Soft Drinks in Greece to 2011

This databook is a detailed information resource covering all the key data points on Soft Drinks in Greece. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Report Highlights
The market for Soft Drinks in Greece increased between 2001-2006, growing at an average annual rate of 1.4%. The leading company in the market in 2006 was The Coca-Cola Company. The second-largest player was PepsiCo, Inc. with Nestle S.A. in third place.
[Studien Infos ausblenden]

Chapter 1 EXECUTIVE SUMMARY 2

Summary Market Level - Soft drinks 2

Summary category level - Functional drinks 3

Summary category level - Bottled water 4

Summary category level - Concentrates 5

Summary category level - Carbonates 6

Summary category level - Rtd tea & coffee 7

Summary category level - Juices 8

Summary category level - Smoothies 9

Chapter 2 INTRODUCTION 10

What is this report about? 10

How to use this report 10

Market Definition 11

Chapter 3 MARKET OVERVIEW 29

Value Analysis, 2001-2006 29

Value Analysis, 2006-2011 30

Value Analysis, US$ 2001-2006 33

Value Analysis, US$ 2006-2011 34

Volume Analysis, 2001-2006 36

Volume Analysis, 2006-2011 38

Company and Brand Share Analysis 42

Distribution Analysis 47

Expenditure & consumption per capita 49

Chapter 4 LEADING COMPANY PROFILES 55

Coca-Cola Company, The 55

PepsiCo, Inc. 57

Chapter 5 CATEGORY ANALYSIS - FUNCTIONAL DRINKS 60

Value Analysis, 2001-2006 60

Value Analysis, 2006-2011 61

Value Analysis, US$ 2001-2006 63

Value Analysis, US$ 2006-2011 63

Volume Analysis, 2001-2006 65

Volume Analysis, 2006-2011 66

Company and Brand Share Analysis 69

Distribution Analysis 72

Expenditure & consumption per capita 74

Chapter 6 CATEGORY ANALYSIS - BOTTLED WATER 77

Value Analysis, 2001-2006 77

Value Analysis, 2006-2011 78

Value Analysis, US$ 2001-2006 80

Value Analysis, US$ 2006-2011 81

Volume Analysis, 2001-2006 83

Volume Analysis, 2006-2011 84

Company and Brand Share Analysis 87

Distribution Analysis 90

Expenditure & consumption per capita 92

Chapter 7 CATEGORY ANALYSIS - CONCENTRATES 95

Value Analysis, 2001-2006 95

Value Analysis, 2006-2011 96

Value Analysis, US$ 2001-2006 98

Value Analysis, US$ 2006-2011 98

Volume Analysis, 2001-2006 100

Volume Analysis, 2006-2011 101

Company and Brand Share Analysis 104

Distribution Analysis 106

Expenditure & consumption per capita 108

Chapter 8 CATEGORY ANALYSIS - CARBONATES 111

Value Analysis, 2001-2006 111

Value Analysis, 2006-2011 112

Value Analysis, US$ 2001-2006 114

Value Analysis, US$ 2006-2011 115

Volume Analysis, 2001-2006 117

Volume Analysis, 2006-2011 118

Company and Brand Share Analysis 121

Distribution Analysis 124

Expenditure & consumption per capita 126

Chapter 9 CATEGORY ANALYSIS - RTD TEA & COFFEE 130

Value Analysis, 2001-2006 130

Value Analysis, 2006-2011 131

Value Analysis, US$ 2001-2006 133

Value Analysis, US$ 2006-2011 133

Volume Analysis, 2001-2006 135

Volume Analysis, 2006-2011 136

Company and Brand Share Analysis 139

Distribution Analysis 142

Expenditure & consumption per capita 144

Chapter 10 CATEGORY ANALYSIS - JUICES 147

Value Analysis, 2001-2006 147

Value Analysis, 2006-2011 148

Value Analysis, US$ 2001-2006 150

Value Analysis, US$ 2006-2011 151

Volume Analysis, 2001-2006 153

Volume Analysis, 2006-2011 154

Company and Brand Share Analysis 157

Distribution Analysis 161

Expenditure & consumption per capita 163

Chapter 11 CATEGORY ANALYSIS - SMOOTHIES 169

Value Analysis, 2001-2006 169

Value Analysis, 2006-2011 170

Value Analysis, US$ 2001-2006 172

Value Analysis, US$ 2006-2011 172

Volume Analysis, 2001-2006 174

