Soft Drinks in Venezuela to 2011

This databook is a detailed information resource covering all the key data points on Soft Drinks in Venezuela. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Report Highlights
The market for Soft Drinks in Venezuela increased between 2001-2006, growing at an average annual rate of 7.9%. The leading company in the market in 2006 was The Coca-Cola Company. The second-largest player was PepsiCo, Inc. with Mavesa in third place.
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Chapter 1 EXECUTIVE SUMMARY 2

Summary Market Level - Soft drinks 2

Summary category level - Functional drinks 3

Summary category level - Bottled water 4

Summary category level - Concentrates 5

Summary category level - Carbonates 6

Summary category level - Rtd tea & coffee 7

Summary category level - Juices 8

Summary category level - Smoothies 9

Chapter 2 INTRODUCTION 10

What is this report about? 10

How to use this report 10

Market Definition 11

Chapter 3 MARKET OVERVIEW 29

Value Analysis, 2001-2006 29

Value Analysis, 2006-2011 30

Value Analysis, US$ 2001-2006 33

Value Analysis, US$ 2006-2011 34

Volume Analysis, 2001-2006 36

Volume Analysis, 2006-2011 38

Company and Brand Share Analysis 42

Distribution Analysis 46

Expenditure & consumption per capita 48

Chapter 4 LEADING COMPANY PROFILES 54

The Coca-Cola Company 54

PepsiCo, Inc. 56

Chapter 5 CATEGORY ANALYSIS - FUNCTIONAL DRINKS 58

Value Analysis, 2001-2006 58

Value Analysis, 2006-2011 59

Value Analysis, US$ 2001-2006 61

Value Analysis, US$ 2006-2011 61

Volume Analysis, 2001-2006 63

Volume Analysis, 2006-2011 64

Company and Brand Share Analysis 67

Distribution Analysis 70

Expenditure & consumption per capita 72

Chapter 6 CATEGORY ANALYSIS - BOTTLED WATER 75

Value Analysis, 2001-2006 75

Value Analysis, 2006-2011 76

Value Analysis, US$ 2001-2006 78

Value Analysis, US$ 2006-2011 79

Volume Analysis, 2001-2006 81

Volume Analysis, 2006-2011 82

Company and Brand Share Analysis 85

Distribution Analysis 88

Expenditure & consumption per capita 90

Chapter 7 CATEGORY ANALYSIS - CONCENTRATES 93

Value Analysis, 2001-2006 93

Value Analysis, 2006-2011 94

Value Analysis, US$ 2001-2006 96

Value Analysis, US$ 2006-2011 96

Volume Analysis, 2001-2006 98

Volume Analysis, 2006-2011 99

Company and Brand Share Analysis 102

Distribution Analysis 105

Expenditure & consumption per capita 107

Chapter 8 CATEGORY ANALYSIS - CARBONATES 110

Value Analysis, 2001-2006 110

Value Analysis, 2006-2011 111

Value Analysis, US$ 2001-2006 113

Value Analysis, US$ 2006-2011 114

Volume Analysis, 2001-2006 116

Volume Analysis, 2006-2011 117

Company and Brand Share Analysis 120

Distribution Analysis 123

Expenditure & consumption per capita 125

Chapter 9 CATEGORY ANALYSIS - RTD TEA & COFFEE 129

Value Analysis, 2001-2006 129

Value Analysis, 2006-2011 130

Value Analysis, US$ 2001-2006 132

Value Analysis, US$ 2006-2011 132

Volume Analysis, 2001-2006 133

Volume Analysis, 2006-2011 134

Company and Brand Share Analysis 136

Distribution Analysis 139

Expenditure & consumption per capita 141

Chapter 10 CATEGORY ANALYSIS - JUICES 144

Value Analysis, 2001-2006 144

