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Spreads in Mexico - Market Forecast & Consumer Demographics
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Databook 95 seiten | |||||||||||
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Synopsis
Spreads in Mexico – Market Forecast & Consumer Demographics is an information resource that quantifies the market and provides detailed insight into the consumption and usage demographics of .....
Synopsis Spreads in Mexico – Market Forecast & Consumer Demographics is an information resource that quantifies the market and provides detailed insight into the consumption and usage demographics of the spreads industry in Mexico. Introduction Provides market value and volume estimates from 2004 to 2009 and forecasts from 2010 to 2014. Includes analysis of consumption and usage demographics for Mexican spreads products by splitting consumers by age, gender, income, status, urban/rural from 2004 to 2008. Also provides market share, brand share and distribution share of the market for 2008 and 2009. Scope • The spreads market consists of the sale of jams and preserves, honey, savory spreads, chocolate spreads, nut-based spreads. • Market overview & forecast – overall Mexico spreads market value and volume data split by category • Market shares –company share, brand share and distribution share for the spreads market in Mexico • Spreads consumption and usage demographics –analysis of Consumer Demographics in the Mexican spreads market Highlights • In Mexico, 0-14 age group accounted for 24.9% share of the total spreads consumption in 2008. • In Mexico, urban consumers accounted for 76.2% of the total spreads consumption in 2008. • In Mexico, 0-14 age group accounted for 25.1% share of the total jams and preserves consumption in 2008." Reasons to Purchase • Develop business strategies by understanding the quantitative trends within the spreads market in Mexico • Design effective marketing and sales strategies by identifying consumption and usage demographics for Mexican spreads products • Identify key players within the market to plan lucrative M&A, partnerships and agreements [Studien Infos ausblenden] |
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TABLE OF CONTENTS Overview 1 Catalyst 1 Summary 1 Chapter 1 Introduction 2 What is this report about? 2 Market definition 3 Chapter 2 Mexican Spreads Market Overview & Forecast Market Overview 14 Value analysis (Mexican Peso), 2004?09 14 Value analysis (Mexican Peso), 2009?14 15 Value analysis (US dollars), 2004?09 17 Value analysis (US dollars), 2009?14 18 Volume analysis, 2004?09 20 Volume analysis, 2009?14 21 Chapter 3 Mexican Spreads Market Shares 23 Company and brand share analysis 23 Distribution analysis 28 Chapter 4 Mexican Spreads Market – Consumption & Usage Demographics 30 Spreads–consumer demographics 30 Jams and preserves–consumer demographics 40 Chocolate spreads–consumer demographics 50 Honey–consumer demographics 60 Savory spreads–consumer demographics 70 Nut-based spreads–consumer demographics 80 Chapter 5 Research Methodology 90 Methodology overview 90 Secondary research 91 Market modeling 92 Creating an initial data model 92 Revising the initial data model 92 Creating a final estimate 93 Creating demographic value splits 93 Primary research 93 Data finalization 94 Ongoing research 94 Chapter 6 Appendix 95 Future readings 95 How to contact experts in your industry 95 Disclaimer 95 LIST OF FIGURES Figure 1: Spreads, Mexico, value by category (MXNm), 2004?14 16 Figure 2: Spreads, Mexico, category growth comparison, by value, 2004?14 19 Figure 3: Spreads, Mexico, volume by category (kg, million), 2004?14 22 Figure 4: Spreads, Mexico, category growth comparison, by volume, 2004?14 22 Figure 5: Spreads, Mexico, company share by value (%), 2008?09 25 Figure 6: Spreads, Mexico, distribution channels by value (%), 2008?09 29 Figure 7: Spreads, Mexico, consumption by age group, % of total market value, 2008 30 Figure 8: Spreads, Mexico, consumption by gender, % of total market value, 2008 32 Figure 9: Spreads, Mexico, consumption by income, % of total market value, 2008 34 Figure 10: Spreads, Mexico, consumption by urban/rural, % of total market value, 2008 36 Figure 11: Spreads, Mexico, consumption by status, % of total