Tobacco in the Netherlands to 2013

Introduction

This databook provides key data and information on the tobacco market in the Netherlands. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Report Highlights
Highlights

The market for tobacco in the Netherlands increased at a compound annual growth rate of 3.3% between 2003 and 2008.

The cigarettes category led the tobacco market in the Netherlands, accounting for a share of 61.8%.

The leading players in the Dutch tobacco market include British American Tobacco Plc, Philip Morris International and Imperial Tobacco Group Plc.
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TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Tobacco 2
Summary category level - Cigarettes 3
Summary category level - Cigars and cigarillos 4
Summary category level - Loose tobacco 5
Chapter 2 INTRODUCTION 6
What is this report about? 6
How to use this report 6
Market Definition 7
Chapter 3 MARKET OVERVIEW 20
Value Analysis, 2003?08 20
Value Analysis, 2008?13 21
Value Analysis, US$ 2003?08 23
Value Analysis, US$ 2008?13 23
Volume Analysis, 2003?08 25
Volume Analysis, 2008?13 26
Company and Brand Share Analysis 29
Distribution Analysis 31
Expenditure & consumption per capita 33
Chapter 4 LEADING COMPANY PROFILES 36
British American Tobacco Plc 36
Philip Morris International Inc. 38
Chapter 5 CATEGORY ANALYSIS - CIGARETTES 40
Value Analysis, 2003?08 40
Value Analysis, 2008?13 41
Value Analysis, US$ 2003?08 43
Value Analysis, US$ 2008?13 43
Volume Analysis, 2003?08 45
Volume Analysis, 2008?13 46
Company and Brand Share Analysis 48
Distribution Analysis 50
Expenditure & consumption per capita 52
Chapter 6 CATEGORY ANALYSIS - CIGARS AND CIGARILLOS 55
Value Analysis, 2003?08 55
Value Analysis, 2008?13 56
Value Analysis, US$ 2003?08 58
Value Analysis, US$ 2008?13 58
Volume Analysis, 2003?08 60
Volume Analysis, 2008?13 61
Company and Brand Share Analysis 63
Distribution Analysis 66
Expenditure & consumption per capita 68
Chapter 7 CATEGORY ANALYSIS - LOOSE TOBACCO 71
Value Analysis, 2003?08 71
Value Analysis, 2008?13 72
Value Analysis, US$ 2003?08 74
Value Analysis, US$ 2008?13 74
Volume Analysis, 2003?08 76
Volume Analysis, 2008?13 77
Company and Brand Share Analysis 79
Distribution Analysis 82
Expenditure & consumption per capita 84
Chapter 8 COUNTRY COMPARISON 87
Value 87
Volume 92
Market Share 97
Chapter 9 NEW PRODUCT DEVELOPMENT 98
Product launches over time 98
Recent product launches 99
Chapter 10 NETHERLANDS SOCIOECONOMIC PROFILE 100
Country Overview 100
Key Facts 101
Political Overview 102
Economic Overview 103
Chapter 11 NETHERLANDS MACROECONOMIC PROFILE 104
Macroeconomic Indicators 104
Chapter 12 RESEARCH METHODOLOGY 109
Methodology overview 109
Secondary research 110
Market modeling 111
Primary research 112
Data finalization 113
Ongoing research 113
Chapter 13 APPENDIX 114
Future readings 114
How to contact experts in your industry 114
Disclaimer 114
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LIST OF FIGURES
Figure 1: Netherlands tobacco value and value forecast, 2003?13 (€ m, nominal prices) 22
Figure 2: Netherlands tobacco category growth comparison, by value, 2003?13 24
Figure 3: Netherlands tobacco volume and volume forecast, 2003?13 (Kg/Pieces m) 27
Figure 4: Netherlands tobacco category growth comparison, by volume, 2003?13 28
Figure 5: Netherlands tobacco distribution channels, by value, 2007?08 (%) 32
Figure 6: Netherlands cigarettes value and value forecast, 2003?13 (€ m, nominal prices) 42
Figure 7: Netherlands cigarettes category growth comparison, by value, 2003?13 44
Figure 8: Netherlands cigarettes volume and volume forecast, 2003?13 (Pieces m) 47
Figure 9: Netherlands cigarettes category growth comparison, by volume, 2003?13 47
Figure 10: Netherlands cigarettes distribution channels, by value, 2007?08 (%) 51
Figure 11: Netherlands cigars and cigarillos value and value forecast, 2003?13 (€ m, nominal prices) 57
Figure 12: Netherlands cigars and cigarillos category growth comparison, by value, 2003?13 59
Figure 13: Netherlands cigars and cigarillos volume and volume forecast, 2003?13 (Pieces m) 62
Figure 14: Netherlands cigars and cigarillos category growth comparison, by volume, 2003?13 62
Figure 15: Netherlands cigars and cigarillos company share, by value, 2007?08 (%) 64
Figure 16: Netherlands cigars and cigarillos distribution channels, by value, 2007?08 (%) 67
