Soft Drinks Market in Latin America - Product Launch Quarterly

Introduction

Datamonitor’s Soft Drinks market in Latin America – Product Launch Quarterly provides a complete guide to new product launches in the Latin America soft drinks market in Q3 2010. This report includes detailed data on products including Package Type, Package Material, # SKUs, Description, Package Tags, Ingredients, Shelving, Innovation and Flavor/Fragrance. This report also provides an overview of the soft drinks market in the Latin America, with data from 2004 to 2009 and forecasts to 2014.

Scope

• Soft Drinks market in Latin America - New product SKUs by category
• Soft Drinks market in Latin America - New product SKUs by manufacturer
• Soft Drinks market in Latin America - New product by pack type and materials
• Soft Drinks market in Latin America – New Product descriptions

Highlights

• 258 product SKUs launched in the Latin America soft drinks market
• Juices is the leading category in the Latin America soft drinks market
• Altria Group is the leading manufacturer of new soft drinks products in the Latin America

Reasons to Purchase

Tracking your competitors latest innovations (and trends)
Determine product innovation patterns by studying the characteristics of innovation activity in the Latin America Soft Drinks market
Analyze trends in product development over time

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TABLE OF CONTENTS
Overview 1
Catalyst 1
Summary 1
Executive Summary 2
258 product SKUs launched in the Latin America soft drinks market 2
Juices is the leading category in the Latin America soft drinks market 2
Altria Group is the leading manufacturer of new soft drinks products in the Latin America 2
Bottles was the dominant packing type among the new products launched in the Latin America soft drinks market 2
Majority of the products launched in the soft drinks market used plastic as the package material 2
Introduction 3
How to use this report 3
Disclaimer 3
Market definition 4
Soft Drinks Market Overview 15
Market value, 2004–09 15
Market value forecast to 2014 17
Soft Drinks Product Analysis 19
New product SKUs by country 19
New product SKUs by category 20
New product SKUs by manufacturer 21
New products by package type 23
New product by package material 24
Detailed Product Descriptions 25
Appendix 168
Further reading 168
Country Groupings 168
Datamonitor consulting 168
How to contact experts in your industry 168

LIST OF FIGURES
Figure 1: Latin America, soft drinks market value by category ($m), 2004–09 15
Figure 2: Latin America, soft drinks market value by category ($m), 2009–14 17
Figure 3: Latin America, soft drinks market, new product SKUs by top five countries, Q3 2010 19
Figure 4: Latin America, soft drinks market, new product SKUs by category, Q3 2010 20
Figure 5: Latin America, soft drinks market, new product SKUs by manufacturer, Q3 2010 21
Figure 6: Latin America, soft drinks market, new product launches by package type, Q3 2010 23
Figure 7: Latin America, soft drinks market, new product launches by package material, Q3 2010 24