Volume Analysis, 2006-2011 175

Company and Brand Share Analysis 178

Distribution Analysis 180

Expenditure & consumption per capita 182

Chapter 12 COUNTRY COMPARISON 185

Value 185

Volume 190

Market Share 195

Chapter 13 NEW PRODUCT DEVELOPMENT 196

Product launches over time 196

Recent product launches 198

Chapter 14 GREECE SOCIOECONOMIC PROFILE 199

Country Overview 199

Key Facts 200

Political Overview 201

Greece Economic Overview 202

Chapter 15 GREECE MACROECONOMIC PROFILE 203

Macroeconomic Indicators 203

Chapter 16 RESEARCH METHODOLOGY 210

Methodology overview 210

Secondary research 211

Market modelling 212

Primary research 213

Data finalisation 213

Ongoing research 214

Chapter 17 APPENDIX 215

Future readings 215

How to contact experts in your industry 215
[Inhaltsverzeichnis ausblenden]

Table 1: Soft drinks category definitions 12

Table 2: Soft drinks distribution channels 13

Table 3: Greece Soft drinks value, 2001-2006 (EUR m, nominal prices) 29

Table 4: Greece Soft drinks value forecast, 2006-2011 (EUR m, nominal prices) 31

Table 5: Greece Soft drinks value, 2001-2006 (US$ m, nominal prices) 33

Table 6: Greece Soft drinks value forecast, 2006-2011 (US$ m, nominal prices) 34

Table 7: Greece Soft drinks volume, 2001-2006 (Kg/Liters m) 37

Table 8: Greece Soft drinks volume forecast, 2006-2011 (Kg/Liters m) 39

Table 9: Greece Soft drinks brand share, by volume, 2005-2006 (%) 42

Table 10: Greece Soft drinks volume, by brand 2005-2006 (Kg/Liters m) 43

Table 11: Greece Soft drinks company share by volume, 2005-2006 (%) 45

Table 12: Greece Soft drinks volume, by company, 2005-2006 (Kg/Liters m) 46

Table 13: Greece Soft drinks distribution channels, by volume, 2005-2006 (%) 47

Table 14: Greece Soft drinks volume, by distribution channel, 2005-2006 (Kg/Liters m) 47

Table 15: Greece Soft drinks expenditure per capita, 2001-2006 (EUR, nominal prices) 49

Table 16: Greece Soft drinks forecast expenditure per capita, 2006-2011 (EUR, nominal prices) 50

Table 17: Greece Soft drinks expenditure per capita, 2001-2006 (US$, nominal prices) 51

Table 18: Greece Soft drinks forecast expenditure per capita, 2006-2011 (US$, nominal prices) 52

Table 19: Greece Soft drinks consumption per capita, 2001-2006 (Kg/Liters) 53

Table 20: Greece Soft drinks forecast consumption per capita, 2006-2011 (Kg/Liters) 54

Table 21: The Coca-Cola Company Key Facts 55

Table 22: PepsiCo, Inc.Key Facts 57

Table 23: Greece Functional drinks value, 2001-2006 (EUR m, nominal prices) 60

Table 24: Greece Functional drinks value forecast, 2006-2011 (EUR m, nominal prices) 61

Table 25: Greece Functional drinks value, 2001-2006 (US$ m, nominal prices) 63

Table 26: Greece Functional drinks value forecast, 2006-2011 (US$ m, nominal prices) 63

Table 27: Greece Functional drinks volume, 2001-2006 (Liters m) 65

Table 28: Greece Functional drinks volume forecast, 2006-2011 (Liters m) 66

Table 29: Greece Functional drinks brand share, by volume, 2005-2006 (%) 69

Table 30: Greece Functional drinks volume, by brand 2005-2006 (Liters m) 69

Table 31: Greece Functional drinks company share by volume, 2005-2006 (%) 71

Table 32: Greece Functional drinks volume, by company, 2005-2006 (Liters m) 71

Table 33: Greece Functional drinks distribution channels, by volume, 2005-2006 (%) 72

Table 34: Greece Functional drinks volume, by distribution channel, 2005-2006 (Liters m) 72

Table 35: Greece Functional drinks expenditure per capita, 2001-2006 (EUR, nominal prices) 74

Table 36: Greece Functional drinks forecast expenditure per capita, 2006-2011 (EUR, nominal prices) 74

