TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: sugar confectionery 2
Chapter 2 DEFINITION 3
Chapter 3 Category Analysis: Sugar Confectionery 9
Value analysis (Euro), 2004?09 9
Value analysis (Euro), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 13
Volume analysis, 2004?09 15
Volume analysis, 2009?14 16
Company and brand share analysis 18
Distribution analysis 23
Expenditure and consumption per capita 25
Chapter 4 Macroeconomic Profile 31
Macroeconomic Indicators 31
Chapter 5 Research Methodology 36
Methodology overview 36
Secondary research 37
Market modeling 38
Creating an initial data model 38
Revising the initial data model 38
Creating a final estimate 39
Creating demographic value splits 39
Primary research 39
Data finalization 40
Ongoing research 40
LIST OF FIGURES
Figure 1: Sugar confectionery, Belgium, value by segment (€m), 2004?14 11
Figure 2: Sugar confectionery, Belgium, category growth comparison, by value, 2004?14 14
Figure 3: Sugar confectionery, Belgium, volume by segment (kg, million), 2004?14 17
Figure 4: Sugar confectionery, Belgium, category growth comparison, by volume, 2004?14 17
Figure 5: Sugar confectionery, Belgium, company share by value (%), 2008?09 20
Figure 6: Sugar confectionery, Belgium, distribution channels by value (%), 2008?09 24
Figure 7: Annual data review process 37
LIST OF TABLES
Table 1: Sugar confectionery category definitions 3
Table 2: Sugar confectionery distribution channels 4
Table 3: Sugar confectionery, Belgium, value by segment (€m), 2004?09 9
Table 4: Sugar confectionery, Belgium, value forecast by segment (€m), 2009?14 10
Table 5: Sugar confectionery, Belgium, value by segment ($m), 2004?09 12
Table 6: Sugar confectionery, Belgium, value forecast by segment ($m), 2009?14 13
Table 7: Sugar confectionery, Belgium, volume by segment (kg, million), 2004?09 15
Table 8: Sugar confectionery, Belgium, volume forecast by segment (kg, million), 2009?14 16
Table 9: Sugar confectionery, Belgium, brand share by value (%), 2008?09 18
Table 10: Sugar confectionery, Belgium, value by brand (€m), 2008?09 19
Table 11: Sugar confectionery, Belgium, company share by value (%), 2008?09 21
Table 12: Sugar confectionery, Belgium, value by company (€m), 2008?09 22
Table 13: Sugar confectionery, Belgium, distribution channels by value (%), 2008?09 23
Table 14: Sugar confectionery, Belgium, value by distribution channel (€m), 2008?09 23
Table 15: Sugar confectionery, Belgium, expenditure per capita (€), 2004?09 25
Table 16: Sugar confectionery, Belgium, forecast expenditure per capita (€), 2009?14 26
Table 17: Sugar confectionery, Belgium, expenditure per capita ($), 2004?09 27
Table 18: Sugar confectionery, Belgium, forecast expenditure per capita ($), 2009?14 28
Table 19: Sugar confectionery, Belgium, consumption per capita (kg), 2004?09 29
Table 20: Sugar confectionery, Belgium, forecast consumption per capita (kg), 2009?14 30
Table 21: Belgium population, by age group, 2004?09 (millions) 31
Table 22: Belgium population forecast, by age group, 2009?14 (millions) 32
Table 23: Belgium population, by gender, 2004?09 (millions) 32
Table 24: Belgium population forecast, by gender, 2009?14 (millions) 33
Table 25: Belgium nominal GDP, 2004?09 (€bn, nominal prices) 33
Table 26: Belgium nominal GDP forecast, 2009?14 (€bn, nominal prices) 33
Table 27: Belgium real GDP, 2004?09 (€bn, 2000 prices) 34
Table 28: Belgium real GDP forecast, 2009?14 (€bn, 2000 prices) 34
Table 29: Belgium real GDP, 2004?09 ($bn, 2000 prices) 34
Table 30: Belgium real GDP forecast, 2009?14 ($bn, 2000 prices) 35
Table 31: Belgium consumer price index, 2004?09 (2000=100) 35
Table 32: Belgium consumer price index, 2009?14 (2000=100) 35
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