Value Analysis, 2006-2011 145

Value Analysis, US$ 2001-2006 147

Value Analysis, US$ 2006-2011 148

Volume Analysis, 2001-2006 150

Volume Analysis, 2006-2011 151

Company and Brand Share Analysis 154

Distribution Analysis 157

Expenditure & consumption per capita 159

Chapter 11 CATEGORY ANALYSIS - SMOOTHIES 165

Value Analysis, 2001-2006 165

Value Analysis, 2006-2011 166

Value Analysis, US$ 2001-2006 168

Value Analysis, US$ 2006-2011 168

Volume Analysis, 2001-2006 170

Volume Analysis, 2006-2011 171

Company and Brand Share Analysis 174

Distribution Analysis 176

Expenditure & consumption per capita 178

Chapter 12 COUNTRY COMPARISON 181

Value 181

Volume 186

Market Share 191

Chapter 13 NEW PRODUCT DEVELOPMENT 192

Product launches over time 192

Recent product launches 194

Chapter 14 VENEZUELA SOCIOECONOMIC PROFILE 195

Country Overview 195

Key Facts 196

Political Overview 197

Venezuela Economic Overview 198

Chapter 15 VENEZUELA MACROECONOMIC PROFILE 199

Macroeconomic Indicators 199

Chapter 16 RESEARCH METHODOLOGY 204

Methodology overview 204

Secondary research 205

Market modelling 206

Primary research 207

Data finalisation 207

Ongoing research 208

Chapter 17 APPENDIX 209

Future readings 209

How to contact experts in your industry 209
[Inhaltsverzeichnis ausblenden]

Table 1: Soft drinks category definitions 12

Table 2: Soft drinks distribution channels 13

Table 3: Venezuela Soft drinks value, 2001-2006 (VEB m, nominal prices) 29

Table 4: Venezuela Soft drinks value forecast, 2006-2011 (VEB m, nominal prices) 31

Table 5: Venezuela Soft drinks value, 2001-2006 (US$ m nominal prices) 33

Table 6: Venezuela Soft drinks value forecast, 2006-2011 (US$ m nominal prices) 34

Table 7: Venezuela Soft drinks volume, 2001-2006 (Liters/Kg m) 37

Table 8: Venezuela Soft drinks volume forecast, 2006-2011 (Liters/Kg m) 39

Table 9: Venezuela Soft drinks brand share, by volume, 2005-2006 (%) 42

Table 10: Venezuela Soft drinks volume, by brand 2005-2006 (Kg/Liters m) 43

Table 11: Venezuela Soft drinks company share by volume, 2005-2006 (%) 45

Table 12: Venezuela Soft drinks volume, by company, 2005-2006 (Kg/Liters m) 45

Table 13: Venezuela Soft drinks distribution channels, by volume, 2005-2006 (%) 46

Table 14: Venezuela Soft drinks volume, by distribution channel, 2005-2006 (Kg/Liters m) 46

Table 15: Venezuela Soft drinks expenditure per capita, 2001-2006 (VEB, nominal prices) 48

Table 16: Venezuela Soft drinks forecast expenditure per capita, 2006-2011 (VEB, nominal prices) 49

Table 17: Venezuela Soft drinks expenditure per capita, 2001-2006 (US$ nominal prices) 50

Table 18: Venezuela Soft drinks forecast expenditure per capita, 2006-2011 (US$ nominal prices) 51

Table 19: Venezuela Soft drinks consumption per capita, 2001-2006 (Liters/Kg) 52

Table 20: Venezuela Soft drinks forecast consumption per capita, 2006-2011 (Liters/Kg) 53

Table 21: The Coca-Cola Company Key Facts 54

Table 22: PepsiCo, Inc.Key Facts 56

Table 23: Venezuela Functional drinks value, 2001-2006 (VEB m, nominal prices) 58

Table 24: Venezuela Functional drinks value forecast, 2006-2011 (VEB m, nominal prices) 59