market value, 2008 38 Figure 12: Jams and preserves, Mexico, consumption by age group, % of total market value, 2008 40 Figure 13: Jams and preserves, Mexico, consumption by gender, % of total market value, 2008 42 Figure 14: Jams and preserves, Mexico, consumption by income, % of total market value, 2008 44 Figure 15: Jams and preserves, Mexico, consumption by urban/rural, % of total market value, 2008 46 Figure 16: Jams and preserves, Mexico, consumption by status, % of total market value, 2008 48 Figure 17: Chocolate spreads, Mexico, consumption by age group, % of total market value, 2008 50 Figure 18: Chocolate spreads, Mexico, consumption by gender, % of total market value, 2008 52 Figure 19: Chocolate spreads, Mexico, consumption by income, % of total market value, 2008 54 Figure 20: Chocolate spreads, Mexico, consumption by urban/rural, % of total market value, 2008 56 Figure 21: Chocolate spreads, Mexico, consumption by status, % of total market value, 2008 58 Figure 22: Honey, Mexico, consumption by age group, % of total market value, 2008 60 Figure 23: Honey, Mexico, consumption by gender, % of total market value, 2008 62 Figure 24: Honey, Mexico, consumption by income, % of total market value, 2008 64 Figure 25: Honey, Mexico, consumption by urban/rural, % of total market value, 2008 66 Figure 26: Honey, Mexico, consumption by status, % of total market value, 2008 68 Figure 27: Savory spreads, Mexico, consumption by age group, % of total market value, 2008 70 Figure 28: Savory spreads, Mexico, consumption by gender, % of total market value, 2008 72 Figure 29: Savory spreads, Mexico, consumption by income, % of total market value, 2008 74 Figure 30: Savory spreads, Mexico, consumption by urban/rural, % of total market value, 2008 76 Figure 31: Savory spreads, Mexico, consumption by status, % of total market value, 2008 78 Figure 32: Nut-based spreads, Mexico, consumption by age group, % of total market value, 2008 80 Figure 33: Nut-based spreads, Mexico, consumption by gender, % of total market value, 2008 82 Figure 34: Nut-based spreads, Mexico, consumption by income, % of total market value, 2008 84 Figure 35: Nut-based spreads, Mexico, consumption by urban/rural, % of total market value, 2008 86 Figure 36: Nut-based spreads, Mexico, consumption by status, % of total market value, 2008 88 Figure 37: Annual data review process 91 LIST OF TABLES Table 1: Spreads category definitions 4 Table 2: Spreads distribution channels 5 Table 3: Spreads, Mexico, value by category (MXNm), 2004?09 14 Table 4: Spreads, Mexico, value forecast by category (MXNm), 2009?14 15 Table 5: Spreads, Mexico, value by category ($m), 2004?09 17 Table 6: Spreads, Mexico, value forecast by category ($m), 2009?14 18 Table 7: Spreads, Mexico, volume by category (kg, million), 2004?09 20 Table 8: Spreads, Mexico, volume forecast by category (kg, million), 2009?14 21 Table 9: Spreads, Mexico, brand share by value (%), 2008?09 23 Table 10: Spreads, Mexico, value by brand (MXNm), 2008?09 24 Table 11: Spreads, Mexico, company share by value (%), 2008?09 26 Table 12: Spreads, Mexico, value by company (MXNm), 2008?09 27 Table 13: Spreads, Mexico, distribution channels by value (%), 2008?09 28 Table 14: Spreads, Mexico, value by distribution channel (MXNm), 2008?09 28 Table 15: Spreads, Mexico, consumption by age group, value ($m), 2004?08 31 Table 16: Spreads, Mexico, consumption by age group, % of total market value, 2004?08 31 Table 17: Spreads, Mexico, consumption by gender, value ($m), 2004–08 33 Table 18: Spreads, Mexico, consumption by gender, % of total market value, 2004–08 33 Table 19: Spreads, Mexico, consumption by income, value ($m), 2004–08 35 Table 20: Spreads, Mexico, consumption by income, % of total market value, 2004–08 35 Table 21: Spreads, Mexico, consumption by urban/rural, value ($m), 2004–08 37 Table 22: Spreads, Mexico, consumption by urban/rural, % of total market value, 2004–08 37 Table 23: Spreads, Mexico, consumption by status, value ($m), 2004–08 39 Table 24: Spreads, Mexico, consumption by status, % of total market value, 2004–08 39 Table 25: Jams and preserves, Mexico, consumption by age group, value ($m), 2004?08 41 Table 26: Jams and preserves, Mexico, consumption by age group, % of total market value, 2004?08 41 Table 