Figure 17: Netherlands loose tobacco value and value forecast, 2003?13 (€ m, nominal prices) 73
Figure 18: Netherlands loose tobacco category growth comparison, by value, 2003?13 75
Figure 19: Netherlands loose tobacco volume and volume forecast, 2003?13 (Kg m) 78
Figure 20: Netherlands loose tobacco category growth comparison, by volume, 2003?13 78
Figure 21: Netherlands loose tobacco company share, by value, 2007?08 (%) 80
Figure 22: Netherlands loose tobacco distribution channels, by value, 2007?08 (%) 83
Figure 23: Global tobacco market split (value terms, 2008) – Top 5 countries 88
Figure 24: Global tobacco market value, 2003–08 (Top 5 countries) 91
Figure 25: Global tobacco market split (volume terms, 2008) – Top 5 countries 93
Figure 26: Global tobacco market volume, 2003–08 (Top 5 countries) 96
Figure 27: Map of Netherlands 101
Figure 28: Annual data review process 110
LIST OF TABLES
Table 1: Tobacco category definitions 8
Table 2: Tobacco distribution channels 9
Table 3: Netherlands tobacco value, 2003?08 (€ m, nominal prices) 20
Table 4: Netherlands tobacco value forecast, 2008?13 (€ m, nominal prices) 21
Table 5: Netherlands tobacco value, 2003?08 (US$ m nominal prices) 23
Table 6: Netherlands tobacco value forecast, 2008?13 (US$ m nominal prices) 23
Table 7: Netherlands tobacco volume, 2003?08 (Kg/Pieces m) 25
Table 8: Netherlands tobacco volume forecast, 2008?13 (Kg/Pieces m) 26
Table 9: Netherlands tobacco brand share, by value, 2007?08 (%) 29
Table 10: Netherlands tobacco value, by brand 2007?08 (€ m nominal prices) 29
Table 11: Netherlands tobacco company share by value, 2007?08 (%) 30
Table 12: Netherlands tobacco value, by company, 2007?08 (€ m nominal prices) 30
Table 13: Netherlands tobacco distribution channels, by value, 2007?08 (%) 31
Table 14: Netherlands tobacco value, by distribution channel, 2007?08 (€ m nominal prices) 31
Table 15: Netherlands tobacco expenditure per capita, 2003?08 (€, nominal prices) 33
Table 16: Netherlands tobacco forecast expenditure per capita, 2008?13 (€, nominal prices) 33
Table 17: Netherlands tobacco expenditure per capita, 2003?08 (US$ nominal prices) 34
Table 18: Netherlands tobacco forecast expenditure per capita, 2008?13 (US$ nominal prices) 34
Table 19: Netherlands tobacco consumption per capita, 2003?08 (Kg/Pieces) 35
Table 20: Netherlands tobacco forecast consumption per capita, 2008?13 (Kg/Pieces) 35
Table 21: British American Tobacco Plc Key Facts 36
Table 22: Philip Morris International Inc. Key Facts 38
Table 23: Netherlands cigarettes value, 2003?08 (€ m, nominal prices) 40
Table 24: Netherlands cigarettes value forecast, 2008?13 (€ m, nominal prices) 41
Table 25: Netherlands cigarettes value, 2003?08 (US$ m nominal prices) 43
Table 26: Netherlands cigarettes value forecast, 2008?13 (US$ m nominal prices) 43
Table 27: Netherlands cigarettes volume, 2003?08 (Pieces m) 45
Table 28: Netherlands cigarettes volume forecast, 2008?13 (Pieces m) 46
Table 29: Netherlands cigarettes brand share, by value, 2007?08 (%) 48
Table 30: Netherlands cigarettes value, by brand 2007?08 (€ m nominal prices) 48
Table 31: Netherlands cigarettes company share by value, 2007?08 (%) 49
Table 32: Netherlands cigarettes value, by company, 2007?08 (€ m nominal prices) 49
Table 33: Netherlands cigarettes distribution channels, by value, 2007?08 (%) 50
Table 34: Netherlands cigarettes value, by distribution channel, 2007?08 (€ m nominal prices) 50
Table 35: Netherlands cigarettes expenditure per capita, 2003?08 (€, nominal prices) 52
Table 36: Netherlands cigarettes forecast expenditure per capita, 2008?13 (€, nominal prices) 52
Table 37: Netherlands cigarettes expenditure per capita, 2003?08 (US$ nominal prices) 53
Table 38: Netherlands cigarettes forecast expenditure per capita, 2008?13 (US$ nominal prices) 53
Table 39: Netherlands cigarettes consumption per capita, 2003?08 (Pieces) 54
Table 40: Netherlands cigarettes forecast consumption per capita, 2008?13 (Pieces) 54
Table 41: Netherlands cigars and cigarillos value, 2003?08 (€ m, nominal prices) 55
Table 42: Netherlands cigars and cigarillos value forecast, 2008?13 (€ m, nominal prices) 56
Table 43: Netherlands cigars and cigarillos value, 2003?08 (US$ m nominal prices) 58
Table 44: Netherlands cigars and cigarillos value forecast, 2008?13 (US$ m nominal prices) 58
Table 45: Netherlands cigars and cigarillos volume, 2003?08 (Pieces m) 60
Table 46: Netherlands cigars and cigarillos volume forecast, 2008?13 (Pieces m) 61