Table 25: Venezuela Functional drinks value, 2001-2006 (US$ m nominal prices) 61

Table 26: Venezuela Functional drinks value forecast, 2006-2011 (US$ m nominal prices) 61

Table 27: Venezuela Functional drinks volume, 2001-2006 (Liters m) 63

Table 28: Venezuela Functional drinks volume forecast, 2006-2011 (Liters m) 64

Table 29: Venezuela Functional drinks brand share, by volume, 2005-2006 (%) 67

Table 30: Venezuela Functional drinks volume, by brand 2005-2006 (Liters m) 67

Table 31: Venezuela Functional drinks company share by volume, 2005-2006 (%) 69

Table 32: Venezuela Functional drinks volume, by company, 2005-2006 (Liters m) 69

Table 33: Venezuela Functional drinks distribution channels, by volume, 2005-2006 (%) 70

Table 34: Venezuela Functional drinks volume, by distribution channel, 2005-2006 (Liters m) 70

Table 35: Venezuela Functional drinks expenditure per capita, 2001-2006 (VEB, nominal prices) 72

Table 36: Venezuela Functional drinks forecast expenditure per capita, 2006-2011 (VEB, nominal prices) 72

Table 37: Venezuela Functional drinks expenditure per capita, 2001-2006 (US$ nominal prices) 73

Table 38: Venezuela Functional drinks forecast expenditure per capita, 2006-2011 (US$ nominal prices) 73

Table 39: Venezuela Functional drinks consumption per capita, 2001-2006 (Liters) 74

Table 40: Venezuela Functional drinks forecast consumption per capita, 2006-2011 (Liters) 74

Table 41: Venezuela Bottled water value, 2001-2006 (VEB m, nominal prices) 75

Table 42: Venezuela Bottled water value forecast, 2006-2011 (VEB m, nominal prices) 76

Table 43: Venezuela Bottled water value, 2001-2006 (US$ m nominal prices) 78

Table 44: Venezuela Bottled water value forecast, 2006-2011 (US$ m nominal prices) 79

Table 45: Venezuela Bottled water volume, 2001-2006 (Liters m) 81

Table 46: Venezuela Bottled water volume forecast, 2006-2011 (Liters m) 82

Table 47: Venezuela Bottled water brand share, by volume, 2005-2006 (%) 85

Table 48: Venezuela Bottled water volume, by brand 2005-2006 (Liters m) 85

Table 49: Venezuela Bottled water company share by volume, 2005-2006 (%) 87

Table 50: Venezuela Bottled water volume, by company, 2005-2006 (Liters m) 87

Table 51: Venezuela Bottled water distribution channels, by volume, 2005-2006 (%) 88

Table 52: Venezuela Bottled water volume, by distribution channel, 2005-2006 (Liters m) 88

Table 53: Venezuela Bottled water expenditure per capita, 2001-2006 (VEB, nominal prices) 90

Table 54: Venezuela Bottled water forecast expenditure per capita, 2006-2011 (VEB, nominal prices) 90

Table 55: Venezuela Bottled water expenditure per capita, 2001-2006 (US$ nominal prices) 91

Table 56: Venezuela Bottled water forecast expenditure per capita, 2006-2011 (US$ nominal prices) 91

Table 57: Venezuela Bottled water consumption per capita, 2001-2006 (Liters) 92

Table 58: Venezuela Bottled water forecast consumption per capita, 2006-2011 (Liters) 92

Table 59: Venezuela Concentrates value, 2001-2006 (VEB m, nominal prices) 93

Table 60: Venezuela Concentrates value forecast, 2006-2011 (VEB m, nominal prices) 94

Table 61: Venezuela Concentrates value, 2001-2006 (US$ m nominal prices) 96

Table 62: Venezuela Concentrates value forecast, 2006-2011 (US$ m nominal prices) 96

