Soups in Nigeria to 2011

This databook is a detailed information resource covering all the key data points on Soups in Nigeria. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.



Report Highlights
The market for Soups in Nigeria increased between 2001-2006, growing at an average annual rate of 10.6%. The leading company in the market in 2006 was Unilever. The second-largest player was H.J. Heinz Company with Nestle S.A. in third place.


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Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Soup 2
Summary category level - Dried Soup 3
Summary category level - Canned Soup 4
Summary category level - Chilled Soup 5
Chapter 2 INTRODUCTION 6
What is this report about? 6
How to use this report 6
Market Definition 7
Chapter 3 NIGERIA SOUP - MARKET OVERVIEW 17
Value Analysis, 2001-2006 17
Value Analysis, 2006-2011 18
Value Analysis, US$ 2001-2006 20
Value Analysis, US$ 2006-2011 21
Volume Analysis, 2001-2006 23
Volume Analysis, 2006-2011 24
Company and Brand Share Analysis 27
Expenditure & consumption per head 30
Chapter 4 LEADING COMPANY PROFILES 33
Unilever 33
NESTLE S.A. 35
Chapter 5 CATEGORY ANALYSIS - DRIED SOUP 38
Value Analysis, 2001-2006 38
Value Analysis, 2006-2011 39
Value Analysis, US$ 2001-2006 41
Value Analysis, US$ 2006-2011 42
Volume Analysis, 2001-2006 43
Volume Analysis, 2006-2011 44
Company and Brand Share Analysis 46
Expenditure & consumption per head 49
Chapter 6 CATEGORY ANALYSIS - CANNED SOUP 52
Value Analysis, 2001-2006 52
Value Analysis, 2006-2011 53
Value Analysis, US$ 2001-2006 55
Value Analysis, US$ 2006-2011 56
Volume Analysis, 2001-2006 57
Volume Analysis, 2006-2011 58
Company and Brand Share Analysis 60
Expenditure & consumption per head 63
Chapter 7 CATEGORY ANALYSIS - CHILLED SOUP 66
Value Analysis, 2001-2006 66
Value Analysis, 2006-2011 67
Value Analysis, US$ 2001-2006 69
Value Analysis, US$ 2006-2011 70
Volume Analysis, 2001-2006 71
Volume Analysis, 2006-2011 72
Company and Brand Share Analysis 74
Expenditure & consumption per head 76
Chapter 8 COUNTRY COMPARISON 79
Value 79
Volume 84
Market Share 89
Chapter 9 NIGERIA MACROECONOMIC PROFILE 90
Macroeconomic Indicators 90
Chapter 10 RESEARCH METHODOLOGY 95
Methodology overview 95
Secondary research 96
Market modelling 97
Primary research 98
Data finalisation 98
Ongoing research 99
Chapter 11 APPENDIX 100
Future readings 100
How to contact experts in your industry 100