Table 47: Netherlands cigars and cigarillos brand share, by value, 2007?08 (%) 63
Table 48: Netherlands cigars and cigarillos value, by brand 2007?08 (€ m nominal prices) 63
Table 49: Netherlands cigars and cigarillos company share by value, 2007?08 (%) 65
Table 50: Netherlands cigars and cigarillos value, by company, 2007?08 (€ m nominal prices) 65
Table 51: Netherlands cigars and cigarillos distribution channels, by value, 2007?08 (%) 66
Table 52: Netherlands cigars and cigarillos value, by distribution channel, 2007?08 (€ m nominal prices) 66
Table 53: Netherlands cigars and cigarillos expenditure per capita, 2003?08 (€, nominal prices) 68
Table 54: Netherlands cigars and cigarillos forecast expenditure per capita, 2008?13 (€, nominal prices) 68
Table 55: Netherlands cigars and cigarillos expenditure per capita, 2003?08 (US$ nominal prices) 69
Table 56: Netherlands cigars and cigarillos forecast expenditure per capita, 2008?13 (US$ nominal prices) 69
Table 57: Netherlands cigars and cigarillos consumption per capita, 2003?08 (Pieces) 70
Table 58: Netherlands cigars and cigarillos forecast consumption per capita, 2008?13 (Pieces) 70
Table 59: Netherlands loose tobacco value, 2003?08 (€ m, nominal prices) 71
Table 60: Netherlands loose tobacco value forecast, 2008?13 (€ m, nominal prices) 72
Table 61: Netherlands loose tobacco value, 2003?08 (US$ m nominal prices) 74
Table 62: Netherlands loose tobacco value forecast, 2008?13 (US$ m nominal prices) 74
Table 63: Netherlands loose tobacco volume, 2003?08 (Kg m) 76
Table 64: Netherlands loose tobacco volume forecast, 2008?13 (Kg m) 77
Table 65: Netherlands loose tobacco brand share, by value, 2007?08 (%) 79
Table 66: Netherlands loose tobacco value, by brand 2007?08 (€ m nominal prices) 79
Table 67: Netherlands loose tobacco company share by value, 2007?08 (%) 81
Table 68: Netherlands loose tobacco value, by company, 2007?08 (€ m nominal prices) 81
Table 69: Netherlands loose tobacco distribution channels, by value, 2007?08 (%) 82
Table 70: Netherlands loose tobacco value, by distribution channel, 2007?08 (€ m nominal prices) 82
Table 71: Netherlands loose tobacco expenditure per capita, 2003?08 (€, nominal prices) 84
Table 72: Netherlands loose tobacco forecast expenditure per capita, 2008?13 (€, nominal prices) 84
Table 73: Netherlands loose tobacco expenditure per capita, 2003?08 (US$ nominal prices) 85
Table 74: Netherlands loose tobacco forecast expenditure per capita, 2008?13 (US$ nominal prices) 85
Table 75: Netherlands loose tobacco consumption per capita, 2003?08 (Kg) 86
Table 76: Netherlands loose tobacco forecast consumption per capita, 2008?13 (Kg) 86
Table 77: Global tobacco market value, 2008 87
Table 78: Global tobacco market split (value terms (US$ m), 2008) – Top 5 countries 90
Table 79: Global tobacco market volume, 2008 92
Table 80: Global tobacco market split (volume terms, 2008) – Top 5 countries 95
Table 81: Leading players - Top 5 countries 97
Table 82: Netherlands tobacco new product launches reports, by company 2008 98
Table 83: Netherlands tobacco new product launches SKUs, by company 2008 98
Table 84: Netherlands tobacco new product launches (reports), by flavor and fragrances 2008 98
Table 85: Netherlands tobacco new product launches (reports), by Ingredients 2008 99
Table 86: Netherlands tobacco new product launches (reports), by Package tags or Claims 2008 99
Table 87: Netherlands tobacco new product launches (reports) 99
Table 88: Netherlands Key Facts 101
Table 89: Netherlands population, by age group, 2003?08 (millions) 104
Table 90: Netherlands population forecast, by age group, 2008?13 (millions) 105
Table 91: Netherlands population, by gender, 2003?08 (millions) 105
Table 92: Netherlands population forecast, by gender, 2008?13 (millions) 106
Table 93: Netherlands nominal GDP, 2003?08 (€ bn, nominal prices) 106
Table 94: Netherlands nominal GDP forecast, 2008?13 (€ bn, nominal prices) 106
Table 95: Netherlands real GDP, 2003?08 (€ bn, 2000 prices) 107
Table 96: Netherlands real GDP forecast, 2008?13 (€ bn, 2000 prices) 107
Table 97: Netherlands real GDP, 2003?08 (US$ bn, 2000 prices) 107
Table 98: Netherlands real GDP forecast, 2008?13 (US$ bn, 2000 prices) 108
Table 99: Netherlands consumer price index, 2003?08 (2000=100) 108
Table 100: Netherlands consumer price index, 2008?13 (2000=100) 108
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