Table 63: Venezuela Concentrates volume, 2001-2006 (Liters/Kg m) 98

Table 64: Venezuela Concentrates volume forecast, 2006-2011 (Liters/Kg m) 99

Table 65: Venezuela Concentrates brand share, by volume, 2005-2006 (%) 102

Table 66: Venezuela Concentrates volume, by brand 2005-2006 (Kg m) 102

Table 67: Venezuela Concentrates company share by volume, 2005-2006 (%) 104

Table 68: Venezuela Concentrates volume, by company, 2005-2006 (Kg/Liters m) 104

Table 69: Venezuela Concentrates distribution channels, by volume, 2005-2006 (%) 105

Table 70: Venezuela Concentrates volume, by distribution channel, 2005-2006 (Liters/Kg m) 105

Table 71: Venezuela Concentrates expenditure per capita, 2001-2006 (VEB, nominal prices) 107

Table 72: Venezuela Concentrates forecast expenditure per capita, 2006-2011 (VEB, nominal prices) 107

Table 73: Venezuela Concentrates expenditure per capita, 2001-2006 (US$ nominal prices) 108

Table 74: Venezuela Concentrates forecast expenditure per capita, 2006-2011 (US$ nominal prices) 108

Table 75: Venezuela Concentrates consumption per capita, 2001-2006 (Liters/Kg) 109

Table 76: Venezuela Concentrates forecast consumption per capita, 2006-2011 (Liters/Kg) 109

Table 77: Venezuela Carbonates value, 2001-2006 (VEB m, nominal prices) 110

Table 78: Venezuela Carbonates value forecast, 2006-2011 (VEB m, nominal prices) 111

Table 79: Venezuela Carbonates value, 2001-2006 (US$ m nominal prices) 113

Table 80: Venezuela Carbonates value forecast, 2006-2011 (US$ m nominal prices) 114

Table 81: Venezuela Carbonates volume, 2001-2006 (Liters m) 116

Table 82: Venezuela Carbonates volume forecast, 2006-2011 (Liters m) 117

Table 83: Venezuela Carbonates brand share, by volume, 2005-2006 (%) 120

Table 84: Venezuela Carbonates volume, by brand 2005-2006 (Liters m) 120

Table 85: Venezuela Carbonates company share by volume, 2005-2006 (%) 122

Table 86: Venezuela Carbonates volume, by company, 2005-2006 (Liters m) 122

Table 87: Venezuela Carbonates distribution channels, by volume, 2005-2006 (%) 123

Table 88: Venezuela Carbonates volume, by distribution channel, 2005-2006 (Liters m) 123

Table 89: Venezuela Carbonates expenditure per capita, 2001-2006 (VEB, nominal prices) 125

Table 90: Venezuela Carbonates forecast expenditure per capita, 2006-2011 (VEB, nominal prices) 126

Table 91: Venezuela Carbonates expenditure per capita, 2001-2006 (US$ nominal prices) 126

Table 92: Venezuela Carbonates forecast expenditure per capita, 2006-2011 (US$ nominal prices) 127

Table 93: Venezuela Carbonates consumption per capita, 2001-2006 (Liters) 127

Table 94: Venezuela Carbonates forecast consumption per capita, 2006-2011 (Liters) 128

Table 95: Venezuela Rtd tea & coffee value, 2001-2006 (VEB m, nominal prices) 129

Table 96: Venezuela Rtd tea & coffee value forecast, 2006-2011 (VEB m, nominal prices) 130

Table 97: Venezuela Rtd tea & coffee value, 2001-2006 (US$ m nominal prices) 132

Table 98: Venezuela Rtd tea & coffee value forecast, 2006-2011 (US$ m nominal prices) 132