LIST OF TABLES
Table 1: Soft drinks category definitions 5
Table 2: Latin America, soft drinks market value by category ($m), 2004–09 16
Table 3: Latin America, soft drinks market value by category ($m), 2009–14 18
Table 4: Latin America, soft drinks market, new product SKUs by top five countries, Q3 2010 19
Table 5: Latin America, soft drinks market, new product SKUs by category, Q3 2010 20
Table 6: Latin America, soft drinks market, new product SKUs by manufacturer, Q3 2010 22
Table 7: Latin America, soft drinks market, new product launches by package type, Q3 2010 23
Table 8: Latin America, soft drinks market, new product launches by package material, Q3 2010 24
Table 9: Borden Cremora Lite - Non-Dairy Creamer - Reduced Fat 25
Table 10: Llammina - Nectar de Aguaymanto 26
Table 11: Llammina - Zumo de Yacon 27
Table 12: Mountain Dew - Soft Drink - Code Red 28
Table 13: 7 UP - Antioxidant Soft Drink - Cherry 29
Table 14: Cifrut - Bebida de Frutas - Mango-Maracuya-Naranja 30
Table 15: Nueva Vida - Extracto de Noni 31
Table 16: Tropicana - Orange Juice 32
Table 17: Parade - Non-Dairy Creamer - Original 33
Table 18: Lider Energy+ - Chocolate Beverage Mix 34
Table 19: Lider - Leche Descremada Instantanea Polvo 35
Table 20: Del Valle Mais - Suco - Manga; Pessego; Uva 36
Table 21: Palmeiron Light - Suco - Goiaba; Laranja; Pessego; Uva 37
Table 22: Yukery Light - Nectar - Manzana; Pera 38
Table 23: Sprim - Bebida Instantanea en Polvo - Melon 39
Table 24: Valero - Nectar - Durazno; Manzana; Pera 40
Table 25: Sprim - Bebida Instantanea en Polvo - Sabor a Frambuesa 41
Table 26: Ceres - Pure Fruit Juice Blend - Cranberry & Kiwi 42
Table 27: Nevada - Bottled Water 43
Table 28: Snapple - Juice Drink - Snapple Apple 44
Table 29: Sufresh - Suco Tropical - Caju; Goiaba; Maracuja 45
Table 30: Surya Brasil Eco Tree Organics - Po para Bebida - Acai Organico Liofilizado 46
Table 31: Hikari Frukari Soja - Refresco em Po a Base de Soja - Abacaxi; Goiaba; Laranja; Limao; Manga; Maracuja; Morango; Pessego; Uva 47
Table 32: MG - Bebida Refrescante 48
Table 33: Nestle Svelty Total Digest - Deslactosada Light con Actifibras Prebioticas 49
Table 34: Jumbo - Diet Soft Drink - Naranja Durazno 50
Table 35: Fanta - Bebida con Gas - Pomelo 51
Table 36: Mini Schin Ben 10 - Refrigerante - Maca Verde 52
Table 37: Vitalin Quinoa - Shake Organico - Chocolate 53
Table 38: Great Value - Flavored Juice Cocktail - White Cranberry Peach 54
Table 39: Bonafina - Bebida de Sabor - Furia Citrus; Limon Pasion; Mandarina Cascarita; Uva 55
Table 40: Del Valle Fresh - Bebida con Jugo Sabor a Limon 56
Table 41: Pastor - Fruit Punch 57
Table 42: California - Jugo de Naranja 58
Table 43: Langers - Jugo de Toronja de Concentrado - Ruby Red 59
Table 44: Tampico - Bebida Sabor Naranja, Mandarina, Limon - Citrus Punch 60
Table 45: Sonrisa - Nectar de Fresa-Platano 61
Table 46: Gold Con-Frutta - Nectar Clarificado - de Durazno; de Mango; de Manzana; de Naranja; de Uva 62
Table 47: Jumex Soia - Alimento de Soya Liquido con Jugo de Mandarina y Pulpa de Durazno 63
Table 48: Zuko - Polvo para Preparar Bebida - Sabor Cereza 64
Table 49: Ke! Precio - Refresco Sabor - Lima Limon; Manzana; Toronja 65
Table 50: La Madrilena Jarabes Premium - Jarabe Natural Endulzante 66
Table 51: Mirinda - Refresco Sabor Fresa - Edicion Limitada WWE 67
Table 52: Sidral Mundet - Edicion Especial Refresco Sabor - Manzana Verde 68
