 73
Expenditure and consumption per capita 75
Chapter 8 Category Analysis: Concentrates 78
Value analysis (US Dollar), 2003?08 78
Value analysis (US Dollar), 2008?13 79
Volume analysis, 2003?08 81
Volume analysis, 2008?13 82
Company share analysis 84
Distribution analysis 86
Expenditure and consumption per capita 88
Chapter 9 Category Analysis: Functional Drinks 90
Value analysis (US Dollar), 2003?08 90
Value analysis (US Dollar), 2008?13 91
Volume analysis, 2003?08 93
Volume analysis, 2008?13 94
Company share analysis 96
Distribution analysis 99
Expenditure and consumption per capita 101
Chapter 10 Category Analysis: Juices 103
Value analysis (US Dollar), 2003?08 103
Value analysis (US Dollar), 2008?13 104
Volume analysis, 2003?08 106
Volume analysis, 2008?13 107
Company share analysis 109
Distribution analysis 112
Expenditure and consumption per capita 114
Chapter 11 Category Analysis: RTD Tea and Coffee 118
Value analysis (US Dollar), 2003?08 118
Value analysis (US Dollar), 2008?13 119
Volume analysis, 2003?08 121
Volume analysis, 2008?13 122
Company share analysis 124
Distribution analysis 127
Expenditure and consumption per capita 129
Chapter 12 Category Analysis: Smoothies 131
Value analysis (US Dollar), 2003?08 131
Value analysis (US Dollar), 2008?13 132
Volume analysis, 2003?08 134
Volume analysis, 2008?13 135
Company share analysis 137
Distribution analysis 140
Expenditure and consumption per capita 142
Chapter 13 Research Methodology 144
Methodology overview 144
Secondary research 145
Market modeling 146
Creating an initial data model 146
Revising the initial data model 146
Creating a final estimate 147
Creating demographic value splits 147
Primary research 147
Data finalization 148
Ongoing research 148
Chapter 14 APPENDIX 149
Future readings 149
How to contact experts in your industry 149
Disclaimer 149

LIST OF FIGURES
Figure 1: Soft drinks, Asia Pacific, value by category ($m), 2003?13 32
Figure 2: Soft drinks, Asia Pacific, category growth comparison, by value, 2003?13 32
Figure 3: Soft drinks, Asia Pacific, volume by category (kg/liters, million), 2003?13 35
Figure 4: Soft drinks, Asia Pacific, category growth comparison, by volume, 2003?13 35
Figure 5: Soft drinks, Asia Pacific, company share (top five companies) by volume (%), 2007?08 38
Figure 6: Soft drinks, Asia Pacific, distribution channels by volume (%), 2007?08 40
Figure 7: Bottled water, Asia Pacific, value by segment ($m), 2003?13 53
Figure 8: Bottled water, Asia Pacific, category growth comparison, by value, 2003?13 53
Figure 9: Bottled water, Asia Pacific, volume by segment (liters, million), 2003?13 56
Figure 10: Bottled water, Asia Pacific, category growth comparison, by volume, 2003?13 56
Figure 11: Bottled water, Asia Pacific, company share (top five companies) by volume (%), 2007?08 59
Figure 12: Bottled water, Asia Pacific, distribution channels by volume (%), 2007?08 61
Figure 13: Carbonates, Asia Pacific, value by segment ($m), 2003?13 66
Figure 14: Carbonates, Asia Pacific, category growth comparison, by value, 2003?13 66
Figure 15: Carbonates, Asia Pacific, volume by segment (liters, million), 2003?13 69
Figure 16: Carbonates, Asia Pacific, category growth comparison, by volume, 2003?13 69
Figure 17: Carbonates, Asia Pacific, company share by volume (%), 2007?08 72
Figure 18: Carbonates, Asia Pacific, distribution channels by volume (%), 2007?08 74
Figure 19: Concentrates, Asia Pacific, value by segment ($m), 2003?13 80
Figure 20: Concentrates, Asia Pacific, category growth comparison, by value, 2003?13 80
Figure 21: Concentrates, Asia Pacific, volume by segment (kg/liters, million), 2003?13 83
Figure 22: Concentrates, Asia Pacific, category growth comparison, by volume, 2003?13 83
