Tobacco in Norway to 2013

Introduction

This databook provides key data and information on the tobacco market in Norway. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on four categories: cigarettes, cigars and cigarillos, loose tobacco and chewing tobacco

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the tobacco market, including company overview, key facts and business description

Highlights

The market for tobacco in Norway increased at a compound annual growth rate of 6.5% between 2003 and 2008.

The cigarettes category led the tobacco market in Norway, accounting for a share of 78.9%.

The leading players in Norwegian tobacco market include British American Tobacco Plc,Langaard and Swedish Match AB.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the tobacco market in Norway

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights
Highlights

The market for tobacco in Norway increased at a compound annual growth rate of 6.5% between 2003 and 2008.

The cigarettes category led the tobacco market in Norway, accounting for a share of 78.9%.

The leading players in Norwegian tobacco market include British American Tobacco Plc,Langaard and Swedish Match AB.


[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Tobacco 2
Summary category level - Cigarettes 3
Summary category level - Cigars and cigarillos 4
Summary category level - Loose tobacco 5
Summary category level - Chewing tobacco 6
Chapter 2 INTRODUCTION 7
What is this report about? 7
How to use this report 7
Market Definition 8
Chapter 3 MARKET OVERVIEW 20
Value Analysis, 2003?08 20
Value Analysis, 2008?13 21
Value Analysis, US$ 2003?08 23
Value Analysis, US$ 2008?13 23
Volume Analysis, 2003?08 25
Volume Analysis, 2008?13 26
Company and Brand Share Analysis 28
Distribution Analysis 32
Expenditure & consumption per capita 34
Chapter 4 LEADING COMPANY PROFILES 37
British American Tobacco Plc 37
Swedish Match AB 39
Chapter 5 CATEGORY ANALYSIS - CIGARETTES 41
Value Analysis, 2003?08 41
Value Analysis, 2008?13 42
Value Analysis, US$ 2003?08 44
Value Analysis, US$ 2008?13 44
Volume Analysis, 2003?08 46
Volume Analysis, 2008?13 47
Company and Brand Share Analysis 49
Distribution Analysis 51
Expenditure & consumption per capita 53
Chapter 6 CATEGORY ANALYSIS - CIGARS AND CIGARILLOS 56
Value Analysis, 2003?08 56
Value Analysis, 2008?13 57
Value Analysis, US$ 2003?08 59
Value Analysis, US$ 2008?13 59
Volume Analysis, 2003?08 61
Volume Analysis, 2008?13 62
Company and Brand Share Analysis 64
Distribution Analysis 67
Expenditure & consumption per capita 69
Chapter 7 CATEGORY ANALYSIS - LOOSE TOBACCO 72
Value Analysis, 2003?08 72
Value Analysis, 2008?13 73
Value Analysis, US$ 2003?08 75
Value Analysis, US$ 2008?13 75
Volume Analysis, 2003?08 77
Volume Analysis, 2008?13 78
Company and Brand Share Analysis 80
Distribution Analysis 83
Expenditure & consumption per capita 85
Chapter 8 CATEGORY ANALYSIS - CHEWING TOBACCO 88
Value Analysis, 2003?08 88
Value Analysis, 2008?13 89
Value Analysis, US$ 2003?08 91
Value Analysis, US$ 2008?13 91
Volume Analysis, 2003?08 92
Volume Analysis, 2008?13 93
Company and Brand Share Analysis 94
Distribution Analysis 97
Expenditure & consumption per capita 99
Chapter 9 COUNTRY COMPARISON 102
Value 102
Volume 107
Market Share 112
Chapter 10 NORWAY SOCIOECONOMIC PROFILE 113
Country Overview 113
Key Facts 114
Political Overview 116
Economic Overview 117
Chapter 11 NORWAY MACROECONOMIC PROFILE 118
Macroeconomic Indicators 118
Chapter 12 RESEARCH METHODOLOGY 123
Methodology overview 123
Secondary research 124
Market modeling 125
Primary research 126
Data finalization 127
Ongoing research 127
Chapter 13 APPENDIX 128
Future readings 128
How to contact experts in your industry 128
Disclaimer 128


