Spreads in Singapore to 2013

Introduction

This databook provides key data and information on the spreads market in Singapore. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on five categories: jams & preserves, honey, chocolate spreads, nut-based spreads and savory spreads

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the spreads market, including company overview, key facts and business description

Highlights

The market for spreads in Singapore increased at a compound annual growth rate of 4.2% between 2003 and 2008.

The Jams & preserves category led the spreads market in Singapore, accounting for a share of 31.3%.

Leading players in Singapore spreads market include Unilever, Ferrero S.p.A and Fong Yit Kaya.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the spreads market in Singapore

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights
Highlights

The market for spreads in Singapore increased at a compound annual growth rate of 4.2% between 2003 and 2008.

The Jams & preserves category led the spreads market in Singapore, accounting for a share of 31.3%.

Leading players in Singapore spreads market include Unilever, Ferrero S.p.A and Fong Yit Kaya.


[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: spreads 2
Summary category level: chocolate spreads 3
Summary category level: honey 4
Summary category level: jams & preserves 5
Summary category level: nut-based spreads 6
Summary category level: savory spreads 7
Chapter 2 Introduction 8
What is this report about? 8
How to use this report 8
Market definition 9
Chapter 3 Market Overview 24
Value analysis (Singapore Dollar), 2003?08 24
Value analysis (Singapore Dollar), 2008?13 25
Value analysis (US dollars), 2003?08 27
Value analysis (US dollars), 2008?13 28
Volume analysis, 2003?08 30
Volume analysis, 2008?13 31
Company and brand share analysis 34
Distribution analysis 39
Expenditure and consumption per capita 41
Chapter 4 Leading Company Profiles 45
Unilever 45
Ferrero 47
Chapter 5 Category Analysis: Chocolate spreads 49
Value analysis (Singapore Dollar), 2003?08 49
Value analysis (Singapore Dollar), 2008?13 50
Value analysis (US dollars), 2003?08 51
Value analysis (US dollars), 2008?13 51
Volume analysis, 2003?08 52
Volume analysis, 2008?13 53
Company and brand share analysis 54
Distribution analysis 57
Expenditure and consumption per capita 59
Chapter 6 Category Analysis: Honey 62
Value analysis (Singapore Dollar), 2003?08 62
Value analysis (Singapore Dollar), 2008?13 63
Value analysis (US dollars), 2003?08 64
Value analysis (US dollars), 2008?13 64
Volume analysis, 2003?08 65
Volume analysis, 2008?13 66
Company and brand share analysis 67
Distribution analysis 70
Expenditure and consumption per capita 72
Chapter 7 Category Analysis: Jams & preserves 75
Value analysis (Singapore Dollar), 2003?08 75
Value analysis (Singapore Dollar), 2008?13 76
Value analysis (US dollars), 2003?08 77
Value analysis (US dollars), 2008?13 77
Volume analysis, 2003?08 78
Volume analysis, 2008?13 79
Company and brand share analysis 80
Distribution analysis 83
Expenditure and consumption per capita 85
Chapter 8 Category Analysis: Nut-based spreads 88
Value analysis (Singapore Dollar), 2003?08 88
Value analysis (Singapore Dollar), 2008?13 89
Value analysis (US dollars), 2003?08 90
Value analysis (US dollars), 2008?13 90
Volume analysis, 2003?08 91
Volume analysis, 2008?13 92
Company and brand share analysis 93
Distribution analysis 96
Expenditure and consumption per capita 98
Chapter 9 Category Analysis: Savory spreads 101
Value analysis (Singapore Dollar), 2003?08 101
Value analysis (Singapore Dollar), 2008?13 102
Value analysis (US dollars), 2003?08 103
Value analysis (US dollars), 2008?13 103
Volume analysis, 2003?08 104
Volume analysis, 2008?13 105
Company and brand share analysis 106
Distribution analysis 109
Expenditure and consumption per capita 111
Chapter 10 Country Comparison 114
Value 114
Volume 118
Market share 122
Chapter 11 PESTLE Analysis 123
Summary 123
Political analysis 124
Economic analysis 127
Social analysis 130
Technological analysis 133
Legal analysis 136
Environmental analysis 139
Chapter 12 New Product Development 142
Product launches over time 142
Recent product launches 144
Chapter 13 Macroeconomic Profile 145
Macroeconomic indicators 145
Chapter 14 Research Methodology 150
Methodology overview 150
Secondary research 151
Market modeling 152
Creating an initial data model 152
Revising the initial data model 152
Creating a final estimate 153
Creating demographic value splits 153
Primary research 153
Data finalization 154
Ongoing research 154
Chapter 15 APPENDIX 155
Future readings 155
How to contact experts in your industry 155
Disclaimer 155