Figure 23: Concentrates, Asia Pacific, distribution channels by volume (%), 2007?08 87
Figure 24: Functional drinks, Asia Pacific, value by segment ($m), 2003?13 92
Figure 25: Functional drinks, Asia Pacific, category growth comparison, by value, 2003?13 92
Figure 26: Functional drinks, Asia Pacific, volume by segment (liters, million), 2003?13 95
Figure 27: Functional drinks, Asia Pacific, category growth comparison, by volume, 2003?13 95
Figure 28: Functional drinks, Asia Pacific, company share (top five companies) by volume (%), 2007?08 98
Figure 29: Functional drinks, Asia Pacific, distribution channels by volume (%), 2007?08 100
Figure 30: Juices, Asia Pacific, value by segment ($m), 2003?13 105
Figure 31: Juices, Asia Pacific, category growth comparison, by value, 2003?13 105
Figure 32: Juices, Asia Pacific, volume by segment (liters, million), 2003?13 108
Figure 33: Juices, Asia Pacific, category growth comparison, by volume, 2003?13 108
Figure 34: Juices, Asia Pacific, company share (top five companies) by volume (%), 2007?08 111
Figure 35: Juices, Asia Pacific, distribution channels by volume (%), 2007?08 113
Figure 36: RTD tea and coffee, Asia Pacific, value by segment ($m), 2003?13 120
Figure 37: RTD tea and coffee, Asia Pacific, category growth comparison, by value, 2003?13 120
Figure 38: RTD tea and coffee, Asia Pacific, volume by segment (liters, million), 2003?13 123
Figure 39: RTD tea and coffee, Asia Pacific, category growth comparison, by volume, 2003?13 123
Figure 40: RTD tea and coffee, Asia Pacific, company share (top five companies) by volume (%), 2007?08 126
Figure 41: RTD tea and coffee, Asia Pacific, distribution channels by volume (%), 2007?08 128
Figure 42: Smoothies, Asia Pacific, value by segment ($m), 2003?13 133
Figure 43: Smoothies, Asia Pacific, category growth comparison, by value, 2003?13 133
Figure 44: Smoothies, Asia Pacific, volume by segment (liters, million), 2003?13 136
Figure 45: Smoothies, Asia Pacific, category growth comparison, by volume, 2003?13 136
Figure 46: Smoothies, Asia Pacific, company share (top five companies) by volume (%), 2007?08 139
Figure 47: Smoothies, Asia Pacific, distribution channels by volume (%), 2007?08 141
Figure 48: Annual data review process 145

LIST OF TABLES
Table 1: Soft drinks category definitions 12
Table 2: Soft drinks distribution channels 13
Table 3: Asia Pacific soft drinks value (country-wise), 2003?08 ($m) 26
Table 4: Asia Pacific soft drinks value (country-wise) forecast, 2008?13 ($m) 27
Table 5: Asia Pacific soft drinks volume (country-wise), 2003?08 (kg/liters, million) 28
Table 6: Asia Pacific soft drinks volume (country-wise) forecast, 2008?13 (kg/liters, million) 29
Table 7: Soft drinks, Asia Pacific, value by category ($m), 2003?08 30
Table 8: Soft drinks, Asia Pacific, value forecast by category ($m), 2008?13 31
Table 9: Soft drinks, Asia Pacific, volume by category (kg/liters, million), 2003?08 33
Table 10: Soft drinks, Asia Pacific, volume forecast by category (kg/liters, million), 2008?13 34
Table 11: Soft drinks, Asia Pacific, company share (top 20 companies) by volume (%), 2007?08 36
Table 12: Soft drinks, Asia Pacific, volume by company (kg/liters, million), 2007?08 37
Table 13: Soft drinks, Asia Pacific, distribution channels by volume (%), 2007?08 39
Table 14: Soft drinks, Asia Pacific, volume by distribution channel (kg/liters, million), 2007?08 39
Table 15: Soft drinks, Asia Pacific, expenditure per capita ($), 2003?08 41
Table 16: Soft drinks, Asia Pacific, forecast expenditure per capita ($), 2008?13 42
Table 17: Soft drinks, Asia Pacific, consumption per capita (kg/liters), 2003?08 43
Table 18: Soft drinks, Asia Pacific, forecast consumption per capita (kg/liters), 2008?13 44