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Table 1: Soup category definitions 8
Table 2: Nigeria Soup value, 2001-2006 (NGN m, nominal prices) 17
Table 3: Nigeria Soup value forecast, 2006-2011 (NGN m, nominal prices) 18
Table 4: Nigeria Soup value, 2001-2006 (US$ m nominal prices) 20
Table 5: Nigeria Soup value forecast, 2006-2011 (US$ m nominal prices) 21
Table 6: Nigeria Soup volume, 2001-2006 (Kg m) 23
Table 7: Nigeria Soup volume forecast, 2006-2011 (Kg m) 24
Table 8: Nigeria Soup brand share, by value, 2005-2006 (%) 27
Table 9: Nigeria Soup value, by brand 2005-2006 (NGN m nominal prices) 27
Table 10: Nigeria Soup company share by value, 2005-2006 (%) 29
Table 11: Nigeria Soup value, by company, 2005-2006 (NGN m nominal prices) 29
Table 12: Nigeria Soup expenditure per head, 2001-2006 (NGN, nominal prices) 30
Table 13: Nigeria Soup forecast expenditure per head, 2006-2011 (NGN, nominal prices) 30
Table 14: Nigeria Soup expenditure per head, 2001-2006 (US$ nominal prices) 31
Table 15: Nigeria Soup forecast expenditure per head, 2006-2011 (US$ nominal prices) 31
Table 16: Nigeria Soup consumption per head, 2001-2006 (Kg) 32
Table 17: Nigeria Soup forecast consumption per head, 2006-2011 (Kg) 32
Table 18: Unilever Key Facts 33
Table 19: Nestle Key Facts 35
Table 20: Nigeria Dried soup value, 2001-2006 (NGN m, nominal prices) 38
Table 21: Nigeria Dried soup value forecast, 2006-2011 (NGN m, nominal prices) 39
Table 22: Nigeria Dried soup value, 2001-2006 (US$ m nominal prices) 41
Table 23: Nigeria Dried soup value forecast, 2006-2011 (US$ m nominal prices) 42
Table 24: Nigeria Dried soup volume, 2001-2006 (Kg m) 43
Table 25: Nigeria Dried soup volume forecast, 2006-2011 (Kg m) 44
Table 26: Nigeria Dried soup brand share, by value, 2005-2006 (%) 46
Table 27: Nigeria Dried soup value, by brand 2005-2006 (NGN m nominal prices) 46
Table 28: Nigeria Dried soup company share by value, 2005-2006 (%) 48
Table 29: Nigeria Dried soup value, by company, 2005-2006 (NGN m nominal prices) 48
Table 30: Nigeria Dried soup expenditure per head, 2001-2006 (NGN, nominal prices) 49
Table 31: Nigeria Dried soup forecast expenditure per head, 2006-2011 (NGN, nominal prices) 49
Table 32: Nigeria Dried soup expenditure per head, 2001-2006 (US$ nominal prices) 50
Table 33: Nigeria Dried soup forecast expenditure per head, 2006-2011 (US$ nominal prices) 50
Table 34: Nigeria Dried soup consumption per head, 2001-2006 (Kg) 51
Table 35: Nigeria Dried soup forecast consumption per head, 2006-2011 (Kg) 51
Table 36: Nigeria Canned soup value, 2001-2006 (NGN m, nominal prices) 52
Table 37: Nigeria Canned soup value forecast, 2006-2011 (NGN m, nominal prices) 53
Table 38: Nigeria Canned soup value, 2001-2006 (US$ m nominal prices) 55
Table 39: Nigeria Canned soup value forecast, 2006-2011 (US$ m nominal prices) 56
Table 40: Nigeria Canned soup volume, 2001-2006 (Kg m) 57
Table 41: Nigeria Canned soup volume forecast, 2006-2011 (Kg m) 58
Table 42: Nigeria Canned soup brand share, by value, 2005-2006 (%) 60
Table 43: Nigeria Canned soup value, by brand 2005-2006 (NGN m nominal prices) 60
Table 44: Nigeria Canned soup company share by value, 2005-2006 (%) 62
Table 45: Nigeria Canned soup value, by company, 2005-2006 (NGN m nominal prices) 62
Table 46: Nigeria Canned soup expenditure per head, 2001-2006 (NGN, nominal prices) 63
Table 47: Nigeria Canned soup forecast expenditure per head, 2006-2011 (NGN, nominal prices) 63
Table 48: Nigeria Canned soup expenditure per head, 2001-2006 (US$ nominal prices) 64
Table 49: Nigeria Canned soup forecast expenditure per head, 2006-2011 (US$ nominal prices) 64
Table 50: Nigeria Canned soup consumption per head, 2001-2006 (Kg) 65
Table 51: Nigeria Canned soup forecast consumption per head, 2006-2011 (Kg) 65
Table 52: Nigeria Chilled Soup value, 2001-2006 (NGN m, nominal prices) 66
Table 53: Nigeria Chilled Soup value forecast, 2006-2011 (NGN m, nominal prices) 67
Table 54: Nigeria Chilled Soup value, 2001-2006 (US$ m nominal prices) 69
Table 55: Nigeria Chilled Soup value forecast, 2006-2011 (US$ m nominal prices) 70
Table 56: Nigeria Chilled Soup volume, 2001-2006 (Kg m) 71
Table 57: Nigeria Chilled Soup volume forecast, 2006-2011 (Kg m) 72
Table 58: Nigeria Chilled Soup brand share, by value, 2005-2006 (%) 74
Table 59: Nigeria Chilled Soup value, by brand 2005-2006 (NGN m nominal prices) 74
Table 60: Nigeria Chilled Soup company share by value, 2005-2006 (%) 75
Table 61: Nigeria Chilled Soup value, by company, 2005-2006 (NGN m nominal prices) 75
Table 62: Nigeria Chilled Soup expenditure per head, 2001-2006 (NGN, nominal prices) 76
Table 63: Nigeria Chilled Soup forecast expenditure per head, 2006-2011 (NGN, nominal prices) 76
Table 64: Nigeria Chilled Soup expenditure per head, 2001-2006 (US$ nominal prices) 77
Table 65: Nigeria Chilled Soup forecast expenditure per head, 2006-2011 (US$ nominal prices) 77
Table 66: Nigeria Chilled Soup consumption per head, 2001-2006 (Kg) 78
Table 67: Nigeria Chilled Soup forecast consumption per head, 2006-2011 (Kg) 78
Table 68: Global Soups market value, 2006 79
Table 69: Global Soups market split (value terms (US$ m), 2006) – Top 5 countries 82
Table 70: Global Soups market volume, 2006 84
Table 71: Global Soups market split (volume terms, 2006) – Top 5 countries 87
Table 72: Leading players - Top 5 countries 89
Table 73: Nigeria population, by age group, 2000-2005 (millions) 90
Table 74: Nigeria population forecast, by age group, 2005-2010 (millions) 91
Table 75: Nigeria population, by gender, 2000-2005 (millions) 91
Table 76: Nigeria population forecast, by gender, 2005-2010 (millions) 92
Table 77: Nigeria real GDP, 2000-2005 (NiN bn, 2005 prices) 92
Table 78: Nigeria real GDP forecast, 2005-2010 (NiN bn, 2005 prices) 92
Table 79: Nigeria nominal GDP, 2000-2005 (NiN bn, nominal prices) 93
Table 80: Nigeria real GDP, 2000-2005 (US$ bn, 2005 prices) 93
Table 81: Nigeria real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 93
Table 82: Nigeria consumer price index, 2000-2005 (2000=100) 94
Table 83: Nigeria consumer price index, 2005-2010 (2000=100) 94
Table 84: Nigeria exchange rate, 2000-2005 94