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LIST OF FIGURES
Figure 1: Singapore spreads value and value forecast, 2003?13 (SGDm, nominal prices) 26
Figure 2: Singapore spreads category growth comparison, by value, 2003?13 29
Figure 3: Singapore spreads volume and volume forecast, 2003?13 (kg, million) 32
Figure 4: Singapore spreads category growth comparison, by volume, 2003?13 33
Figure 5: Singapore spreads company share, by value, 2007?08 (%) 36
Figure 6: Singapore spreads distribution channels, by value, 2007?08 (%) 40
Figure 7: Singapore chocolate spreads value and value forecast, 2003?13 (SGDm, nominal prices) 50
Figure 8: Singapore chocolate spreads volume and volume forecast, 2003?13 (kg, million) 53
Figure 9: Singapore chocolate spreads company share, by value, 2007?08 (%) 55
Figure 10: Singapore chocolate spreads distribution channels, by value, 2007?08 (%) 58
Figure 11: Singapore honey value and value forecast, 2003?13 (SGDm, nominal prices) 63
Figure 12: Singapore honey volume and volume forecast, 2003?13 (kg, million) 66
Figure 13: Singapore honey company share, by value, 2007?08 (%) 68
Figure 14: Singapore honey distribution channels, by value, 2007?08 (%) 71
Figure 15: Singapore jams & preserves value and value forecast, 2003?13 (SGDm, nominal prices) 76
Figure 16: Singapore jams & preserves volume and volume forecast, 2003?13 (kg, million) 79
Figure 17: Singapore jams & preserves company share, by value, 2007?08 (%) 81
Figure 18: Singapore jams & preserves distribution channels, by value, 2007?08 (%) 84
Figure 19: Singapore nut-based spreads value and value forecast, 2003?13 (SGDm, nominal prices) 89
Figure 20: Singapore nut-based spreads volume and volume forecast, 2003?13 (kg, million) 92
Figure 21: Singapore nut-based spreads company share, by value, 2007?08 (%) 94
Figure 22: Singapore nut-based spreads distribution channels, by value, 2007?08 (%) 97
Figure 23: Singapore savory spreads value and value forecast, 2003?13 (SGDm, nominal prices) 102
Figure 24: Singapore savory spreads volume and volume forecast, 2003?13 (kg, million) 105
Figure 25: Singapore savory spreads company share, by value, 2007?08 (%) 107
Figure 26: Singapore savory spreads distribution channels, by value, 2007?08 (%) 110
Figure 27: Global spreads market split (value terms, 2008), top five countries 115
Figure 28: Global spreads market value, 2003–08, top five countries 117
Figure 29: Global spreads market split (volume terms, 2008), top five countries 119
Figure 30: Global spreads market volume, 2003–08, top five countries 121
Figure 31: Annual data review process 151