Table 37: Greece Functional drinks expenditure per capita, 2001-2006 (US$, nominal prices) 75

Table 38: Greece Functional drinks forecast expenditure per capita, 2006-2011 (US$, nominal prices) 75

Table 39: Greece Functional drinks consumption per capita, 2001-2006 (Liters) 76

Table 40: Greece Functional drinks forecast consumption per capita, 2006-2011 (Liters) 76

Table 41: Greece Bottled water value, 2001-2006 (EUR m, nominal prices) 77

Table 42: Greece Bottled water value forecast, 2006-2011 (EUR m, nominal prices) 78

Table 43: Greece Bottled water value, 2001-2006 (US$ m, nominal prices) 80

Table 44: Greece Bottled water value forecast, 2006-2011 (US$ m, nominal prices) 81

Table 45: Greece Bottled water volume, 2001-2006 (Liters m) 83

Table 46: Greece Bottled water volume forecast, 2006-2011 (Liters m) 84

Table 47: Greece Bottled water brand share, by volume, 2005-2006 (%) 87

Table 48: Greece Bottled water volume, by brand 2005-2006 (Liters m) 87

Table 49: Greece Bottled water company share by volume, 2005-2006 (%) 89

Table 50: Greece Bottled water volume, by company, 2005-2006 (Liters m) 89

Table 51: Greece Bottled water distribution channels, by volume, 2005-2006 (%) 90

Table 52: Greece Bottled water volume, by distribution channel, 2005-2006 (Liters m) 90

Table 53: Greece Bottled water expenditure per capita, 2001-2006 (EUR, nominal prices) 92

Table 54: Greece Bottled water forecast expenditure per capita, 2006-2011 (EUR, nominal prices) 92

Table 55: Greece Bottled water expenditure per capita, 2001-2006 (US$, nominal prices) 93

Table 56: Greece Bottled water forecast expenditure per capita, 2006-2011 (US$, nominal prices) 93

Table 57: Greece Bottled water consumption per capita, 2001-2006 (Liters) 94

Table 58: Greece Bottled water forecast consumption per capita, 2006-2011 (Liters) 94

Table 59: Greece Concentrates value, 2001-2006 (EUR m, nominal prices) 95

Table 60: Greece Concentrates value forecast, 2006-2011 (EUR m, nominal prices) 96

Table 61: Greece Concentrates value, 2001-2006 (US$ m, nominal prices) 98

Table 62: Greece Concentrates value forecast, 2006-2011 (US$ m, nominal prices) 98

Table 63: Greece Concentrates volume, 2001-2006 (Kg/Liters m) 100

Table 64: Greece Concentrates volume forecast, 2006-2011 (Kg/Liters m) 101

Table 65: Greece Concentrates brand share, by volume, 2005-2006 (%) 104

Table 66: Greece Concentrates volume, by brand 2005-2006 (Kg m) 104

Table 67: Greece Concentrates company share by volume, 2005-2006 (%) 105

Table 68: Greece Concentrates volume, by company, 2005-2006 (Kg m) 105

Table 69: Greece Concentrates distribution channels, by volume, 2005-2006 (%) 106

Table 70: Greece Concentrates volume, by distribution channel, 2005-2006 (Kg/Liters m) 106

Table 71: Greece Concentrates expenditure per capita, 2001-2006 (EUR, nominal prices) 108

Table 72: Greece Concentrates forecast expenditure per capita, 2006-2011 (EUR, nominal prices) 108

Table 73: Greece Concentrates expenditure per capita, 2001-2006 (US$, nominal prices) 109

Table 74: Greece Concentrates forecast expenditure per capita, 2006-2011 (US$, nominal prices) 109

Table 75: Greece Concentrates consumption per capita, 2001-2006 (Kg/Liters) 110

Table 76: Greece Concentrates forecast consumption per capita, 2006-2011 (Kg/Liters) 110

Table 77: Greece Carbonates value, 2001-2006 (EUR m, nominal prices) 111

Table 78: Greece Carbonates value forecast, 2006-2011 (EUR m, nominal prices) 112

Table 79: Greece Carbonates value, 2001-2006 (US$ m, nominal prices) 114

Table 80: Greece Carbonates value forecast, 2006-2011 (US$ m, nominal prices) 115