Figure 1: Nigeria Soup value & value forecast, 2001-2011 (NGN m, nominal prices) 19
Figure 2: Nigeria Soup category growth comparison, by value, 2001-2011 22
Figure 3: Nigeria Soup volume & volume forecast, 2001-2011 (Kg m) 25
Figure 4: Nigeria Soup category growth comparison, by volume, 2001-2011 26
Figure 5: Nigeria Soup company share, by value, 2005-2006 (%) 28
Figure 6: Nigeria Dried Soup value & value forecast, 2001-2011 (NGN m, nominal prices) 40
Figure 7: Nigeria Dried Soup volume & volume forecast, 2001-2011 (Kg m) 45
Figure 8: Nigeria Dried Soup company share, by value, 2005-2006 (%) 47
Figure 9: Nigeria Canned Soup value & value forecast, 2001-2011 (NGN m, nominal prices) 54
Figure 10: Nigeria Canned Soup volume & volume forecast, 2001-2011 (Kg m) 59
Figure 11: Nigeria Canned Soup company share, by value, 2005-2006 (%) 61
Figure 12: Nigeria Chilled Soup value & value forecast, 2001-2011 (NGN m, nominal prices) 68
Figure 13: Nigeria Chilled Soup volume & volume forecast, 2001-2011 (Kg m) 73
Figure 14: Global Soups market split (value terms, 2006) – Top 5 countries 80
Figure 15: Global Soups market value, 2001 – 2006 (Top 5 countries) 83
Figure 16: Global Soups market split (volume terms, 2006) – Top 5 countries 84
Figure 17: Global Soups market volume, 2001 – 2006 (Top 5 countries) 88
Figure 18: Annual data review process 96





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