Table 99: Venezuela Rtd tea & coffee volume, 2001-2006 (Liters m) 133

Table 100: Venezuela Rtd tea & coffee volume forecast, 2006-2011 (Liters m) 134

Table 101: Venezuela Rtd tea & coffee brand share, by volume, 2005-2006 (%) 136

Table 102: Venezuela Rtd tea & coffee volume, by brand 2005-2006 (Liters m) 136

Table 103: Venezuela Rtd tea & coffee company share by volume, 2005-2006 (%) 138

Table 104: Venezuela Rtd tea & coffee volume, by company, 2005-2006 (Liters m) 138

Table 105: Venezuela Rtd tea & coffee distribution channels, by volume, 2005-2006 (%) 139

Table 106: Venezuela Rtd tea & coffee volume, by distribution channel, 2005-2006 (Liters m) 139

Table 107: Venezuela Rtd tea & coffee expenditure per capita, 2001-2006 (VEB, nominal prices) 141

Table 108: Venezuela Rtd tea & coffee forecast expenditure per capita, 2006-2011 (VEB, nominal prices) 141

Table 109: Venezuela Rtd tea & coffee expenditure per capita, 2001-2006 (US$ nominal prices) 142

Table 110: Venezuela Rtd tea & coffee forecast expenditure per capita, 2006-2011 (US$ nominal prices) 142

Table 111: Venezuela Rtd tea & coffee consumption per capita, 2001-2006 (Liters) 143

Table 112: Venezuela Rtd tea & coffee forecast consumption per capita, 2006-2011 (Liters) 143

Table 113: Venezuela Juices value, 2001-2006 (VEB m, nominal prices) 144

Table 114: Venezuela Juices value forecast, 2006-2011 (VEB m, nominal prices) 145

Table 115: Venezuela Juices value, 2001-2006 (US$ m nominal prices) 147

Table 116: Venezuela Juices value forecast, 2006-2011 (US$ m nominal prices) 148

Table 117: Venezuela Juices volume, 2001-2006 (Liters m) 150

Table 118: Venezuela Juices volume forecast, 2006-2011 (Liters m) 151

Table 119: Venezuela Juices brand share, by volume, 2005-2006 (%) 154

Table 120: Venezuela Juices volume, by brand 2005-2006 (Liters m) 154

Table 121: Venezuela Juices company share by volume, 2005-2006 (%) 156

Table 122: Venezuela Juices volume, by company, 2005-2006 (Liters m) 156

Table 123: Venezuela Juices distribution channels, by volume, 2005-2006 (%) 157

Table 124: Venezuela Juices volume, by distribution channel, 2005-2006 (Liters m) 157

Table 125: Venezuela Juices expenditure per capita, 2001-2006 (VEB, nominal prices) 159

Table 126: Venezuela Juices forecast expenditure per capita, 2006-2011 (VEB, nominal prices) 160

Table 127: Venezuela Juices expenditure per capita, 2001-2006 (US$ nominal prices) 161

Table 128: Venezuela Juices forecast expenditure per capita, 2006-2011 (US$ nominal prices) 162

Table 129: Venezuela Juices consumption per capita, 2001-2006 (Liters) 163

Table 130: Venezuela Juices forecast consumption per capita, 2006-2011 (Liters) 164

Table 131: Venezuela Smoothies value, 2001-2006 (VEB m, nominal prices) 165

Table 132: Venezuela Smoothies value forecast, 2006-2011 (VEB m, nominal prices) 166

Table 133: Venezuela Smoothies value, 2001-2006 (US$ m nominal prices) 168

Table 134: Venezuela Smoothies value forecast, 2006-2011 (US$ m nominal prices) 168

Table 135: Venezuela Smoothies volume, 2001-2006 (Liters m) 170

Table 136: Venezuela Smoothies volume forecast, 2006-2011 (Liters m) 171

Table 137: Venezuela Smoothies brand share, by volume, 2005-2006 (%) 174

Table 138: Venezuela Smoothies volume, by brand 2005-2006 (Liters m) 174

Table 139: Venezuela Smoothies company share by volume, 2005-2006 (%) 175

Table 140: Venezuela Smoothies volume, by company, 2005-2006 (Liters m) 175

Table 141: Venezuela Smoothies distribution channels, by volume, 2005-2006 (%) 176