Table 81: Greece Carbonates volume, 2001-2006 (Liters m) 117

Table 82: Greece Carbonates volume forecast, 2006-2011 (Liters m) 118

Table 83: Greece Carbonates brand share, by volume, 2005-2006 (%) 121

Table 84: Greece Carbonates volume, by brand 2005-2006 (Liters m) 121

Table 85: Greece Carbonates company share by volume, 2005-2006 (%) 123

Table 86: Greece Carbonates volume, by company, 2005-2006 (Liters m) 123

Table 87: Greece Carbonates distribution channels, by volume, 2005-2006 (%) 124

Table 88: Greece Carbonates volume, by distribution channel, 2005-2006 (Liters m) 124

Table 89: Greece Carbonates expenditure per capita, 2001-2006 (EUR, nominal prices) 126

Table 90: Greece Carbonates forecast expenditure per capita, 2006-2011 (EUR, nominal prices) 127

Table 91: Greece Carbonates expenditure per capita, 2001-2006 (US$, nominal prices) 127

Table 92: Greece Carbonates forecast expenditure per capita, 2006-2011 (US$, nominal prices) 128

Table 93: Greece Carbonates consumption per capita, 2001-2006 (Liters) 128

Table 94: Greece Carbonates forecast consumption per capita, 2006-2011 (Liters) 129

Table 95: Greece Rtd tea & coffee value, 2001-2006 (EUR m, nominal prices) 130

Table 96: Greece Rtd tea & coffee value forecast, 2006-2011 (EUR m, nominal prices) 131

Table 97: Greece Rtd tea & coffee value, 2001-2006 (US$ m, nominal prices) 133

Table 98: Greece Rtd tea & coffee value forecast, 2006-2011 (US$ m, nominal prices) 133

Table 99: Greece Rtd tea & coffee volume, 2001-2006 (Liters m) 135

Table 100: Greece Rtd tea & coffee volume forecast, 2006-2011 (Liters m) 136

Table 101: Greece Rtd tea & coffee brand share, by volume, 2005-2006 (%) 139

Table 102: Greece Rtd tea & coffee volume, by brand 2005-2006 (Liters m) 139

Table 103: Greece Rtd tea & coffee company share by volume, 2005-2006 (%) 141

Table 104: Greece Rtd tea & coffee volume, by company, 2005-2006 (Liters m) 141

Table 105: Greece Rtd tea & coffee distribution channels, by volume, 2005-2006 (%) 142

Table 106: Greece Rtd tea & coffee volume, by distribution channel, 2005-2006 (Liters m) 142

Table 107: Greece Rtd tea & coffee expenditure per capita, 2001-2006 (EUR, nominal prices) 144

Table 108: Greece Rtd tea & coffee forecast expenditure per capita, 2006-2011 (EUR, nominal prices) 144

Table 109: Greece Rtd tea & coffee expenditure per capita, 2001-2006 (US$, nominal prices) 145

Table 110: Greece Rtd tea & coffee forecast expenditure per capita, 2006-2011 (US$, nominal prices) 145

Table 111: Greece Rtd tea & coffee consumption per capita, 2001-2006 (Liters) 146

Table 112: Greece Rtd tea & coffee forecast consumption per capita, 2006-2011 (Liters) 146

Table 113: Greece Juices value, 2001-2006 (EUR m, nominal prices) 147

Table 114: Greece Juices value forecast, 2006-2011 (EUR m, nominal prices) 148

Table 115: Greece Juices value, 2001-2006 (US$ m, nominal prices) 150

Table 116: Greece Juices value forecast, 2006-2011 (US$ m, nominal prices) 151

Table 117: Greece Juices volume, 2001-2006 (Liters m) 153

Table 118: Greece Juices volume forecast, 2006-2011 (Liters m) 154

Table 119: Greece Juices brand share, by volume, 2005-2006 (%) 157

Table 120: Greece Juices volume, by brand 2005-2006 (Liters m) 158

Table 121: Greece Juices company share by volume, 2005-2006 (%) 160

Table 122: Greece Juices volume, by company, 2005-2006 (Liters m) 160

Table 123: Greece Juices distribution channels, by volume, 2005-2006 (%) 161

Table 124: Greece Juices volume, by distribution channel, 2005-2006 (Liters m) 161

Table 125: Greece Juices expenditure per capita, 2001-2006 (EUR, nominal prices) 163

Table 126: Greece Juices forecast expenditure per capita, 2006-2011 (EUR, nominal prices) 164

