Soft Drinks Market in South Korea - Product Launch Almanac 2010

Introduction

Datamonitor’s Soft Drinks market in South Korea – Product Launch Almanac 2010 provides a complete guide to new product launches in South Korean soft drinks market since January 2010, This report includes detailed data on products including Package Type, Package Material, # SKUs, Description, Package Tags, Ingredients, Shelving, Innovation and Flavor/Fragrance. This report also provides an overview of the soft drinks market in South Korea, with data from 2004 to 2009 and forecasts to 2014.

Scope

• Soft Drinks market in South Korea - New product SKUs by category
• Soft Drinks market in South Korea - New product SKUs by manufacturer
• Soft Drinks market in South Korea - New product by pack type and materials
• Soft Drinks market in South Korea – New Product descriptions

Highlights

• 230 product SKUs launched in the South Korean soft drinks market
• Juices is the leading category in South Korean soft drinks market
• Lotte is the leading manufacturer in terms of new soft drinks products in South Korea

Reasons to Purchase

Tracking your competitors latest innovations (and trends)
Determine product innovation patterns by studying the characteristics of innovation activity in South Korean Soft Drinks market
Analyze trends in product development over time

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TABLE OF CONTENTS
Overview 1
Catalyst 1
Summary 1
Executive Summary 2
230 product SKUs launched in the South Korean soft drinks market 2
Juices is the leading category in South Korean soft drinks market 2
Lotte is the leading manufacturer in terms of new soft drinks products in South Korea 2
Bottles was the dominant packing type in the new products launched in South Korean soft drinks market 2
Majority of the products launched in the soft drinks market used plastic as the package material 2
Introduction 3
How to use this report 3
Disclaimer 3
Market definition 4
Soft Drinks Market Overview 14
Market value, 2004–09 14
Market value forecast to 2014 15
Soft Drinks Product Analysis 16
New product SKUs by category 16
New product SKUs by manufacturer 17
New products by package type 19
New product by package material 20
Detailed Product Descriptions 21
Appendix 157
Further reading 157
Datamonitor consulting 157
How to contact experts in your industry 157

LIST OF FIGURES
Figure 1: South Korea, soft drinks market value by category ($m), 2004–09 14
Figure 2: South Korea, soft drinks market value by category ($m), 2009–14 15
Figure 3: South Korea, soft drinks market, new product SKUs by category, Jan 2010 – Dec 2010 16
Figure 4: South Korea, soft drinks market, new product SKUs by manufacturer, Jan 2010 – Dec 2010 17
Figure 5: South Korea, soft drinks market, new product by package type, Jan 2010 – Dec 2010 19
Figure 6: South Korea, soft drinks market, new product by package material, Jan 2010 – Dec 2010 20