Table 19: The Coca-Cola Company key facts 45
Table 20: PepsiCo, Inc. key facts 48
Table 21: Bottled water, Asia Pacific, value by segment ($m), 2003?08 51
Table 22: Bottled water, Asia Pacific, value forecast by segment ($m), 2008?13 52
Table 23: Bottled water, Asia Pacific, volume by segment (liters, million), 2003?08 54
Table 24: Bottled water, Asia Pacific, volume forecast by segment (liters, million), 2008?13 55
Table 25: Bottled water, Asia Pacific, company share (top 20 companies) by volume (%), 2007?08 57
Table 26: Bottled water, Asia Pacific, volume by company (liters, million), 2007?08 58
Table 27: Bottled water, Asia Pacific, distribution channels by volume (%), 2007?08 60
Table 28: Bottled water, Asia Pacific, volume by distribution channel (liters, million), 2007?08 60
Table 29: Bottled water, Asia Pacific, expenditure per capita ($), 2003?08 62
Table 30: Bottled water, Asia Pacific, forecast expenditure per capita ($), 2008?13 62
Table 31: Bottled water, Asia Pacific, consumption per capita (liters), 2003?08 63
Table 32: Bottled water, Asia Pacific, forecast consumption per capita (liters), 2008?13 63
Table 33: Carbonates, Asia Pacific, value by segment ($m), 2003?08 64
Table 34: Carbonates, Asia Pacific, value forecast by segment ($m), 2008?13 65
Table 35: Carbonates, Asia Pacific, volume by segment (liters, million), 2003?08 67
Table 36: Carbonates, Asia Pacific, volume forecast by segment (liters, million), 2008?13 68
Table 37: Carbonates, Asia Pacific, company share (top 20 companies) by volume (%), 2007?08 70
Table 38: Carbonates, Asia Pacific, volume by company (liters, million), 2007?08 71
Table 39: Carbonates, Asia Pacific, distribution channels by volume (%), 2007?08 73
Table 40: Carbonates, Asia Pacific, volume by distribution channel (liters, million), 2007?08 73
Table 41: Carbonates, Asia Pacific, expenditure per capita ($), 2003?08 75
Table 42: Carbonates, Asia Pacific, forecast expenditure per capita ($), 2008?13 76
Table 43: Carbonates, Asia Pacific, consumption per capita (liters), 2003?08 76
Table 44: Carbonates, Asia Pacific, forecast consumption per capita (liters), 2008?13 77
Table 45: Concentrates, Asia Pacific, value by segment ($m), 2003?08 78
Table 46: Concentrates, Asia Pacific, value forecast by segment ($m), 2008?13 79
Table 47: Concentrates, Asia Pacific, volume by segment (kg/liters, million), 2003?08 81
Table 48: Concentrates, Asia Pacific, volume forecast by segment (kg/liters, million), 2008?13 82
Table 49: Concentrates, Asia Pacific, company share (top 20 companies) by volume (%), 2007?08 84
Table 50: Concentrates, Asia Pacific, volume by company (kg/liters, million), 2007?08 85
Table 51: Concentrates, Asia Pacific, distribution channels by volume (%), 2007?08 86
Table 52: Concentrates, Asia Pacific, volume by distribution channel (kg/liters, million), 2007?08 86
Table 53: Concentrates, Asia Pacific, expenditure per capita ($), 2003?08 88
Table 54: Concentrates, Asia Pacific, forecast expenditure per capita ($), 2008?13 88
Table 55: Concentrates, Asia Pacific, consumption per capita (kg/liters), 2003?08 89
Table 56: Concentrates, Asia Pacific, forecast consumption per capita (kg/liters), 2008?13 89
Table 57: Functional drinks, Asia Pacific, value by segment ($m), 2003?08 90
Table 58: Functional drinks, Asia Pacific, value forecast by segment ($m), 2008?13 91
Table 59: Functional drinks, Asia Pacific, volume by segment (liters, million), 2003?08 93
Table 60: Functional drinks, Asia Pacific, volume forecast by segment (liters, million), 2008?13 94
Table 61: Functional drinks, Asia Pacific, company share (top 20 companies) by volume (%), 2007?08 96
Table 62: Functional drinks, Asia Pacific, volume by company (liters, million), 2007?08 97