Table 127: Greece Juices expenditure per capita, 2001-2006 (US$, nominal prices) 165

Table 128: Greece Juices forecast expenditure per capita, 2006-2011 (US$, nominal prices) 166

Table 129: Greece Juices consumption per capita, 2001-2006 (Liters) 167

Table 130: Greece Juices forecast consumption per capita, 2006-2011 (Liters) 168

Table 131: Greece Smoothies value, 2001-2006 (EUR m, nominal prices) 169

Table 132: Greece Smoothies value forecast, 2006-2011 (EUR m, nominal prices) 170

Table 133: Greece Smoothies value, 2001-2006 (US$ m, nominal prices) 172

Table 134: Greece Smoothies value forecast, 2006-2011 (US$ m, nominal prices) 172

Table 135: Greece Smoothies volume, 2001-2006 (Liters m) 174

Table 136: Greece Smoothies volume forecast, 2006-2011 (Liters m) 175

Table 137: Greece Smoothies brand share, by volume, 2005-2006 (%) 178

Table 138: Greece Smoothies volume, by brand 2005-2006 (Liters m) 178

Table 139: Greece Smoothies company share by volume, 2005-2006 (%) 179

Table 140: Greece Smoothies volume, by company, 2005-2006 (Liters m) 179

Table 141: Greece Smoothies distribution channels, by volume, 2005-2006 (%) 180

Table 142: Greece Smoothies volume, by distribution channel, 2005-2006 (Liters m) 180

Table 143: Greece Smoothies expenditure per capita, 2001-2006 (EUR, nominal prices) 182

Table 144: Greece Smoothies forecast expenditure per capita, 2006-2011 (EUR, nominal prices) 182

Table 145: Greece Smoothies expenditure per capita, 2001-2006 (US$, nominal prices) 183

Table 146: Greece Smoothies forecast expenditure per capita, 2006-2011 (US$, nominal prices) 183

Table 147: Greece Smoothies consumption per capita, 2001-2006 (Liters) 184

Table 148: Greece Smoothies forecast consumption per capita, 2006-2011 (Liters) 184

Table 149: Global Soft drinks market value, 2006 185

Table 150: Global Soft drinks market split (value terms (US$ m), 2006) – Top 5 countries 188

Table 151: Global Soft drinks market volume, 2006 190

Table 152: Global Soft drinks market split (volume terms, 2006) – Top 5 countries 193

Table 153: Leading players - Top 5 countries 195

Table 154: Greece Soft drinks new product launches (reports) and SKUs, by company (Top 5 companies), 2006 196

Table 155: Greece Soft drinks new product launches (reports), by flavor and fragrances, 2006 197

Table 156: Greece Soft drinks new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 197

Table 157: Greece Soft drinks new product launches (reports), by Package tags or Claims, 2006 198

Table 158: Greece Soft drinks new product launches (reports) - Recent 5 launches 198

Table 159: Greece Key Facts 200

Table 160: Greece population, by age group, 2000-2005 (millions) 203

Table 161: Greece population forecast, by age group, 2005-2010 (millions) 204

Table 162: Greece population, by gender, 2000-2005 (millions) 204

Table 163: Greece population forecast, by gender, 2005-2010 (millions) 205

Table 164: Greece real GDP, 2000-2005 (EUR bn, 2005 prices) 205

Table 165: Greece real GDP forecast, 2005-2010 (EUR bn, 2005 prices) 206

Table 166: Greece nominal GDP, 2000-2005 (EUR bn, nominal prices) 206

Table 167: Greece real GDP, 2000-2005 (US$ bn, 2005 prices) 207

Table 168: Greece real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 207

Table 169: Greece consumer price index, 2000-2005 (2000=100) 208

Table 170: Greece consumer price index, 2005-2010 (2000=100) 208

Table 171: Greece exchange rate, 2000-2005 209
Figure 1: Greece Soft drinks value & value forecast, 2001-2011 (EUR m, nominal prices) 32

Figure 2: Greece Soft drinks category growth comparison, by value, 2001-2011 35

Figure 3: Greece Soft drinks volume & volume forecast, 2001-2011 (Kg/Liters m) 40

Figure 4: Greece Soft drinks category growth comparison, by volume, 2001-2011 41

Figure 5: Greece Soft drinks company share, by volume, 2005-2006 (%) 44

Figure 6: Greece Soft drinks distribution channels, by volume, 2005-2006(Kg/Liters m) 48

