Sugar Confectionery Market in Vietnam to 2014 (Confectionery)

Introduction

Sugar Confectionery Market in Vietnam to 2014 (Confectionery) is a comprehensive resource for sugar confectionery market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on expenditure and consumption as well as key distribution channels, and reveals the leading companies in the Vietnamese sugar confectionery market.

Features and Benefits

• Identify key market segments by analyzing market size data for the sugar confectionery market
• Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
• Identify key companies in the sugar confectionery market in Vietnam and design M&A strategies by analyzing market share data
• Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014

Highlights

• The sugar confectionery market in Vietnam increased at a compound annual growth rate of 5.6% between 2004 and 2009.
• The gums & jellies segment led the sugar confectionery market in Vietnam in 2009, with a share of 50.2%.
• The leading player in sugar confectionery market in Vietnam is Mars, Inc.

Key questions answered

• Which will be the fastest growing segment within the sugar confectionery market in Vietnam?
• How will the forecast growth differ from the historic growth exhibited by the sugar confectionery market in Vietnam?
• Which company accounted for the largest share of the Vietnamese sugar confectionery market in 2009?
• How will consumption and expenditure patterns change from 2004 to 2014?
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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: sugar confectionery 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Sugar Confectionery 9
Value analysis (Vietnamese Dong), 2004?09 9
Value analysis (Vietnamese Dong), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 13
Volume analysis, 2004?09 14
Volume analysis, 2009?14 15
Company and brand share analysis 17
Distribution analysis 20
Expenditure and consumption per capita 22
Chapter 4 Macroeconomic Profile 28
Macroeconomic Indicators 28
Chapter 5 Research Methodology 33
Methodology overview 33
Secondary research 34
Market modeling 35
Creating an initial data model 35
Revising the initial data model 35
Creating a final estimate 36
Creating demographic value splits 36
Primary research 36
Data finalization 37
Ongoing research 37

LIST OF FIGURES
Figure 1: Sugar confectionery, Vietnam, value by segment (VNDm), 2004?14 11
Figure 2: Sugar confectionery, Vietnam, volume by segment (kg, million), 2004?14 16
Figure 3: Sugar confectionery, Vietnam, company share by value (%), 2008?09 18
Figure 4: Sugar confectionery, Vietnam, distribution channels by value (%), 2008?09 21
Figure 5: Annual data review process 34

LIST OF TABLES
Table 1: Sugar confectionery category definitions 3
Table 2: Sugar confectionery distribution channels 4
Table 3: Sugar confectionery, Vietnam, value by segment (VNDm), 2004?09 9
Table 4: Sugar confectionery, Vietnam, value forecast by segment (VNDm), 2009?14 10
Table 5: Sugar confectionery, Vietnam, value by segment ($m), 2004?09 12
Table 6: Sugar confectionery, Vietnam, value forecast by segment ($m), 2009?14 13
Table 7: Sugar confectionery, Vietnam, volume by segment (kg, million), 2004?09 14
Table 8: Sugar confectionery, Vietnam, volume forecast by segment (kg, million), 2009?14 15
Table 9: Sugar confectionery, Vietnam, brand share by value (%), 2008?09 17
Table 10: Sugar confectionery, Vietnam, value by brand (VNDm), 2008?09 17
Table 11: Sugar confectionery, Vietnam, company share by value (%), 2008?09 19
Table 12: Sugar confectionery, Vietnam, value by company (VNDm), 2008?09 19
Table 13: Sugar confectionery, Vietnam, distribution channels by value (%), 2008?09 20
Table 14: Sugar confectionery, Vietnam, value by distribution channel (VNDm), 2008?09 20
Table 15: Sugar confectionery, Vietnam, expenditure per capita (VND), 2004?09 22
Table 16: Sugar confectionery, Vietnam, forecast expenditure per capita (VND), 2009?14 23
Table 17: Sugar confectionery, Vietnam, expenditure per capita ($), 2004?09 24
Table 18: Sugar confectionery, Vietnam, forecast expenditure per capita ($), 2009?14 25
Table 19: Sugar confectionery, Vietnam, consumption per capita (kg), 2004?09 26
Table 20: Sugar confectionery, Vietnam, forecast consumption per capita (kg), 2009?14 27
Table 21: Vietnam population, by age group, 2004?09 (millions) 28
Table 22: Vietnam population forecast, by age group, 2009?14 (millions) 29
Table 23: Vietnam population, by gender, 2004?09 (millions) 29
Table 24: Vietnam population forecast, by gender, 2009?14 (millions) 30
Table 25: Vietnam nominal GDP, 2004?09 (VNDbn, nominal prices) 30
Table 26: Vietnam nominal GDP forecast, 2009?14 (VNDbn, nominal prices) 30
Table 27: Vietnam real GDP, 2004?09 (VNDbn, 2000 prices) 31
Table 28: Vietnam real GDP forecast, 2009?14 (VNDbn, 2000 prices) 31
Table 29: Vietnam real GDP, 2004?09 ($bn, 2000 prices) 31
Table 30: Vietnam real GDP forecast, 2009?14 ($bn, 2000 prices) 32
Table 31: Vietnam consumer price index, 2004?09 (2000=100) 32
Table 32: Vietnam consumer price index, 2009?14 (2000=100) 32


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