LIST OF TABLES
Table 1: Spreads category definitions 10
Table 2: Spreads distribution channels 11
Table 3: Singapore spreads value, 2003?08 (SGDm, nominal prices) 24
Table 4: Singapore spreads value forecast, 2008?13 (SGDm, nominal prices) 25
Table 5: Singapore spreads value, 2003?08 ($m, nominal prices) 27
Table 6: Singapore spreads value forecast, 2008?13 ($m, nominal prices) 28
Table 7: Singapore spreads volume, 2003?08 (kg, million) 30
Table 8: Singapore spreads volume forecast, 2008?13 (kg, million) 31
Table 9: Singapore spreads brand share, by value, 2007?08 (%) 34
Table 10: Singapore spreads value, by brand 2007?08 (SGDm, nominal prices) 35
Table 11: Singapore spreads company share by value, 2007?08 (%) 37
Table 12: Singapore spreads value, by company, 2007?08 (SGDm, nominal prices) 38
Table 13: Singapore spreads distribution channels, by value, 2007?08 (%) 39
Table 14: Singapore spreads value, by distribution channel, 2007?08 (SGDm, nominal prices) 39
Table 15: Singapore spreads expenditure per capita, 2003?08 (SGD, nominal prices) 41
Table 16: Singapore spreads forecast expenditure per capita, 2008?13 (SGD, nominal prices) 42
Table 17: Singapore spreads expenditure per capita, 2003?08 ($, nominal prices) 42
Table 18: Singapore spreads forecast expenditure per capita, 2008?13 ($, nominal prices) 43
Table 19: Singapore spreads consumption per capita, 2003?08 (kg) 43
Table 20: Singapore spreads forecast consumption per capita, 2008?13 (kg) 44
Table 21: Unilever key facts 45
Table 22: Ferrero key facts 47
Table 23: Singapore chocolate spreads value, 2003?08 (SGDm, nominal prices) 49
Table 24: Singapore chocolate spreads value forecast, 2008?13 (SGDm, nominal prices) 50
Table 25: Singapore chocolate spreads value, 2003?08 ($m, nominal prices) 51
Table 26: Singapore chocolate spreads value forecast, 2008?13 ($m, nominal prices) 51
Table 27: Singapore chocolate spreads volume, 2003?08 (kg, million) 52
Table 28: Singapore chocolate spreads volume forecast, 2008?13 (kg, million) 53
Table 29: Singapore chocolate spreads brand share, by value, 2007?08 (%) 54
Table 30: Singapore chocolate spreads value, by brand 2007?08 (SGDm, nominal prices) 54
Table 31: Singapore chocolate spreads company share by value, 2007?08 (%) 56
Table 32: Singapore chocolate spreads value, by company, 2007?08 (SGDm, nominal prices) 56
Table 33: Singapore chocolate spreads distribution channels, by value, 2007?08 (%) 57
Table 34: Singapore chocolate spreads value, by distribution channel, 2007?08 (SGDm, nominal prices) 57
Table 35: Singapore chocolate spreads expenditure per capita, 2003?08 (SGD, nominal prices) 59
Table 36: Singapore chocolate spreads forecast expenditure per capita, 2008?13 (SGD, nominal prices) 59
Table 37: Singapore chocolate spreads expenditure per capita, 2003?08 ($, nominal prices) 60
Table 38: Singapore chocolate spreads forecast expenditure per capita, 2008?13 ($, nominal prices) 60
Table 39: Singapore chocolate spreads consumption per capita, 2003?08 (kg) 61
Table 40: Singapore chocolate spreads forecast consumption per capita, 2008?13 (kg) 61
Table 41: Singapore honey value, 2003?08 (SGDm, nominal prices) 62
Table 42: Singapore honey value forecast, 2008?13 (SGDm, nominal prices) 63
Table 43: Singapore honey value, 2003?08 ($m, nominal prices) 64
Table 44: Singapore honey value forecast, 2008?13 ($m, nominal prices) 64
Table 45: Singapore honey volume, 2003?08 (kg, million) 65
Table 46: Singapore honey volume forecast, 2008?13 (kg, million) 66
Table 47: Singapore honey brand share, by value, 2007?08 (%) 67
Table 48: Singapore honey value, by brand 2007?08 (SGDm, nominal prices) 67
Table 49: Singapore honey company share by value, 2007?08 (%) 69