Table 53: Golden Hills - Atole - Sabor Chocolate; Sabor Fresa 69
Table 54: Red Rain - Bebida Carbonatada Adicionada con Taurina y Vitaminas 70
Table 55: Jumex Super Frutas - Bebida de Arandano 71
Table 56: Campo Vivo Productos Organicos - Organicas Nectar de Guayaba con Jamaica 72
Table 57: MSX - Bebida Energetica 73
Table 58: La Serenisima Cabrales - Cappuccino Estilo Italiano 74
Table 59: Nutricia-Bago Vital 3 - Leche U.A.T. Modificada para Ninos - Banana 75
Table 60: Baggio Light - Bebida de Bajas Calorias - - Citrus; - Manzana Deliciosa; - Naranja Dulce; Pomelo Rosado 76
Table 61: Gatorade - Bebida Energizante - Frutas Tropicales; Manzana; Naranja 77
Table 62: Eki - Cola Baja Calorias 78
Table 63: Fanta - Soft Drink - Pomelo 79
Table 64: Nestle Copacabana - Cocoa - 32% de Cacao 80
Table 65: Saintcolet - Alimento en Polvo con Cacao - Maximo Sabor 81
Table 66: Salus - Aqua Mineral sin Gas - Pera 82
Table 67: Frutika - Nectar - de Durazno 83
Table 68: Bell's Choco Max - Mezcla para Bebida sabor a Chocolate 84
Table 69: Aruba - Bebida Refrescante con Vitaminas - Granadilla Punch 85
Table 70: Cifrut - Bebida - Durazno-Naranja-Mango 86
Table 71: AJE Sporade Light - Bebida Rehidratante - Mandarina; Tropical 87
Table 72: City Market Comercial Mexicana - 100% Natural Jugo - Naranja 88
Table 73: Kon-Tiki - Bebida Sabor a Frutas - Sabores Surtidos 89
Table 74: Hapi - Mandarin Orange Float Drink with Pulp 90
Table 75: Insam - Korean Gingseng Drink with Root 91
Table 76: Bingo - Energy Drink - Sabor Mora Roja 92
Table 77: Vita Avenaza - Avena con Linaza y Canela - Pina 93
Table 78: Bonafont - Agua Mineral Natural 94
Table 79: Maxxy - Refresco Sabor - SuperMega Cola 95
Table 80: Chin Chin - Green Tea Honey Flavour Beverage 96
Table 81: Calpi Toyo - Bebida Refrescante Concentrado 97
Table 82: Blink - Polvo para Preparar Agua Sabor - Rice Horchata 98
Table 83: Nestle Nesquik - Polvo para Preparar Bebida Fortificado - Sabor a Chocolate; Sabor a Malteada de Fresa; Sabor a Malteada de Vainilla 99
Table 84: Tres Estrellas Unico - Polvo para Preparar Atole con Harina de Arroz - Sabor Zarzamora 100
Table 85: Tang Moyada - Polvo para Preparar Bebida Adicionada con Vitaminas y Polvo Sabor - Mango Chamoy; Pina; Tamarindo 101
Table 86: Suvalan - Suco - Maca; Uva 102
Table 87: Zuko - Bebida Instantanea en Polvo - Sabor a Frambuesa; Sabor a Naranja-Platano 103
Table 88: Sprim - Bebida Instantanea en Polvo - Sabor Multifrut 104
Table 89: Sprim Light - Bebida Instantanea en Polvo - Sabor of Lima-Limon 105
Table 90: Gatorade Pasion - Bebida Hidratante - Fresandia 106
Table 91: Amazon - Aqua Panela - Durazno 107
Table 92: Clight - Polvo Para Preparar Bebida Sin Calorias con Te - Limon con Extracto de Te Verde; Mango Chai; Melon Verde; Sabor Mandarina con Extracto de Manzanilla 108
Table 93: Clight - Polvo Para Preparar Bebida Sin Calorias Endulzante con Splenda - Sabor Fresa Kiwi 109
Table 94: Gerber - Jugo de Manzana y Mango 110
Table 95: Kay Animals - Bebida de Sabor - Limon; Mandarina; Pina; Uva 111
Table 96: Jumex - Edicion Especial Nectar De Coco Pina 112
Table 97: Quitased Squirt - Refresco Sabor a Toronja, Limon y Sal - Rusa Extra Quitased 113
Table 98: Mirinda - Refresco Sabor Uva - Edicion Limitada WWE 114
Table 99: Fresca - Refresco Sabor Toronja con Sabor Natural + Jugo de Toronja 115
Table 100: Fruit King - Caffeine Free Artificially Flavored Soda Enriched with Vitamins A, E & C - Fruit Punch; Pineapple 116
