Suncare in Indonesia to 2014 (Skincare)

Introduction

This databook provides key data and information on the Suncare in Indonesia (Skincare). This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

*The suncare category was valued at IDR137,755.2m ($14.2m) in 2009, representing a CAGR of 5.5% since 2004.
*By the end of 2014, the suncare category will be worth IDR168,217.3m ($17.3m), with an expected CAGR of 4.1% between 2009 and 2014.
*The suncare market volume totaled 3 million units in 2009, representing a CAGR of 2.7% since 2004.
*By the end of 2014, the suncare market will total 3.5 million units, with an expected CAGR of 3.2% between 2009 and 2014.
*The suncare market was led by sun protection (representing 65.5% of the total value) followed by after-sun, with a 19.9% share. Self-tan accounts for the remaining 14.6% share.
*Unilever is the market leader with a 26.9% share of the market.
Suncare in Indonesia (Skincare)

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary category level: suncare 2
Chapter 2 Definition 3
Chapter 3 Category Analysis: Suncare 9
Value analysis (Indonesian Rupiah), 2004?09 9
Value analysis (Indonesian Rupiah), 2009?14 10
Value analysis (US dollars), 2004?09 12
Value analysis (US dollars), 2009?14 12
Volume analysis, 2004?09 14
Volume analysis, 2009?14 15
Company and brand share analysis 17
Distribution analysis 20
Expenditure and consumption per capita 22
Chapter 4 Macroeconomic Profile 25
Macroeconomic Indicators 25
Chapter 5 Research Methodology 30
Methodology overview 30
Secondary research 31
Market modeling 32
Creating an initial data model 32
Revising the initial data model 32
Creating a final estimate 33
Creating demographic value splits 33
Primary research 33
Data finalization 34
Ongoing research 34

LIST OF FIGURES
Figure 1: Suncare, Indonesia, value by segment (IDRm), 2004?14 11
Figure 2: Suncare, Indonesia, category growth comparison, by value, 2004?14 13
Figure 3: Suncare, Indonesia, volume by segment (units, million), 2004?14 16
Figure 4: Suncare, Indonesia, category growth comparison, by volume, 2004?14 16
Figure 5: Suncare, Indonesia, company share by value (%), 2008?09 18
Figure 6: Suncare, Indonesia, distribution channels by value (%), 2008?09 21
Figure 7: Annual data review process 31

LIST OF TABLES
Table 1: Suncare category definitions 3
Table 2: Suncare distribution channels 4
Table 3: Suncare, Indonesia, value by segment (IDRm), 2004?09 9
Table 4: Suncare, Indonesia, value forecast by segment (IDRm), 2009?14 10
Table 5: Suncare, Indonesia, value by segment ($m), 2004?09 12
Table 6: Suncare, Indonesia, value forecast by segment ($m), 2009?14 12
Table 7: Suncare, Indonesia, volume by segment (units, million), 2004?09 14
Table 8: Suncare, Indonesia, volume forecast by segment (units, million), 2009?14 15
Table 9: Suncare, Indonesia, brand share by value (%), 2008?09 17
Table 10: Suncare, Indonesia, value by brand (IDRm), 2008?09 17
Table 11: Suncare, Indonesia, company share by value (%), 2008?09 19
Table 12: Suncare, Indonesia, value by company (IDRm), 2008?09 19
Table 13: Suncare, Indonesia, distribution channels by value (%), 2008?09 20
Table 14: Suncare, Indonesia, value by distribution channel (IDRm), 2008?09 20
Table 15: Suncare, Indonesia, expenditure per capita (IDR), 2004?09 22
Table 16: Suncare, Indonesia, forecast expenditure per capita (IDR), 2009?14 22
Table 17: Suncare, Indonesia, expenditure per capita ($), 2004?09 23
Table 18: Suncare, Indonesia, forecast expenditure per capita ($), 2009?14 23
Table 19: Suncare, Indonesia, consumption per capita (units), 2004?09 24
Table 20: Suncare, Indonesia, forecast consumption per capita (units), 2009?14 24
Table 21: Indonesia population, by age group, 2004?09 (millions) 25
Table 22: Indonesia population forecast, by age group, 2009?14 (millions) 26
Table 23: Indonesia population, by gender, 2004?09 (millions) 26
Table 24: Indonesia population forecast, by gender, 2009?14 (millions) 27
Table 25: Indonesia nominal GDP, 2004?09 (IDRbn, nominal prices) 27
Table 26: Indonesia nominal GDP forecast, 2009?14 (IDRbn, nominal prices) 27
Table 27: Indonesia real GDP, 2004?09 (IDRbn, 2000 prices) 28
Table 28: Indonesia real GDP forecast, 2009?14 (IDRbn, 2000 prices) 28
Table 29: Indonesia real GDP, 2004?09 ($bn, 2000 prices) 28
Table 30: Indonesia real GDP forecast, 2009?14 ($bn, 2000 prices) 29
Table 31: Indonesia consumer price index, 2004?09 (2000=100) 29
Table 32: Indonesia consumer price index, 2009?14 (2000=100) 29



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