Table 50: Singapore honey value, by company, 2007?08 (SGDm, nominal prices) 69
Table 51: Singapore honey distribution channels, by value, 2007?08 (%) 70
Table 52: Singapore honey value, by distribution channel, 2007?08 (SGDm, nominal prices) 70
Table 53: Singapore honey expenditure per capita, 2003?08 (SGD, nominal prices) 72
Table 54: Singapore honey forecast expenditure per capita, 2008?13 (SGD, nominal prices) 72
Table 55: Singapore honey expenditure per capita, 2003?08 ($, nominal prices) 73
Table 56: Singapore honey forecast expenditure per capita, 2008?13 ($, nominal prices) 73
Table 57: Singapore honey consumption per capita, 2003?08 (kg) 74
Table 58: Singapore honey forecast consumption per capita, 2008?13 (kg) 74
Table 59: Singapore jams & preserves value, 2003?08 (SGDm, nominal prices) 75
Table 60: Singapore jams & preserves value forecast, 2008?13 (SGDm, nominal prices) 76
Table 61: Singapore jams & preserves value, 2003?08 ($m, nominal prices) 77
Table 62: Singapore jams & preserves value forecast, 2008?13 ($m, nominal prices) 77
Table 63: Singapore jams & preserves volume, 2003?08 (kg, million) 78
Table 64: Singapore jams & preserves volume forecast, 2008?13 (kg, million) 79
Table 65: Singapore jams & preserves brand share, by value, 2007?08 (%) 80
Table 66: Singapore jams & preserves value, by brand 2007?08 (SGDm, nominal prices) 80
Table 67: Singapore jams & preserves company share by value, 2007?08 (%) 82
Table 68: Singapore jams & preserves value, by company, 2007?08 (SGDm, nominal prices) 82
Table 69: Singapore jams & preserves distribution channels, by value, 2007?08 (%) 83
Table 70: Singapore jams & preserves value, by distribution channel, 2007?08 (SGDm, nominal prices) 83
Table 71: Singapore jams & preserves expenditure per capita, 2003?08 (SGD, nominal prices) 85
Table 72: Singapore jams & preserves forecast expenditure per capita, 2008?13 (SGD, nominal prices) 85
Table 73: Singapore jams & preserves expenditure per capita, 2003?08 ($, nominal prices) 86
Table 74: Singapore jams & preserves forecast expenditure per capita, 2008?13 ($, nominal prices) 86
Table 75: Singapore jams & preserves consumption per capita, 2003?08 (kg) 87
Table 76: Singapore jams & preserves forecast consumption per capita, 2008?13 (kg) 87
Table 77: Singapore nut-based spreads value, 2003?08 (SGDm, nominal prices) 88
Table 78: Singapore nut-based spreads value forecast, 2008?13 (SGDm, nominal prices) 89
Table 79: Singapore nut-based spreads value, 2003?08 ($m, nominal prices) 90
Table 80: Singapore nut-based spreads value forecast, 2008?13 ($m, nominal prices) 90
Table 81: Singapore nut-based spreads volume, 2003?08 (kg, million) 91
Table 82: Singapore nut-based spreads volume forecast, 2008?13 (kg, million) 92
Table 83: Singapore nut-based spreads brand share, by value, 2007?08 (%) 93
Table 84: Singapore nut-based spreads value, by brand 2007?08 (SGDm, nominal prices) 93
Table 85: Singapore nut-based spreads company share by value, 2007?08 (%) 95
Table 86: Singapore nut-based spreads value, by company, 2007?08 (SGDm, nominal prices) 95
Table 87: Singapore nut-based spreads distribution channels, by value, 2007?08 (%) 96
Table 88: Singapore nut-based spreads value, by distribution channel, 2007?08 (SGDm, nominal prices) 96
Table 89: Singapore nut-based spreads expenditure per capita, 2003?08 (SGD, nominal prices) 98
Table 90: Singapore nut-based spreads forecast expenditure per capita, 2008?13 (SGD, nominal prices) 98
Table 91: Singapore nut-based spreads expenditure per capita, 2003?08 ($, nominal prices) 99
Table 92: Singapore nut-based spreads forecast expenditure per capita, 2008?13 ($, nominal prices) 99
Table 93: Singapore nut-based spreads consumption per capita, 2003?08 (kg) 100