Table 142: Venezuela Smoothies volume, by distribution channel, 2005-2006 (Liters m) 176

Table 143: Venezuela Smoothies expenditure per capita, 2001-2006 (VEB, nominal prices) 178

Table 144: Venezuela Smoothies forecast expenditure per capita, 2006-2011 (VEB, nominal prices) 178

Table 145: Venezuela Smoothies expenditure per capita, 2001-2006 (US$ nominal prices) 179

Table 146: Venezuela Smoothies forecast expenditure per capita, 2006-2011 (US$ nominal prices) 179

Table 147: Venezuela Smoothies consumption per capita, 2001-2006 (Liters) 180

Table 148: Venezuela Smoothies forecast consumption per capita, 2006-2011 (Liters) 180

Table 149: Global Soft drinks market value, 2006 181

Table 150: Global Soft drinks market split (value terms (US$ m), 2006) – Top 5 countries 184

Table 151: Global Soft drinks market volume, 2006 186

Table 152: Global Soft drinks market split (volume terms, 2006) – Top 5 countries 189

Table 153: Leading players - Top 5 countries 191

Table 154: Venezuela Soft drinks new product launches (reports) and SKUs, by company, 2006 192

Table 155: Venezuela Soft drinks new product launches (reports), by flavor and fragrances, 2006 192

Table 156: Venezuela Soft drinks new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 193

Table 157: Venezuela Soft drinks new product launches (reports), by Package tags or Claims, 2006 193

Table 158: Venezuela Soft drinks new product launches (reports) 194

Table 159: Venezuela Key Facts 196

Table 160: Venezuela population, by age group, 2000-2005 (millions) 199

Table 161: Venezuela population forecast, by age group, 2005-2010 (millions) 200

Table 162: Venezuela population, by gender, 2000-2005 (millions) 200

Table 163: Venezuela population forecast, by gender, 2005-2010 (millions) 201

Table 164: Venezuela real GDP, 2000-2005 (VEB bn, 2005 prices) 201

Table 165: Venezuela real GDP forecast, 2005-2010 (VEB bn, 2005 prices) 201

Table 166: Venezuela nominal GDP, 2000-2005 (VEB bn, nominal prices) 202

Table 167: Venezuela real GDP, 2000-2005 (US$ bn, 2005 prices) 202

Table 168: Venezuela real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 202

Table 169: Venezuela consumer price index, 2000-2005 (2000=100) 203

Table 170: Venezuela consumer price index, 2005-2010 (2000=100) 203

Table 171: Venezuela exchange rate, 2000-2005 203
Figure 1: Venezuela Soft drinks value & value forecast, 2001-2011 (VEB m, nominal prices) 32

Figure 2: Venezuela Soft drinks category growth comparison, by value, 2001-2011 35

Figure 3: Venezuela Soft drinks volume & volume forecast, 2001-2011 (Kg/Liters m) 40

Figure 4: Venezuela Soft drinks category growth comparison, by volume, 2001-2011 41

Figure 5: Venezuela Soft drinks company share, by volume, 2005-2006 (%) 44

Figure 6: Venezuela Soft drinks distribution channels, by volume, 2005-2006(Kg/Liters m) 47

Figure 7: Venezuela Functional drinks value & value forecast, 2001-2011 (VEB m, nominal prices) 60

Figure 8: Venezuela Functional drinks category growth comparison, by value, 2001-2011 62

Figure 9: Venezuela Functional drinks volume & volume forecast, 2001-2011 (Liters m) 65

Figure 10: Venezuela Functional drinks category growth comparison, by volume, 2001-2011 66

Figure 11: Venezuela Functional drinks company share, by volume, 2005-2006 (%) 68

