Sports and Leisure Retailing in Hungary

Introduction
Datamonitor's retail databooks are based on key market value data for eight major sectors, 16 core retail distribution channels and 62 countries. This profile focuses on the sports and leisure retailing in Hungary and provides current and forecast retail sales data.

Scope
Total sector retail market value from 2004 to 2009 as well as forecasts to 2014
The size of the sector segmented by market sales and a growth rate comparison
Current and forecast sector value segmented by major retail channels



Highlights
The sports and leisure sector accounted for 0.7% of the total retail value in Hungary in 2009. The sector increased at a compound annual growth rate (CAGR) of 4.5% between 2004 and 2009.
The toys and games market led the sports and leisure sector in Hungary, with a share of 57.2% in 2009.



Reasons to Purchase
Discover how this sector's share of total retail sales is changing
Identify fast growth channels in the country for this particular sector and the markets within it
Understand the future direction of the sector and its segments with reliable historical data and five year forecasting
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DATAMONITOR VIEW 1
Catalyst 1
Summary 1
Methodology 1
Table of Contents 2
List of Figures 3
List of Tables 4
RETAIL MARKET OVERVIEW 5
Split by sector 5
SPORTS AND LEISURE SECTOR IN HUNGARY 7
Sector definition 7
Sports and leisure sector value 8
Sports and leisure sector: segmentation by market 12
Sports and leisure sector: segmentation by format 16
Sports and leisure sector comparison 20
APPENDIX 26
Methodology 26
Retail format definitions 27
Related research 30
Datamonitor consulting 30
Disclaimer 30
List of Tables
Table 1: Hungary, retail market, by sector value ($bn and HUFbn), 2009 6
Table 2: Retail sector definitions 7
Table 3: Hungary, sports and leisure sector, value ($bn), 2004-09 9
Table 4: Hungary, sports and leisure sector, forecast value ($bn), 2009-14 10
Table 5: Hungary, sports and leisure sector versus total retail market, growth comparison (%), 2009-14 11
Table 6: Hungary, sports and leisure sector, value by market ($m), 2004-09 13
Table 7: Hungary, sports and leisure sector, value by market ($m), 2009-14 15
Table 8: Hungary, sports and leisure sector, value by retail format ($m), 2004-09 17
Table 9: Hungary, sports and leisure sector, value by retail format ($m), 2009-14 19
Table 10: Hungary, sports and leisure sector, market value by retail format ($m), 2009 20
Table 11: Hungary, sports and leisure sector, market value by retail format ($m), 2014 23
Table 12: (Part 1) Retail format definitions 27
Table 13: (Part 2) Retail format definitions 28
Table 14: (Part 3) Retail format definitions 29
List of Figures
Figure 1: Hungary, retail market, sector segmentation (%), 2009 5
Figure 2: Hungary, sports and leisure sector, value ($bn), 2004-09 8
Figure 3: Hungary, sports and leisure sector, forecast value ($bn), 2009-14 10
Figure 4: Hungary, sports and leisure sector versus total retail market, growth comparison (%), 2009-14 11
Figure 5: Hungary, sports and leisure sector, market split (%), 2009 12
Figure 6: Hungary, sports and leisure sector, market split (%), 2014 14
Figure 7: Hungary, sports and leisure sector, value by retail format (%), 2009 16
Figure 8: Hungary, sports and leisure sector, value by retail format (%), 2014 18
Figure 9: Hungary, sports equipment market, value by retail format (%), 2009 21
Figure 10: Hungary, toys and games market, value by retail format (%), 2009 22
Figure 11: Hungary, sports equipment market, value by retail format (%), 2014 24
Figure 12: Hungary, toys and games market, value by retail format (%), 2014 25

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