LIST OF TABLES
Table 1: Soft drinks category definitions 4
Table 2: South Korea, soft drinks market value by category ($m), 2004–09 14
Table 3: South Korea, soft drinks market value by category ($m), 2009–14 15
Table 4: South Korea, soft drinks market, new product SKUs by category, Jan 2010 – Dec 2010 16
Table 5: South Korea, soft drinks market, new product SKUs by manufacturer, Jan 2010 – Dec 2010 18
Table 6: South Korea, soft drinks market, new product by package type, Jan 2010 – Dec 2010 19
Table 7: South Korea, soft drinks market, new product by package material, Jan 2010 – Dec 2010 20
Table 8: POM Wonderful - Cherry Juice; Pomegranate Blueberry Juice; Pomegranate Juice 21
Table 9: Fullvita - Slim Up Health Drink 22
Table 10: Lotte - Daily C Lemon Sparkling Drink 23
Table 11: Lotte - Choco Latte 24
Table 12: Tropicana Spirit - Juice 100 & Sparkling Drink - Apple; White Grape 25
Table 13: Pro M - Gold Kiwi Puree; Organic Grape Juice; Organic Orange Juice; Organic Prune Juice 26
Table 14: Pulmuone - Mosquito Wormwood Drink 27
Table 15: Caffe Bene - RTD Coffee - Americano; Cafe Latte; Caramel Macchiato 28
Table 16: Long Sheng - Organic Pure Tea - Deep Flavor; Soft Flavor 29
Table 17: Vitamin House - Vitamin Water - Beauty Energy(Fruits Flavor); Energy Original(Lemon Flavor); Healthy Energy(Grapefruit Flavor) 30
Table 18: Sunkist - Cherryade 31
Table 19: Erom - Wine Black Tea 32
Table 20: Yakult - Haru Ya Cae - Active350; Balance350; Care350 33
Table 21: Joy FT - Different Premium New Zealand Green Kiwi Juice 34
Table 22: CJ Nutra - Down Choice Pure Tea 35
Table 23: Seoul Milk - Live Fruit Juice - Apple; Grape 36
Table 24: Cantata - Ice Coffee 37
Table 25: Angel In-Us - Coffee - Cafe Latte; Caramel Macchiatto 38
Table 26: Del Monte - Juicy Latte - Banana; Mango 39
Table 27: Sunny10 - Chocolate Flavor Sparkling Water 40
Table 28: POM - Pomegranate Lychee Green Tea 41
Table 29: X Cocas - Energy Drink 42
Table 30: Crayon Shin-chan - Carbonated Drink 43
Table 31: Aquarius - Sports Drink 44
Table 32: Woongjin - Ja Yeon En Sing E Ro Ga Dek Han Juice - Grape; Orange 45
Table 33: Family Mart - Corn Cassia Seed Tea 46
Table 34: Elite Naturel - Organic Melon Juice 47
Table 35: Yakult - Fermented Black Garlic & Ginseng Drink 48
Table 36: Georgia - Cafe Au Lait 49
Table 37: Natural Dream - Morning Vegetable Juice 50
Table 38: Maeil Caffe Latte - Americano Dutch Coffee 51
Table 39: Lotte Ceylon Tea - Chai Latte 52
Table 40: Del Monte Fruit Chillers - Freeze & Eat Tubes 53
Table 41: UCC The Clear - No Sugar With Milk Coffee 54
Table 42: Hollys Coffee - Coffee On Baba - Signature Rich Latte 55
Table 43: Nescafe - Italian Rich Coffee 56
Table 44: Binggrae A Cafe La - Vanilla Latte Coffee 57
Table 45: Gaya Farm - Pomegranate & Red Grapefruit Juice 58
Table 46: Georgia Max - Coffee 59
Table 47: Ito En - Tea's Tea - Apple; Orange 60
Table 48: Ito En - Brown Rice Tea 61
Table 49: Lotte Tea Tree - Hadong Green Tea 62
Table 50: Hollinger Bio - Juice - Apple; Pear 63
Table 51: Santafe - Illust Americano Coffee - Colombia Supremo; Ethiopia Sidamo 64
Table 52: Lotte - Milkis Soda Beverage - Banana; Orange 65
Table 53: Lotte - Energy Up Hot6ix Energy Drink 66
Table 54: Paris Baguette - Jus Fruit Juice - Apple; Mango 67
Table 55: Lotte - 2% Bu Jok Hal Ddae Drink - Apple; Grape; Peach 68
Table 56: Woongjin - Ja Yeon En Vital Plus Juice - Apple & Carrot; Grapefruit & Blueberry 69
Table 57: California Lemonade - Lemon Sparkling Beverage 70
Table 58: Seoul Milk - Grapefruit Ade; Lemonade 71
Table 59: Zuegg Skipper Vitalitas - Fruit Drink - Agrumi e Star Fruit con Estratto di Ginseng; Frutti Tropicali e Banana con Estratto di Angelica; Melograno e Uva con Estratto di Te Rosso; Rosa e Mirtillo Rosso con Estratto di Te Bianco 72
Table 60: Reminda - Water 73
Table 61: Podo Soup - Grape Juice 74
Table 62: Bessie Byer - Fruit Juice - Pomegranate Berry; Strawberry Lemonade; Tropical 75
Table 63: Binggrae - Juice - Apple & Vegetable; Strawberry & Vegetable 76
Table 64: Healthy Thirst - Fruit Drink - Cranberry & Hibiscus; Orchard Cola; Zesty Orange 77
Table 65: Wakodo - Barley Tea for Baby 78
Table 66: Chung-O - Baby Organic Brown Rice Tea 79
Table 67: Poki Bio - Fruit Puree - Apple; Apple & Banana; Apple & Strawberry 80
