Spreads in Latin America to 2013

Introduction

This databook provides key data and information on the spreads market covering eight countries in Latin America. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share.

Scope

*Contains information on five categories: honey, jams & preserves, savory spreads, nut-based spreads and chocolate spreads

*Market, category and segment level information on value and volume with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

The market for spreads in Latin America increased at a compound annual growth rate of 3.9% between 2003 and 2008.

The jams & preserves category led the spreads market in Latin America, accounting for a share of 44.9%.

The leading players in the Latin American spreads market include Swift, Frigobras and Arcor Group.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the spreads market in Latin America

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights
Highlights

The market for spreads in Latin America increased at a compound annual growth rate of 3.9% between 2003 and 2008.

The jams & preserves category led the spreads market in Latin America, accounting for a share of 44.9%.

The leading players in the Latin American spreads market include Swift, Frigobras and Arcor Group.


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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: spreads 2
Summary category level: chocolate spreads 3
Summary category level: honey 4
Summary category level: jams & preserves 5
Summary category level: nut-based spreads 6
Summary category level: savory spreads 7
Chapter 2 Introduction 8
What is this report about? 8
How to use this report 8
Market definition 9
Chapter 3 Overview 21
Value Analysis 21
Volume Analysis 22
Chapter 4 Latin America Spreads - Market Overview 23
Value analysis (US dollars), 2003?08 23
Value analysis (US dollars), 2008?13 24
Volume analysis, 2003?08 26
Volume analysis, 2008?13 27
Company share analysis 29
Distribution analysis 32
Expenditure and consumption per capita 34
Chapter 5 Category Analysis: Chocolate Spreads 37
Value analysis (US dollars), 2003?08 37
Value analysis (US dollars), 2008?13 38
Volume analysis, 2003?08 39
Volume analysis, 2008?13 40
Company share analysis 41
Distribution analysis 43
Expenditure and consumption per capita 45
Chapter 6 Category Analysis: Honey 47
Value analysis (US dollars), 2003?08 47
Value analysis (US dollars), 2008?13 48
Volume analysis, 2003?08 49
Volume analysis, 2008?13 50
Company share analysis 51
Distribution analysis 54
Expenditure and consumption per capita 56
Chapter 7 Category Analysis: Jams & Preserves 58
Value analysis (US dollars), 2003?08 58
Value analysis (US dollars), 2008?13 59
Volume analysis, 2003?08 61
Volume analysis, 2008?13 62
Company share analysis 64
Distribution analysis 67
Expenditure and consumption per capita 69
Chapter 8 Category Analysis: Nut-Based Spreads 71
Value analysis (US dollars), 2003?08 71
Value analysis (US dollars), 2008?13 72
Volume analysis, 2003?08 73
Volume analysis, 2008?13 74
Company share analysis 75
Distribution analysis 77
Expenditure and consumption per capita 79
Chapter 9 Category Analysis: Savory Spreads 81
Value analysis (US dollars), 2003?08 81
Value analysis (US dollars), 2008?13 82
Volume analysis, 2003?08 83
Volume analysis, 2008?13 84
Company share analysis 85
Distribution analysis 87
Expenditure and consumption per capita 89
Chapter 10 Research Methodology 91
Methodology overview 91
Secondary research 92
Market modeling 93
Creating an initial data model 93
Revising the initial data model 93
Creating a final estimate 94
Creating demographic value splits 94
Primary research 94
Data finalization 95
Ongoing research 95
Chapter 11 APPENDIX 96
Future readings 96
How to contact experts in your industry 96
Disclaimer 96


