Still Wine Market in Poland to 2014 (Wine)

Introduction

Still Wine Market in Poland to 2014 (Wine) is a comprehensive resource for still wine market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on expenditure and consumption as well as key distribution channels, and reveals the leading companies in the Polish still wine market.

Features and Benefits

• Identify key market segments by analyzing market size data for the still wine market
• Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
• Identify key companies in the still wine market in Poland and design M&A strategies by analyzing market share data
• Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014

Highlights

• The still wine market in Poland increased at a compound annual growth rate of 5.2% between 2004 and 2009.
• The red wine segment led the still wine market in Poland in 2009, with a share of 55.8%.
• The leading player in still wine market in Poland is Ambra S.A .

Key questions answered

• Which will be the fastest growing segment within the still wine market in Poland?
• How will the forecast growth differ from the historic growth exhibited by the still wine market in Poland?
• Which company accounted for the largest share of the Polish still wine market in 2009?
• How will consumption and expenditure patterns change from 2004 to 2014?
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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: still wine 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Still Wine 9
Value analysis (Polish Zloty), 2004?09 9
Value analysis (Polish Zloty), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 12
Volume analysis, 2004?09 14
Volume analysis, 2009?14 15
Company and brand share analysis 17
Distribution analysis 22
Expenditure and consumption per capita 24
Chapter 4 Macroeconomic Profile 27
Macroeconomic Indicators 27
Chapter 5 Research Methodology 32
Methodology overview 32
Secondary research 33
Market modeling 34
Creating an initial data model 34
Revising the initial data model 34
Creating a final estimate 35
Creating demographic value splits 35
Primary research 35
Data finalization 36
Ongoing research 36

LIST OF FIGURES
Figure 1: Still wine, Poland, value by segment (PLNm), 2004?14 11
Figure 2: Still wine, Poland, category growth comparison, by value, 2004?14 13
Figure 3: Still wine, Poland, volume by segment (liters, million), 2004?14 16
Figure 4: Still wine, Poland, category growth comparison, by volume, 2004?14 16
Figure 5: Still wine, Poland, company share by volume (%), 2008?09 19
Figure 6: Still wine, Poland, distribution channels by volume (%), 2008?09 23
Figure 7: Annual data review process 33

LIST OF TABLES
Table 1: Still wine category definitions 3
Table 2: Still wine distribution channels 4
Table 3: Still wine, Poland, value by segment (PLNm), 2004?09 9
Table 4: Still wine, Poland, value forecast by segment (PLNm), 2009?14 10
Table 5: Still wine, Poland, value by segment ($m), 2004?09 12
Table 6: Still wine, Poland, value forecast by segment ($m), 2009?14 12
Table 7: Still wine, Poland, volume by segment (liters, million), 2004?09 14
Table 8: Still wine, Poland, volume forecast by segment (liters, million), 2009?14 15
Table 9: Still wine, Poland, brand share by volume (%), 2008?09 17
Table 10: Still wine, Poland, volume by brand (liters, million), 2008?09 18
Table 11: Still wine, Poland, company share by volume (%), 2008?09 20
Table 12: Still wine, Poland, volume by company (liters, million), 2008?09 21
Table 13: Still wine, Poland, distribution channels by volume (%), 2008?09 22
Table 14: Still wine, Poland, volume by distribution channel (liters, million), 2008?09 22
Table 15: Still wine, Poland, expenditure per capita (PLN), 2004?09 24
Table 16: Still wine, Poland, forecast expenditure per capita (PLN), 2009?14 24
Table 17: Still wine, Poland, expenditure per capita ($), 2004?09 25
Table 18: Still wine, Poland, forecast expenditure per capita ($), 2009?14 25
Table 19: Still wine, Poland, consumption per capita (liters), 2004?09 26
Table 20: Still wine, Poland, forecast consumption per capita (liters), 2009?14 26
Table 21: Poland population, by age group, 2004?09 (millions) 27
Table 22: Poland population forecast, by age group, 2009?14 (millions) 28
Table 23: Poland population, by gender, 2004?09 (millions) 28
Table 24: Poland population forecast, by gender, 2009?14 (millions) 29
Table 25: Poland nominal GDP, 2004?09 (PLNbn, nominal prices) 29
Table 26: Poland nominal GDP forecast, 2009?14 (PLNbn, nominal prices) 29
Table 27: Poland real GDP, 2004?09 (PLNbn, 2000 prices) 30
Table 28: Poland real GDP forecast, 2009?14 (PLNbn, 2000 prices) 30
Table 29: Poland real GDP, 2004?09 ($bn, 2000 prices) 30
Table 30: Poland real GDP forecast, 2009?14 ($bn, 2000 prices) 31
Table 31: Poland consumer price index, 2004?09 (2000=100) 31
Table 32: Poland consumer price index, 2009?14 (2000=100) 31


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