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LIST OF FIGURES
Figure 1: Norway tobacco value and value forecast, 2003?13 (NOK m, nominal prices) 22
Figure 2: Norway tobacco category growth comparison, by value, 2003?13 24
Figure 3: Norway tobacco volume and volume forecast, 2003?13 (Kg/Pieces m) 27
Figure 4: Norway tobacco distribution channels, by value, 2007?08 (%) 33
Figure 5: Norway cigarettes value and value forecast, 2003?13 (NOK m, nominal prices) 43
Figure 6: Norway cigarettes category growth comparison, by value, 2003?13 45
Figure 7: Norway cigarettes volume and volume forecast, 2003?13 (Pieces m) 48
Figure 8: Norway cigarettes category growth comparison, by volume, 2003?13 48
Figure 9: Norway cigarettes distribution channels, by value, 2007?08 (%) 52
Figure 10: Norway cigars and cigarillos value and value forecast, 2003?13 (NOK m, nominal prices) 58
Figure 11: Norway cigars and cigarillos category growth comparison, by value, 2003?13 60
Figure 12: Norway cigars and cigarillos volume and volume forecast, 2003?13 (Pieces m) 63
Figure 13: Norway cigars and cigarillos category growth comparison, by volume, 2003?13 63
Figure 14: Norway cigars and cigarillos company share, by value, 2007?08 (%) 65
Figure 15: Norway cigars and cigarillos distribution channels, by value, 2007?08 (%) 68
Figure 16: Norway loose tobacco value and value forecast, 2003?13 (NOK m, nominal prices) 74
Figure 17: Norway loose tobacco category growth comparison, by value, 2003?13 76
Figure 18: Norway loose tobacco volume and volume forecast, 2003?13 (Kg m) 79
Figure 19: Norway loose tobacco category growth comparison, by volume, 2003?13 79
Figure 20: Norway loose tobacco company share, by value, 2007?08 (%) 81
Figure 21: Norway loose tobacco distribution channels, by value, 2007?08 (%) 84
Figure 22: Norway chewing tobacco value and value forecast, 2003?13 (NOK m, nominal prices) 90
Figure 23: Norway chewing tobacco volume and volume forecast, 2003?13 (Kg m) 93
Figure 24: Norway chewing tobacco company share, by value, 2007?08 (%) 95
Figure 25: Norway chewing tobacco distribution channels, by value, 2007?08 (%) 98
Figure 26: Global tobacco market split (value terms, 2008) – Top 5 countries 103
Figure 27: Global tobacco market value, 2003–08 (Top 5 countries) 106
Figure 28: Global tobacco market split (volume terms, 2008) – Top 5 countries 108
Figure 29: Global tobacco market volume, 2003–08 (Top 5 countries) 111
Figure 30: Map of Norway 115
Figure 31: Annual data review process 124