27: Jams and preserves, Mexico, consumption by gender, value ($m), 2004–08 43 Table 28: Jams and preserves, Mexico, consumption by gender, % of total market value, 2004–08 43 Table 29: Jams and preserves, Mexico, consumption by income, value ($m), 2004–08 45 Table 30: Jams and preserves, Mexico, consumption by income, % of total market value, 2004–08 45 Table 31: Jams and preserves, Mexico, consumption by urban/rural, value ($m), 2004–08 47 Table 32: Jams and preserves, Mexico, consumption by urban/rural, % of total market value, 2004–08 47 Table 33: Jams and preserves, Mexico, consumption by status, value ($m), 2004–08 49 Table 34: Jams and preserves, Mexico, consumption by status, % of total market value, 2004–08 49 Table 35: Chocolate spreads, Mexico, consumption by age group, value ($m), 2004?08 51 Table 36: Chocolate spreads, Mexico, consumption by age group, % of total market value, 2004?08 51 Table 37: Chocolate spreads, Mexico, consumption by gender, value ($m), 2004–08 53 Table 38: Chocolate spreads, Mexico, consumption by gender, % of total market value, 2004–08 53 Table 39: Chocolate spreads, Mexico, consumption by income, value ($m), 2004–08 55 Table 40: Chocolate spreads, Mexico, consumption by income, % of total market value, 2004–08 55 Table 41: Chocolate spreads, Mexico, consumption by urban/rural, value ($m), 2004–08 57 Table 42: Chocolate spreads, Mexico, consumption by urban/rural, % of total market value, 2004–08 57 Table 43: Chocolate spreads, Mexico, consumption by status, value ($m), 2004–08 59 Table 44: Chocolate spreads, Mexico, consumption by status, % of total market value, 2004–08 59 Table 45: Honey, Mexico, consumption by age group, value ($m), 2004?08 61 Table 46: Honey, Mexico, consumption by age group, % of total market value, 2004?08 61 Table 47: Honey, Mexico, consumption by gender, value ($m), 2004–08 63 Table 48: Honey, Mexico, consumption by gender, % of total market value, 2004–08 63 Table 49: Honey, Mexico, consumption by income, value ($m), 2004–08 65 Table 50: Honey, Mexico, consumption by income, % of total market value, 2004–08 65 Table 51: Honey, Mexico, consumption by urban/rural, value ($m), 2004–08 67 Table 52: Honey, Mexico, consumption by urban/rural, % of total market value, 2004–08 67 Table 53: Honey, Mexico, consumption by status, value ($m), 2004–08 69 Table 54: Honey, Mexico, consumption by status, % of total market value, 2004–08 69 Table 55: Savory spreads, Mexico, consumption by age group, value ($m), 2004?08 71 Table 56: Savory spreads, Mexico, consumption by age group, % of total market value, 2004?08 71 Table 57: Savory spreads, Mexico, consumption by gender, value ($m), 2004–08 73 Table 58: Savory spreads, Mexico, consumption by gender, % of total market value, 2004–08 73 Table 59: Savory spreads, Mexico, consumption by income, value ($m), 2004–08 75 Table 60: Savory spreads, Mexico, consumption by income, % of total market value, 2004–08 75 Table 61: Savory spreads, Mexico, consumption by urban/rural, value ($m), 2004–08 77 Table 62: Savory spreads, Mexico, consumption by urban/rural, % of total market value, 2004–08 77 Table 63: Savory spreads, Mexico, consumption by status, value ($m), 2004–08 79 Table 64: Savory spreads, Mexico, consumption by status, % of total market value, 2004–08 79 Table 65: Nut-based spreads, Mexico, consumption by age group, value ($m), 2004?08 81 Table 66: Nut-based spreads, Mexico, consumption by age group, % of total market value, 2004?08 81 Table 67: Nut-based spreads, Mexico, consumption by gender, value ($m), 2004–08 83 Table 68: Nut-based spreads, Mexico, consumption by gender, % of total market value, 2004–08 83 Table 69: Nut-based spreads, Mexico, consumption by income, value ($m), 2004–08 85 Table 70: Nut-based spreads, Mexico, consumption by income, % of total market value, 2004–08 85 Table 71: Nut-based spreads, Mexico, consumption by urban/rural, value ($m), 2004–08 87 Table 72: Nut-based spreads, Mexico, consumption by urban/rural, % of total market value, 2004–08 87 Table 73: Nut-based spreads, Mexico, consumption by status, value ($m), 2004–08 89 Table 74: Nut-based spreads, Mexico, consumption by status, % of total market value, 2004–08 89 [Inhaltsverzeichnis ausblenden] |
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