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LIST OF FIGURES
Figure 1: Latin America spreads value and value forecast, 2003?13 ($m, nominal prices) 25
Figure 2: Latin America spreads category growth comparison, by value, 2003?13 25
Figure 3: Latin America spreads volume and volume forecast, 2003?13 (kg, million) 28
Figure 4: Latin America spreads category growth comparison, by volume, 2003?13 28
Figure 5: Latin America spreads company share (top five companies), by value, 2007?08 (%) 31
Figure 6: Latin America spreads distribution channels, by value, 2007?08 (%) 33
Figure 7: Latin America chocolate spreads value and value forecast, 2003?13 ($m, nominal prices) 38
Figure 8: Latin America chocolate spreads volume and volume forecast, 2003?13 (kg, million) 40
Figure 9: Latin America chocolate spreads company share, by value, 2007?08 (%) 42
Figure 10: Latin America chocolate spreads distribution channels, by value, 2007?08 (%) 44
Figure 11: Latin America honey value and value forecast, 2003?13 ($m, nominal prices) 48
Figure 12: Latin America honey volume and volume forecast, 2003?13 (kg, million) 50
Figure 13: Latin America honey company share (top five companies), by value, 2007?08 (%) 53
Figure 14: Latin America honey distribution channels, by value, 2007?08 (%) 55
Figure 15: Latin America jams & preserves value and value forecast, 2003?13 ($m, nominal prices) 60
Figure 16: Latin America jams & preserves category growth comparison, by value, 2003?13 60
Figure 17: Latin America jams & preserves volume and volume forecast, 2003?13 (kg, million) 63
Figure 18: Latin America jams & preserves category growth comparison, by volume, 2003?13 63
Figure 19: Latin America jams & preserves company share (top five companies), by value, 2007?08 (%) 66
Figure 20: Latin America jams & preserves distribution channels, by value, 2007?08 (%) 68
Figure 21: Latin America nut-based spreads value and value forecast, 2003?13 ($m, nominal prices) 72
Figure 22: Latin America nut-based spreads volume and volume forecast, 2003?13 (kg, million) 74
Figure 23: Latin America nut-based spreads company share, by value, 2007?08 (%) 76
Figure 24: Latin America nut-based spreads distribution channels, by value, 2007?08 (%) 78
Figure 25: Latin America savory spreads value and value forecast, 2003?13 ($m, nominal prices) 82
Figure 26: Latin America savory spreads volume and volume forecast, 2003?13 (kg, million) 84
Figure 27: Latin America savory spreads company share, by value, 2007?08 (%) 86
Figure 28: Latin America savory spreads distribution channels, by value, 2007?08 (%) 88
Figure 29: Annual data review process 92