Figure 7: Greece Functional drinks value & value forecast, 2001-2011 (EUR m, nominal prices) 62

Figure 8: Greece Functional drinks category growth comparison, by value, 2001-2011 64

Figure 9: Greece Functional drinks volume & volume forecast, 2001-2011 (Liters m) 67

Figure 10: Greece Functional drinks category growth comparison, by volume, 2001-2011 68

Figure 11: Greece Functional drinks company share, by volume, 2005-2006 (%) 70

Figure 12: Greece Functional drinks distribution channels, by volume, 2005-2006(Liters m) 73

Figure 13: Greece Bottled water value & value forecast, 2001-2011 (EUR m, nominal prices) 79

Figure 14: Greece Bottled water category growth comparison, by value, 2001-2011 82

Figure 15: Greece Bottled water volume & volume forecast, 2001-2011 (Liters m) 85

Figure 16: Greece Bottled water category growth comparison, by volume, 2001-2011 86

Figure 17: Greece Bottled water company share, by volume, 2005-2006 (%) 88

Figure 18: Greece Bottled water distribution channels, by volume, 2005-2006(Liters m) 91

Figure 19: Greece Concentrates value & value forecast, 2001-2011 (EUR m, nominal prices) 97

Figure 20: Greece Concentrates category growth comparison, by value, 2001-2011 99

Figure 21: Greece Concentrates volume & volume forecast, 2001-2011 (Kg/Liters m) 102

Figure 22: Greece Concentrates category growth comparison, by volume, 2001-2011 103

Figure 23: Greece Concentrates distribution channels, by volume, 2005-2006(Kg/Liters m) 107

Figure 24: Greece Carbonates value & value forecast, 2001-2011 (EUR m, nominal prices) 113

Figure 25: Greece Carbonates category growth comparison, by value, 2001-2011 116

Figure 26: Greece Carbonates volume & volume forecast, 2001-2011 (Liters m) 119

Figure 27: Greece Carbonates category growth comparison, by volume, 2001-2011 120

Figure 28: Greece Carbonates company share, by volume, 2005-2006 (%) 122

Figure 29: Greece Carbonates distribution channels, by volume, 2005-2006(Liters m) 125

Figure 30: Greece RTD tea & coffee value & value forecast, 2001-2011 (EUR m, nominal prices) 132

Figure 31: Greece RTD tea & coffee category growth comparison, by value, 2001-2011 134

Figure 32: Greece RTD tea & coffee volume & volume forecast, 2001-2011 (Liters m) 137

Figure 33: Greece RTD tea & coffee category growth comparison, by volume, 2001-2011 138

Figure 34: Greece RTD tea & coffee company share, by volume, 2005-2006 (%) 140

Figure 35: Greece RTD tea & coffee distribution channels, by volume, 2005-2006(Liters m) 143

Figure 36: Greece Juices value & value forecast, 2001-2011 (EUR m, nominal prices) 149

Figure 37: Greece Juices category growth comparison, by value, 2001-2011 152

Figure 38: Greece Juices volume & volume forecast, 2001-2011 (Liters m) 155

Figure 39: Greece Juices category growth comparison, by volume, 2001-2011 156

Figure 40: Greece Juices company share, by volume, 2005-2006 (%) 159

Figure 41: Greece Juices distribution channels, by volume, 2005-2006(Liters m) 162

Figure 42: Greece Smoothies value & value forecast, 2001-2011 (EUR m, nominal prices) 171

Figure 43: Greece Smoothies category growth comparison, by value, 2001-2011 173

Figure 44: Greece Smoothies volume & volume forecast, 2001-2011 (Liters m) 176

Figure 45: Greece Smoothies category growth comparison, by volume, 2001-2011 177

Figure 46: Greece Smoothies distribution channels, by volume, 2005-2006(Liters m) 181

Figure 47: Global Soft drinks market split (value terms, 2006) – Top 5 countries 186

Figure 48: Global Soft drinks market value, 2001 – 2006 (Top 5 countries) 189

Figure 49: Global Soft drinks market split (volume terms, 2006) – Top 5 countries 191

Figure 50: Global Soft drinks market volume, 2001 – 2006 (Top 5 countries) 194

Figure 51: Map of Greece 200

Figure 52: Annual data review process 211
[Tabellenverzeichnis ausblenden]