Figure 12: Venezuela Functional drinks distribution channels, by volume, 2005-2006(Liters m) 71

Figure 13: Venezuela Bottled water value & value forecast, 2001-2011 (VEB m, nominal prices) 77

Figure 14: Venezuela Bottled water category growth comparison, by value, 2001-2011 80

Figure 15: Venezuela Bottled water volume & volume forecast, 2001-2011 (Liters m) 83

Figure 16: Venezuela Bottled water category growth comparison, by volume, 2001-2011 84

Figure 17: Venezuela Bottled water company share, by volume, 2005-2006 (%) 86

Figure 18: Venezuela Bottled water distribution channels, by volume, 2005-2006(Liters m) 89

Figure 19: Venezuela Concentrates value & value forecast, 2001-2011 (VEB m, nominal prices) 95

Figure 20: Venezuela Concentrates category growth comparison, by value, 2001-2011 97

Figure 21: Venezuela Concentrates volume & volume forecast, 2001-2011 (Liters/Kg m) 100

Figure 22: Venezuela Concentrates category growth comparison, by volume, 2001-2011 101

Figure 23: Venezuela Concentrates company share, by volume, 2005-2006 (%) 103

Figure 24: Venezuela Concentrates distribution channels, by volume, 2005-2006(Liters/Kg m) 106

Figure 25: Venezuela Carbonates value & value forecast, 2001-2011 (VEB m, nominal prices) 112

Figure 26: Venezuela Carbonates category growth comparison, by value, 2001-2011 115

Figure 27: Venezuela Carbonates volume & volume forecast, 2001-2011 (Liters m) 118

Figure 28: Venezuela Carbonates category growth comparison, by volume, 2001-2011 119

Figure 29: Venezuela Carbonates company share, by volume, 2005-2006 (%) 121

Figure 30: Venezuela Carbonates distribution channels, by volume, 2005-2006(Liters m) 124

Figure 31: Venezuela RTD tea & coffee value & value forecast, 2001-2011 (VEB m, nominal prices) 131

Figure 32: Venezuela RTD tea & coffee volume & volume forecast, 2001-2011 (Liters m) 135

Figure 33: Venezuela RTD tea & coffee company share, by volume, 2005-2006 (%) 137

Figure 34: Venezuela RTD tea & coffee distribution channels, by volume, 2005-2006(Liters m) 140

Figure 35: Venezuela Juices value & value forecast, 2001-2011 (VEB m, nominal prices) 146

Figure 36: Venezuela Juices category growth comparison, by value, 2001-2011 149

Figure 37: Venezuela Juices volume & volume forecast, 2001-2011 (Liters m) 152

Figure 38: Venezuela Juices category growth comparison, by volume, 2001-2011 153

Figure 39: Venezuela Juices company share, by volume, 2005-2006 (%) 155

Figure 40: Venezuela Juices distribution channels, by volume, 2005-2006(Liters m) 158

Figure 41: Venezuela Smoothies value & value forecast, 2001-2011 (VEB m, nominal prices) 167

Figure 42: Venezuela Smoothies category growth comparison, by value, 2001-2011 169

Figure 43: Venezuela Smoothies volume & volume forecast, 2001-2011 (Liters m) 172

Figure 44: Venezuela Smoothies category growth comparison, by volume, 2001-2011 173

Figure 45: Venezuela Smoothies distribution channels, by volume, 2005-2006(Liters m) 177

Figure 46: Global Soft drinks market split (value terms, 2006) – Top 5 countries 182

Figure 47: Global Soft drinks market value, 2001 – 2006 (Top 5 countries) 185

Figure 48: Global Soft drinks market split (volume terms, 2006) – Top 5 countries 187

Figure 49: Global Soft drinks market volume, 2001 – 2006 (Top 5 countries) 190

Figure 50: Map of Venezuela 196

Figure 51: Annual data review process 205
[Tabellenverzeichnis ausblenden]