LIST OF TABLES
Table 1: Spreads category definitions 10
Table 2: Spreads distribution channels 11
Table 3: Latin America spreads value (country-wise), 2003?08 ($m, nominal prices) 21
Table 4: Latin America spreads value (country-wise) forecast, 2008–13 ($m, nominal prices) 21
Table 5: Latin America spreads volume (country-wise), 2003?08 (kg, million) 22
Table 6: Latin America spreads volume (country-wise) forecast, 2008–13 (kg, million) 22
Table 7: Latin America spreads value, 2003?08 ($m, nominal prices) 23
Table 8: Latin America spreads value forecast, 2008?13 ($m, nominal prices) 24
Table 9: Latin America spreads volume, 2003?08 (kg, million) 26
Table 10: Latin America spreads volume forecast, 2008?13 (kg, million) 27
Table 11: Latin America spreads company share (top 20 companies) by value, 2007?08 (%) 29
Table 12: Latin America spreads value, by company, 2007?08 ($m, nominal prices) 30
Table 13: Latin America spreads distribution channels, by value, 2007?08 (%) 32
Table 14: Latin America spreads value, by distribution channel, 2007?08 ($m, nominal prices) 32
Table 15: Latin America spreads expenditure per capita, 2003?08 ($, nominal prices) 34
Table 16: Latin America spreads forecast expenditure per capita, 2008?13 ($, nominal prices) 35
Table 17: Latin America spreads consumption per capita, 2003?08 (kg) 35
Table 18: Latin America spreads forecast consumption per capita, 2008?13 (kg) 36
Table 19: Latin America chocolate spreads value, 2003?08 ($m, nominal prices) 37
Table 20: Latin America chocolate spreads value forecast, 2008?13 ($m, nominal prices) 38
Table 21: Latin America chocolate spreads volume, 2003?08 (kg, million) 39
Table 22: Latin America chocolate spreads volume forecast, 2008?13 (kg, million) 40
Table 23: Latin America chocolate spreads company share, by value, 2007?08 (%) 41
Table 24: Latin America chocolate spreads value, by company, 2007?08 ($m, nominal prices) 41
Table 25: Latin America chocolate spreads distribution channels, by value, 2007?08 (%) 43
Table 26: Latin America chocolate spreads value, by distribution channel, 2007?08 ($m, nominal prices) 43
Table 27: Latin America chocolate spreads expenditure per capita, 2003?08 ($, nominal prices) 45
Table 28: Latin America chocolate spreads forecast expenditure per capita, 2008?13 ($, nominal prices) 45
Table 29: Latin America chocolate spreads consumption per capita, 2003?08 (kg) 46
Table 30: Latin America chocolate spreads forecast consumption per capita, 2008?13 (kg) 46
Table 31: Latin America honey value, 2003?08 ($m, nominal prices) 47
Table 32: Latin America honey value forecast, 2008?13 ($m, nominal prices) 48
Table 33: Latin America honey volume, 2003?08 (kg, million) 49
Table 34: Latin America honey volume forecast, 2008?13 (kg, million) 50
Table 35: Latin America honey company share (top 20 companies) by value, 2007?08 (%) 51
Table 36: Latin America honey value, by company, 2007?08 ($m, nominal prices) 52
Table 37: Latin America honey distribution channels, by value, 2007?08 (%) 54
Table 38: Latin America honey value, by distribution channel, 2007?08 ($m, nominal prices) 54
Table 39: Latin America honey expenditure per capita, 2003?08 ($, nominal prices) 56
Table 40: Latin America honey forecast expenditure per capita, 2008?13 ($, nominal prices) 56
Table 41: Latin America honey consumption per capita, 2003?08 (kg) 57
Table 42: Latin America honey forecast consumption per capita, 2008?13 (kg) 57
Table 43: Latin America jams & preserves value, 2003?08 ($m, nominal prices) 58
Table 44: Latin America jams & preserves value forecast, 2008?13 ($m, nominal prices) 59
Table 45: Latin America jams & preserves volume, 2003?08 (kg, million) 61
Table 46: Latin America jams & preserves volume forecast, 2008?13 (kg, million) 62
Table 47: Latin America jams & preserves company share (top 20 companies) by value, 2007?08 (%) 64
Table 48: Latin America jams & preserves value, by company, 2007?08 ($m, nominal prices) 65
Table 49: Latin America jams & preserves distribution channels, by value, 2007?08 (%) 67
Table 50: Latin America jams & preserves value, by distribution channel, 2007?08 ($m, nominal prices) 67
Table 51: Latin America jams & preserves expenditure per capita, 2003?08 ($, nominal prices) 69
Table 52: Latin America jams & preserves forecast expenditure per capita, 2008?13 ($, nominal prices) 69
Table 53: Latin America jams & preserves consumption per capita, 2003?08 (kg) 70
Table 54: Latin America jams & preserves forecast consumption per capita, 2008?13 (kg) 70
Table 55: Latin America nut-based spreads value, 2003?08 ($m, nominal prices) 71
Table 56: Latin America nut-based spreads value forecast, 2008?13 ($m, nominal prices) 72
Table 57: Latin America nut-based spreads volume, 2003?08 (kg, million) 73
Table 58: Latin America nut-based spreads volume forecast, 2008?13 (kg, million) 74
Table 59: Latin America nut-based spreads company share, by value, 2007?08 (%) 75
Table 60: Latin America nut-based spreads value, by company, 2007?08 ($m, nominal prices) 75
Table 61: Latin America nut-based spreads distribution channels, by value, 2007?08 (%) 77
Table 62: Latin America nut-based spreads value, by distribution channel, 2007?08 ($m, nominal prices) 77
Table 63: Latin America nut-based spreads expenditure per capita, 2003?08 ($, nominal prices) 79
Table 64: Latin America nut-based spreads forecast expenditure per capita, 2008?13 ($, nominal prices) 79
Table 65: Latin America nut-based spreads consumption per capita, 2003?08 (kg) 80
Table 66: Latin America nut-based spreads forecast consumption per capita, 2008?13 (kg) 80
Table 67: Latin America savory spreads value, 2003?08 ($m, nominal prices) 81
Table 68: Latin America savory spreads value forecast, 2008?13 ($m, nominal prices) 82
Table 69: Latin America savory spreads volume, 2003?08 (kg, million) 83
Table 70: Latin America savory spreads volume forecast, 2008?13 (kg, million) 84
Table 71: Latin America savory spreads company share, by value, 2007?08 (%) 85
Table 72: Latin America savory spreads value, by company, 2007?08 ($m, nominal prices) 85
Table 73: Latin America savory spreads distribution channels, by value, 2007?08 (%) 87
Table 74: Latin America savory spreads value, by distribution channel, 2007?08 ($m, nominal prices) 87
Table 75: Latin America savory spreads expenditure per capita, 2003?08 ($, nominal prices) 89
Table 76: Latin America savory spreads forecast expenditure per capita, 2008?13 ($, nominal prices) 89
Table 77: Latin America savory spreads consumption per capita, 2003?08 (kg) 90
Table 78: Latin America savory spreads forecast consumption per capita, 2008?13 (kg) 90

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