Table 94: Singapore nut-based spreads forecast consumption per capita, 2008?13 (kg) 100
Table 95: Singapore savory spreads value, 2003?08 (SGDm, nominal prices) 101
Table 96: Singapore savory spreads value forecast, 2008?13 (SGDm, nominal prices) 102
Table 97: Singapore savory spreads value, 2003?08 ($m, nominal prices) 103
Table 98: Singapore savory spreads value forecast, 2008?13 ($m, nominal prices) 103
Table 99: Singapore savory spreads volume, 2003?08 (kg, million) 104
Table 100: Singapore savory spreads volume forecast, 2008?13 (kg, million) 105
Table 101: Singapore savory spreads brand share, by value, 2007?08 (%) 106
Table 102: Singapore savory spreads value, by brand 2007?08 (SGDm, nominal prices) 106
Table 103: Singapore savory spreads company share by value, 2007?08 (%) 108
Table 104: Singapore savory spreads value, by company, 2007?08 (SGDm, nominal prices) 108
Table 105: Singapore savory spreads distribution channels, by value, 2007?08 (%) 109
Table 106: Singapore savory spreads value, by distribution channel, 2007?08 (SGDm, nominal prices) 109
Table 107: Singapore savory spreads expenditure per capita, 2003?08 (SGD, nominal prices) 111
Table 108: Singapore savory spreads forecast expenditure per capita, 2008?13 (SGD, nominal prices) 111
Table 109: Singapore savory spreads expenditure per capita, 2003?08 ($, nominal prices) 112
Table 110: Singapore savory spreads forecast expenditure per capita, 2008?13 ($, nominal prices) 112
Table 111: Singapore savory spreads consumption per capita, 2003?08 (kg) 113
Table 112: Singapore savory spreads forecast consumption per capita, 2008?13 (kg) 113
Table 113: Global spreads market value, 2008 114
Table 114: Global spreads market split (value terms ($m), 2008), top five countries 117
Table 115: Global spreads market volume, 2008 118
Table 116: Global spreads market split (volume terms, 2008), top five countries 121
Table 117: Leading players, top five countries 122
Table 118: Analysis of Singapore’s political landscape 124
Table 119: Analysis of Singapore’s economic landscape 127
Table 120: Analysis of Singapore’s social landscape 130
Table 121: Analysis of Singapore’s technology landscape 133
Table 122: Analysis of Singapore’s legal landscape 136
Table 123: Analysis of Singapore’s environmental landscape 139
Table 124: Singapore spreads new product launches reports, by company, 2008 142
Table 125: Singapore spreads new product launches SKUs, by company, 2008 142
Table 126: Singapore spreads new product launches (reports), by flavor and fragrances, 2008 143
Table 127: Singapore spreads new product launches (reports), by ingredients, 2008 143
Table 128: Singapore spreads new product launches (reports), by package tags or claims, 2008 144
Table 129: Singapore spreads new product launches (reports) - Recent launches (2008) 144
Table 130: Singapore population, by age group, 2003?08 (millions) 145
Table 131: Singapore population forecast, by age group, 2008?13 (millions) 146
Table 132: Singapore population, by gender, 2003?08 (millions) 146
Table 133: Singapore population forecast, by gender, 2008?13 (millions) 147
Table 134: Singapore nominal GDP, 2003?08 (SGDbn, nominal prices) 147
Table 135: Singapore nominal GDP forecast, 2008?13 (SGDbn, nominal prices) 147
Table 136: Singapore real GDP, 2003?08 (SGDbn, 2000 prices) 148
Table 137: Singapore real GDP forecast, 2008?13 (SGDbn, 2000 prices) 148
Table 138: Singapore real GDP, 2003?08 ($bn, 2000 prices) 148
Table 139: Singapore real GDP forecast, 2008?13 ($bn, 2000 prices) 149
Table 140: Singapore consumer price index, 2003?08 (2000=100) 149
Table 141: Singapore consumer price index, 2008?13 (2000=100) 149


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