Table 101: Soriana - Agua Purificada 117
Table 102: Sprite Zero - Bebida Gaseosa 118
Table 103: Squash - Bebida Hidratante Energetica - Frutas Tropicales; Mandarina; Naranja; Uva 119
Table 104: Ovomaltine - Achocolatado - Flocos Crocantes 120
Table 105: Clight Zero - Refresco em Po - Mix de Macas 121
Table 106: Del Valle - Nectar de Guayaba 122
Table 107: Chedraui D'Calidad - Horchata Concentrado de Arroz 123
Table 108: Plan Suarez - Agua Mineral 124
Table 109: Fruti Queko - Bebida de Naranja 125
Table 110: Pato Pascual - Bebida de Sabor Naranja, Limon y Mandarina - Citrus Sabor 126
Table 111: Aurrera - Bebida Refrescante - Fresa; Guayaba; Mango; Manzana; Uva 127
Table 112: Aurrera - Refresco Sabor - Cola 128
Table 113: Sonora - Refresco - Naranjada 129
Table 114: Big Fresh - Refresco Sabor con Jugo Natural - Lima-Limon; Naranja 130
Table 115: Juxx - Suco - Cranberry; Cranberry Light; Morango Cranberry; Morango Cranberry Light 131
Table 116: Viva - Bebida - Limao; Pera 132
Table 117: Schin - Agua Mineral sem Gas 133
Table 118: Schin - Agua Mineral com Gas 134
Table 119: Chedraui D'Calidad - Bebida Sabor - Naranjada 135
Table 120: Chedraui D'Calidad - Horchata Concentrado de Arroz 136
Table 121: O.N.E. - Coconut Water - Cranberry Grapefruit; Grape Berry; Lemon Lime 137
Table 122: Soyarel - Polvo para Preparar Bebida de Soya - Vainilla 138
Table 123: Joint Care - Bebida a base de Colageneo Hidrolisado - Laranja; Limao; Morango; Uva 139
Table 124: Josapar Soy+ - Bebida de Soja em Po - Banana; Maracuja; Morango; Original 140
Table 125: Tang - Mezcla en Polvo para Preparar Bebida - Tamarindo 141
Table 126: L-gi - Jugo de Uva 142
Table 127: Soriana - Powdered Beverage Mix - Chocolate 143
Table 128: Nestle Nesquik - Chocolate en Polvo para Preparar Bebida 144
Table 129: Arizona - Green Tea - Ginseng & Honey; Pomegranate; Iced Tea with Lemon Flavor; White Tea - Blueberry 145
Table 130: Coca-Cola - Soft Drink - World Cup Special Edition 146
Table 131: Great Value - Frozen Concentrated Juice - Apple; Florida Grapefruit; Grape 147
Table 132: Aje First - Kolita 148
Table 133: Coca-Cola - Soft Drink - Flexi Bottle 149
Table 134: Chupi Frut - Refresco con Vitaminas con Sabor a Frutas - Fresa; Lulo; Mango; Maracuya; Mora; Salpicon de Frutas 150
Table 135: Levit Light - Bottled Water - Limon; Manzana; Pina 151
Table 136: Excelsior Gama - Agua Mineral Natural 152
Table 137: 3P - Mezcla para Preparar Bebida sin Azucar - Achocolatada; Fresa; Vainilla 153
Table 138: Zuko - Bebida Instantanea en Polvo Baja en Calorias - Mango 154
Table 139: Shake-it - Nectar de Tamarindo 155
Table 140: Multigen - Merengada en Polvo - Chocolate 156
Table 141: Frukids - Nectar - Manzana; Pera 157
Table 142: Nevada - Bottled Water 158
Table 143: Boka - Mezcla en Polvo para Preparar Bebida - Mango 159
Table 144: Solmax - Shake - Baunilha; Chocolate; Morango 160
Table 145: Schraiber - Shake - Baunilha; Chocolate 161
Table 146: Fuensanta - Agua Mineral Natural Con Mineralizacion Debil 162
Table 147: Coca Cola - Soft Drink - Cola 163
Table 148: Powerade - Energy Drink - Frutas; Lima-Limon; Mora; Naranja-Mandarina; Uva 164
Table 149: Golly Power - Isotonico em Po - Frutas Citricas; Frutas Vermelhas; Laranja; Limao; Maracuja; Tangerina 165
Table 150: Bom Preco Sustax Kids - Preparado de Bebida em Po - Chocolate; Morango 166
Table 151: Sprite 2.Zero - Refrigerante 167


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