LIST OF TABLES
Table 1: Tobacco category definitions 9
Table 2: Tobacco distribution channels 10
Table 3: Norway tobacco value, 2003?08 (NOK m, nominal prices) 20
Table 4: Norway tobacco value forecast, 2008?13 (NOK m, nominal prices) 21
Table 5: Norway tobacco value, 2003?08 (US$ m nominal prices) 23
Table 6: Norway tobacco value forecast, 2008?13 (US$ m nominal prices) 23
Table 7: Norway tobacco volume, 2003?08 (Kg/Pieces m) 25
Table 8: Norway tobacco volume forecast, 2008?13 (Kg/Pieces m) 26
Table 9: Norway tobacco brand share, by value, 2007?08 (%) 28
Table 10: Norway tobacco value, by brand 2007?08 (NOK m nominal prices) 29
Table 11: Norway tobacco company share by value, 2007?08 (%) 30
Table 12: Norway tobacco value, by company, 2007?08 (NOK m nominal prices) 31
Table 13: Norway tobacco distribution channels, by value, 2007?08 (%) 32
Table 14: Norway tobacco value, by distribution channel, 2007?08 (NOK m nominal prices) 32
Table 15: Norway tobacco expenditure per capita, 2003?08 (NOK, nominal prices) 34
Table 16: Norway tobacco forecast expenditure per capita, 2008?13 (NOK, nominal prices) 34
Table 17: Norway tobacco expenditure per capita, 2003?08 (US$ nominal prices) 35
Table 18: Norway tobacco forecast expenditure per capita, 2008?13 (US$ nominal prices) 35
Table 19: Norway tobacco consumption per capita, 2003?08 (Kg/Pieces) 36
Table 20: Norway tobacco forecast consumption per capita, 2008?13 (Kg/Pieces) 36
Table 21: British American Tobacco Plc Key Facts 37
Table 22: Swedish Match AB Key Facts 39
Table 23: Norway cigarettes value, 2003?08 (NOK m, nominal prices) 41
Table 24: Norway cigarettes value forecast, 2008?13 (NOK m, nominal prices) 42
Table 25: Norway cigarettes value, 2003?08 (US$ m nominal prices) 44
Table 26: Norway cigarettes value forecast, 2008?13 (US$ m nominal prices) 44
Table 27: Norway cigarettes volume, 2003?08 (Pieces m) 46
Table 28: Norway cigarettes volume forecast, 2008?13 (Pieces m) 47
Table 29: Norway cigarettes brand share, by value, 2007?08 (%) 49
Table 30: Norway cigarettes value, by brand 2007?08 (NOK m nominal prices) 49
Table 31: Norway cigarettes company share by value, 2007?08 (%) 50
Table 32: Norway cigarettes value, by company, 2007?08 (NOK m nominal prices) 50
Table 33: Norway cigarettes distribution channels, by value, 2007?08 (%) 51
Table 34: Norway cigarettes value, by distribution channel, 2007?08 (NOK m nominal prices) 51
Table 35: Norway cigarettes expenditure per capita, 2003?08 (NOK, nominal prices) 53
Table 36: Norway cigarettes forecast expenditure per capita, 2008?13 (NOK, nominal prices) 53
Table 37: Norway cigarettes expenditure per capita, 2003?08 (US$ nominal prices) 54
Table 38: Norway cigarettes forecast expenditure per capita, 2008?13 (US$ nominal prices) 54
Table 39: Norway cigarettes consumption per capita, 2003?08 (Pieces) 55
Table 40: Norway cigarettes forecast consumption per capita, 2008?13 (Pieces) 55
Table 41: Norway cigars and cigarillos value, 2003?08 (NOK m, nominal prices) 56
Table 42: Norway cigars and cigarillos value forecast, 2008?13 (NOK m, nominal prices) 57
Table 43: Norway cigars and cigarillos value, 2003?08 (US$ m nominal prices) 59
Table 44: Norway cigars and cigarillos value forecast, 2008?13 (US$ m nominal prices) 59
Table 45: Norway cigars and cigarillos volume, 2003?08 (Pieces m) 61
Table 46: Norway cigars and cigarillos volume forecast, 2008?13 (Pieces m) 62
Table 47: Norway cigars and cigarillos brand share, by value, 2007?08 (%) 64
Table 48: Norway cigars and cigarillos value, by brand 2007?08 (NOK m nominal prices) 64
Table 49: Norway cigars and cigarillos company share by value, 2007?08 (%) 66
Table 50: Norway cigars and cigarillos value, by company, 2007?08 (NOK m nominal prices) 66
Table 51: Norway cigars and cigarillos distribution channels, by value, 2007?08 (%) 67
Table 52: Norway cigars and cigarillos value, by distribution channel, 2007?08 (NOK m nominal prices) 67
Table 53: Norway cigars and cigarillos expenditure per capita, 2003?08 (NOK, nominal prices) 69
Table 54: Norway cigars and cigarillos forecast expenditure per capita, 2008?13 (NOK, nominal prices) 69
Table 55: Norway cigars and cigarillos expenditure per capita, 2003?08 (US$ nominal prices) 70
Table 56: Norway cigars and cigarillos forecast expenditure per capita, 2008?13 (US$ nominal prices) 70