Table 68: Ogo - Sparkling Water 81
Table 69: Georgia - Original RTD Coffee 82
Table 70: Britvic 100 - Apple Juice; Orange Juice 83
Table 71: Granini - Pink Grapefruit Drink 84
Table 72: Pearl Royal - Coconut Water 85
Table 73: Bohae - Maewon Prime Plum Drink 86
Table 74: Kwang Dong - Oriental Raisin Tree Tea 87
Table 75: Succo Di Limone - Lemon Juice From Organic Farming 88
Table 76: Ty Nant - Natural Mineral Water 89
Table 77: Sunkist Family Premium Gold - 100% Chilled Juice - Grape; Orange 90
Table 78: Esprit - Sparkling Fruit Drink - Blueberry; Lemon Lime; Orange Tangerine 91
Table 79: Damtuh - Lemonade Mix 92
Table 80: Fiji - Natural Artesian Water 93
Table 81: Starbucks - Doubleshot Espresso & Cream Coffee 94
Table 82: Healthy Thirst - Sparkling Drink - Elderflower 95
Table 83: Ocean Spray - 100% Juice - Cranberry; Grapefruit; White Grapefruit 96
Table 84: All Natural - Pesticide-free 100% Tangerine Juice 97
Table 85: Duchy Originals - Organic Cloudy Lemon Refresher Sparkling Drink; Organic Pink Ginger Refresher Sparkling Drink 98
Table 86: Tropicana - 100% Fruit Smoothie - Banana & Mango; Strawberry & Banana 99
Table 87: UCC Coffee - Milk & Coffee 100
Table 88: Sunkist - Honey Citron Tea 101
Table 89: Minute Maid - Pulpy Juice - Lemon; Orange 102
Table 90: Georgia - Max Coffee 103
Table 91: Nescafe - French Latte; Italian Rich 104
Table 92: Eisu - Mineral Alkaline Water 105
Table 93: G2 - 1/2 Calorie Ion Drink 106
Table 94: Hai Tai - Energy Drink 107
Table 95: Det Monte - Season Nongsan Strawberry Juice 108
Table 96: Gaya Farm - Strawberry Juice 109
Table 97: Minute Maid - Premium Aloe Plus Juice 110
Table 98: OranC - + Vitamin C Juice - Lemon; Orange; Pineapple 111
Table 99: Tropicana Spirit - Absolutely 100 Juice - Apple; White Grape 112
Table 100: Cho-a - Antilan 113
Table 101: Welch's - 100% White Grape Juice 114
Table 102: Powder Ade - Mountain Blast 115
Table 103: Sunkist - Kids Orange Juice 116
Table 104: wiselect - Jeju Mandarin Juice 117
Table 105: Yakult - My Friend BBo Lo Lo Kids Drink - Strawberry 118
Table 106: Woongjin - Jeju Orange juice 119
Table 107: Kookje 999 - Citron Tea 120
Table 108: Wiselect - Vita Energy Drink 121
Table 109: Lipton - Iced Tea Mix - Apple; Lemon; Peach; Raspberry 122
Table 110: Pasteur Valencia - 100 Percent Florida Orange Drink 123
Table 111: Lazy Lemon - Lemon Juice 124
Table 112: O Eau - Water 125
Table 113: Chungjungwon - Fruit Drink - Pomegranate 126
Table 114: Milk N - Funny Straws - Cookies and Cream 127
Table 115: Seoul Milk - 100% Morning Juice - Fresh Orange 128
Table 116: Pasteur - Organic Vegetable Juice 129
Table 117: Cantata - Cafe Au Lait 130
Table 118: Nanyang - Concentrated Coffee 131
Table 119: Woongjin - High Calcium Orange Juice 132
Table 120: Nestea - Red Tea - Lemon; Peach; Pear 133
Table 121: Bokumjari - Tea - Citron; Honey Black Raspberry; Honey Schizandra; Plum 134
Table 122: Feel Good - Sparkling Juice Drink - Cloudy Lemon; Orange & Passionfruit 135
Table 123: Sangaria - Ramune Soft Drink 136
Table 124: Lotte Super Fruits - Fruit Syrup 137
Table 125: Ari Zona - Iced Tea - Lemon; Raspberry 138
Table 126: Santa Vittoria - Iced Tea - Green Tea; Lemon; Peach 139
Table 127: Wiselect - Black Tea - Lemon Flavored; Peach Flavored; Plum Flavored 140
Table 128: Langers - Juice Cocktail From Concentrate - Blueberry; Cranberry; Polyphenol 141
Table 129: Nong Shim Welch's - 100% Grape Juice 142
Table 130: UCC - Sugarless Black Tea 143
Table 131: Big Smile - Santafe Coffee 144
Table 132: Rabenhorst - Smoothie - Apfel-Mango & Acerola; Heidelbeer-Banane & Acai; Rote Traube & Granatapfel 145
Table 133: JR Roots - R-Deli Cafe 146
Table 134: Energen - Athletic Drink 147
Table 135: Hollys Coffee - Tea Latte 148
Table 136: Chojung - Cheon Yeon Cider 149
Table 137: Tom N Toms Coffee - Grapefruit Ade; Lemon Ade 150
Table 138: Philippine - Four Seasons Juice Nectar 151
Table 139: Calpico - Non-Carbonated Soft Drink - Original 152
Table 140: Pom Wonderful - Pomegranate Cherry Juice 153
Table 141: Omniherb - Hae Gal Lum Health Beverage 154
Table 142: UCC Cafe Plus - Mild Coffee Creamy 155
Table 143: Namyang - Organic Baby Beverage 156


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