Table 63: Functional drinks, Asia Pacific, distribution channels by volume (%), 2007?08 99
Table 64: Functional drinks, Asia Pacific, volume by distribution channel (liters, million), 2007?08 99
Table 65: Functional drinks, Asia Pacific, expenditure per capita ($), 2003?08 101
Table 66: Functional drinks, Asia Pacific, forecast expenditure per capita ($), 2008?13 101
Table 67: Functional drinks, Asia Pacific, consumption per capita (liters), 2003?08 102
Table 68: Functional drinks, Asia Pacific, forecast consumption per capita (liters), 2008?13 102
Table 69: Juices, Asia Pacific, value by segment ($m), 2003?08 103
Table 70: Juices, Asia Pacific, value forecast by segment ($m), 2008?13 104
Table 71: Juices, Asia Pacific, volume by segment (liters, million), 2003?08 106
Table 72: Juices, Asia Pacific, volume forecast by segment (liters, million), 2008?13 107
Table 73: Juices, Asia Pacific, company share (top 20 companies) by volume (%), 2007?08 109
Table 74: Juices, Asia Pacific, volume by company (liters, million), 2007?08 110
Table 75: Juices, Asia Pacific, distribution channels by volume (%), 2007?08 112
Table 76: Juices, Asia Pacific, volume by distribution channel (liters, million), 2007?08 112
Table 77: Juices, Asia Pacific, expenditure per capita ($), 2003?08 114
Table 78: Juices, Asia Pacific, forecast expenditure per capita ($), 2008?13 115
Table 79: Juices, Asia Pacific, consumption per capita (liters), 2003?08 116
Table 80: Juices, Asia Pacific, forecast consumption per capita (liters), 2008?13 117
Table 81: RTD tea and coffee, Asia Pacific, value by segment ($m), 2003?08 118
Table 82: RTD tea and coffee, Asia Pacific, value forecast by segment ($m), 2008?13 119
Table 83: RTD tea and coffee, Asia Pacific, volume by segment (liters, million), 2003?08 121
Table 84: RTD tea and coffee, Asia Pacific, volume forecast by segment (liters, million), 2008?13 122
Table 85: RTD tea and coffee, Asia Pacific, company share (top 20 companies) by volume (%), 2007?08 124
Table 86: RTD tea and coffee, Asia Pacific, volume by company (liters, million), 2007?08 125
Table 87: RTD tea and coffee, Asia Pacific, distribution channels by volume (%), 2007?08 127
Table 88: RTD tea and coffee, Asia Pacific, volume by distribution channel (liters, million), 2007?08 127
Table 89: RTD tea and coffee, Asia Pacific, expenditure per capita ($), 2003?08 129
Table 90: RTD tea and coffee, Asia Pacific, forecast expenditure per capita ($), 2008?13 129
Table 91: RTD tea and coffee, Asia Pacific, consumption per capita (liters), 2003?08 130
Table 92: RTD tea and coffee, Asia Pacific, forecast consumption per capita (liters), 2008?13 130
Table 93: Smoothies, Asia Pacific, value by segment ($m), 2003?08 131
Table 94: Smoothies, Asia Pacific, value forecast by segment ($m), 2008?13 132
Table 95: Smoothies, Asia Pacific, volume by segment (liters, million), 2003?08 134
Table 96: Smoothies, Asia Pacific, volume forecast by segment (liters, million), 2008?13 135
Table 97: Smoothies, Asia Pacific, company share (top 20 companies) by volume (%), 2007?08 137
Table 98: Smoothies, Asia Pacific, volume by company (liters, million), 2007?08 138
Table 99: Smoothies, Asia Pacific, distribution channels by volume (%), 2007?08 140
Table 100: Smoothies, Asia Pacific, volume by distribution channel (liters, million), 2007?08 140
Table 101: Smoothies, Asia Pacific, expenditure per capita ($), 2003?08 142
Table 102: Smoothies, Asia Pacific, forecast expenditure per capita ($), 2008?13 142
Table 103: Smoothies, Asia Pacific, consumption per capita (liters), 2003?08 143
Table 104: Smoothies, Asia Pacific, forecast consumption per capita (liters), 2008?13 143



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