Table 57: Norway cigars and cigarillos consumption per capita, 2003?08 (Pieces) 71
Table 58: Norway cigars and cigarillos forecast consumption per capita, 2008?13 (Pieces) 71
Table 59: Norway loose tobacco value, 2003?08 (NOK m, nominal prices) 72
Table 60: Norway loose tobacco value forecast, 2008?13 (NOK m, nominal prices) 73
Table 61: Norway loose tobacco value, 2003?08 (US$ m nominal prices) 75
Table 62: Norway loose tobacco value forecast, 2008?13 (US$ m nominal prices) 75
Table 63: Norway loose tobacco volume, 2003?08 (Kg m) 77
Table 64: Norway loose tobacco volume forecast, 2008?13 (Kg m) 78
Table 65: Norway loose tobacco brand share, by value, 2007?08 (%) 80
Table 66: Norway loose tobacco value, by brand 2007?08 (NOK m nominal prices) 80
Table 67: Norway loose tobacco company share by value, 2007?08 (%) 82
Table 68: Norway loose tobacco value, by company, 2007?08 (NOK m nominal prices) 82
Table 69: Norway loose tobacco distribution channels, by value, 2007?08 (%) 83
Table 70: Norway loose tobacco value, by distribution channel, 2007?08 (NOK m nominal prices) 83
Table 71: Norway loose tobacco expenditure per capita, 2003?08 (NOK, nominal prices) 85
Table 72: Norway loose tobacco forecast expenditure per capita, 2008?13 (NOK, nominal prices) 85
Table 73: Norway loose tobacco expenditure per capita, 2003?08 (US$ nominal prices) 86
Table 74: Norway loose tobacco forecast expenditure per capita, 2008?13 (US$ nominal prices) 86
Table 75: Norway loose tobacco consumption per capita, 2003?08 (Kg) 87
Table 76: Norway loose tobacco forecast consumption per capita, 2008?13 (Kg) 87
Table 77: Norway chewing tobacco value, 2003?08 (NOK m, nominal prices) 88
Table 78: Norway chewing tobacco value forecast, 2008?13 (NOK m, nominal prices) 89
Table 79: Norway chewing tobacco value, 2003?08 (US$ m nominal prices) 91
Table 80: Norway chewing tobacco value forecast, 2008?13 (US$ m nominal prices) 91
Table 81: Norway chewing tobacco volume, 2003?08 (Kg m) 92
Table 82: Norway chewing tobacco volume forecast, 2008?13 (Kg m) 93
Table 83: Norway chewing tobacco brand share, by value, 2007?08 (%) 94
Table 84: Norway chewing tobacco value, by brand 2007?08 (NOK m nominal prices) 94
Table 85: Norway chewing tobacco company share by value, 2007?08 (%) 96
Table 86: Norway chewing tobacco value, by company, 2007?08 (NOK m nominal prices) 96
Table 87: Norway chewing tobacco distribution channels, by value, 2007?08 (%) 97
Table 88: Norway chewing tobacco value, by distribution channel, 2007?08 (NOK m nominal prices) 97
Table 89: Norway chewing tobacco expenditure per capita, 2003?08 (NOK, nominal prices) 99
Table 90: Norway chewing tobacco forecast expenditure per capita, 2008?13 (NOK, nominal prices) 99
Table 91: Norway chewing tobacco expenditure per capita, 2003?08 (US$ nominal prices) 100
Table 92: Norway chewing tobacco forecast expenditure per capita, 2008?13 (US$ nominal prices) 100
Table 93: Norway chewing tobacco consumption per capita, 2003?08 (Kg) 101
Table 94: Norway chewing tobacco forecast consumption per capita, 2008?13 (Kg) 101
Table 95: Global tobacco market value, 2008 102
Table 96: Global tobacco market split (value terms (US$ m), 2008) – Top 5 countries 105
Table 97: Global tobacco market volume, 2008 107
Table 98: Global tobacco market split (volume terms, 2008) – Top 5 countries 110
Table 99: Leading players - Top 5 countries 112
Table 100: Norway Key Facts 114
Table 101: Norway population, by age group, 2003?08 (millions) 118
Table 102: Norway population forecast, by age group, 2008?13 (millions) 119
Table 103: Norway population, by gender, 2003?08 (millions) 119
Table 104: Norway population forecast, by gender, 2008?13 (millions) 120
Table 105: Norway nominal GDP, 2003?08 (NOK bn, nominal prices) 120
Table 106: Norway nominal GDP forecast, 2008?13 (NOK bn, nominal prices) 120
Table 107: Norway real GDP, 2003?08 (NOK bn, 2000 prices) 121
Table 108: Norway real GDP forecast, 2008?13 (NOK bn, 2000 prices) 121
Table 109: Norway real GDP, 2003?08 (US$ bn, 2000 prices) 121
Table 110: Norway real GDP forecast, 2008?13 (US$ bn, 2000 prices) 122
Table 111: Norway consumer price index, 2003?08 (2000=100) 122
Table 112: Norway consumer price index, 2008?13 (2000=100) 122


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