Tobacco in Poland to 2013

Introduction

This databook provides key data and information on the tobacco market in Poland. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on three categories: cigarettes, cigars and cigarillos and loose tobacco

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the tobacco market, including company overview, key facts and business description

Highlights

The market for tobacco in Poland increased at a compound annual growth rate of 1.4% between 2003 and 2008.

The cigarettes category led the tobacco market in Poland, accounting for a share of 94.7%.

The leading players in Polish tobacco market include Philip Morris International,British American Tobacco plc and Imperial Tobacco Group PLC.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the tobacco market in Poland

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights
Highlights

The market for tobacco in Poland increased at a compound annual growth rate of 1.4% between 2003 and 2008.

The cigarettes category led the tobacco market in Poland, accounting for a share of 94.7%.

The leading players in Polish tobacco market include Philip Morris International,British American Tobacco plc and Imperial Tobacco Group PLC.


[Studien Infos ausblenden]

TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Tobacco 2
Summary category level - Cigarettes 3
Summary category level - Cigars and cigarillos 4
Summary category level - Loose tobacco 5
Chapter 2 INTRODUCTION 6
What is this report about? 6
How to use this report 6
Market Definition 7
Chapter 3 MARKET OVERVIEW 18
Value Analysis, 2003?08 18
Value Analysis, 2008?13 19
Value Analysis, US$ 2003?08 21
Value Analysis, US$ 2008?13 21
Volume Analysis, 2003?08 22
Volume Analysis, 2008?13 23
Company and Brand Share Analysis 25
Distribution Analysis 28
Expenditure & consumption per capita 30
Chapter 4 LEADING COMPANY PROFILES 33
Philip Morris International Inc. 33
British American Tobacco Plc 35
Chapter 5 CATEGORY ANALYSIS - CIGARETTES 37
Value Analysis, 2003?08 37
Value Analysis, 2008?13 38
Value Analysis, US$ 2003?08 40
Value Analysis, US$ 2008?13 40
Volume Analysis, 2003?08 42
Volume Analysis, 2008?13 43
Company and Brand Share Analysis 45
Distribution Analysis 48
Expenditure & consumption per capita 50
Chapter 6 CATEGORY ANALYSIS - CIGARS AND CIGARILLOS 53
Value Analysis, 2003?08 53
Value Analysis, 2008?13 54
Value Analysis, US$ 2003?08 56
Value Analysis, US$ 2008?13 56
Volume Analysis, 2003?08 58
Volume Analysis, 2008?13 59
Company and Brand Share Analysis 61
Distribution Analysis 64
Expenditure & consumption per capita 66
Chapter 7 CATEGORY ANALYSIS - LOOSE TOBACCO 69
Value Analysis, 2003?08 69
Value Analysis, 2008?13 70
Value Analysis, US$ 2003?08 72
Value Analysis, US$ 2008?13 72
Volume Analysis, 2003?08 74
Volume Analysis, 2008?13 75
Company and Brand Share Analysis 77
Distribution Analysis 79
Expenditure & consumption per capita 81
Chapter 8 COUNTRY COMPARISON 84
Value 84
Volume 89
Market Share 94
Chapter 9 NEW PRODUCT DEVELOPMENT 95
Product launches over time 95
Recent product launches 96
Chapter 10 POLAND SOCIOECONOMIC PROFILE 97
Country Overview 97
Key Facts 98
Political Overview 99
Economic Overview 100
Chapter 11 POLAND MACROECONOMIC PROFILE 101
Macroeconomic Indicators 101
Chapter 12 RESEARCH METHODOLOGY 106
Methodology overview 106
Secondary research 107
Market modeling 108
Primary research 109
Data finalization 110
Ongoing research 110
Chapter 13 APPENDIX 111
Future readings 111
How to contact experts in your industry 111
Disclaimer 111


[Inhaltsverzeichnis ausblenden]

LIST OF FIGURES
Figure 1: Poland tobacco value and value forecast, 2003?13 (PLN m, nominal prices) 20
Figure 2: Poland tobacco volume and volume forecast, 2003?13 (Kg/Pieces m) 24
Figure 3: Poland tobacco distribution channels, by value, 2007?08 (%) 29
Figure 4: Poland cigarettes value and value forecast, 2003?13 (PLN m, nominal prices) 39
Figure 5: Poland cigarettes category growth comparison, by value, 2003?13 41
Figure 6: Poland cigarettes volume and volume forecast, 2003?13 (Pieces m) 44
Figure 7: Poland cigarettes category growth comparison, by volume, 2003?13 44
Figure 8: Poland cigarettes distribution channels, by value, 2007?08 (%) 49
Figure 9: Poland cigars and cigarillos value and value forecast, 2003?13 (PLN m, nominal prices) 55
Figure 10: Poland cigars and cigarillos category growth comparison, by value, 2003?13 57
Figure 11: Poland cigars and cigarillos volume and volume forecast, 2003?13 (Pieces m) 60
Figure 12: Poland cigars and cigarillos category growth comparison, by volume, 2003?13 60
Figure 13: Poland cigars and cigarillos company share, by value, 2007?08 (%) 62
Figure 14: Poland cigars and cigarillos distribution channels, by value, 2007?08 (%) 65
Figure 15: Poland loose tobacco value and value forecast, 2003?13 (PLN m, nominal prices) 71
Figure 16: Poland loose tobacco category growth comparison, by value, 2003?13 73
Figure 17: Poland loose tobacco volume and volume forecast, 2003?13 (Kg m) 76
Figure 18: Poland loose tobacco category growth comparison, by volume, 2003?13 76
Figure 19: Poland loose tobacco distribution channels, by value, 2007?08 (%) 80
Figure 20: Global tobacco market split (value terms, 2008) – Top 5 countries 85
Figure 21: Global tobacco market value, 2003–08 (Top 5 countries) 88
Figure 22: Global tobacco market split (volume terms, 2008) – Top 5 countries 90
Figure 23: Global tobacco market volume, 2003–08 (Top 5 countries) 93
Figure 24: Map of Poland 98
Figure 25: Annual data review process 107


LIST OF TABLES
Table 1: Tobacco category definitions 8
Table 2: Tobacco distribution channels 9
Table 3: Poland tobacco value, 2003?08 (PLN m, nominal prices) 18
Table 4: Poland tobacco value forecast, 2008?13 (PLN m, nominal prices) 19
Table 5: Poland tobacco value, 2003?08 (US$ m nominal prices) 21
Table 6: Poland tobacco value forecast, 2008?13 (US$ m nominal prices) 21
Table 7: Poland tobacco volume, 2003?08 (Kg/Pieces m) 22
Table 8: Poland tobacco volume forecast, 2008?13 (Kg/Pieces m) 23
Table 9: Poland tobacco brand share, by value, 2007?08 (%) 25
Table 10: Poland tobacco value, by brand 2007?08 (PLN m nominal prices) 26
Table 11: Poland tobacco company share by value, 2007?08 (%) 27
Table 12: Poland tobacco value, by company, 2007?08 (PLN m nominal prices) 27
Table 13: Poland tobacco distribution channels, by value, 2007?08 (%) 28
Table 14: Poland tobacco value, by distribution channel, 2007?08 (PLN m nominal prices) 28
Table 15: Poland tobacco expenditure per capita, 2003?08 (PLN, nominal prices) 30
Table 16: Poland tobacco forecast expenditure per capita, 2008?13 (PLN, nominal prices) 30
Table 17: Poland tobacco expenditure per capita, 2003?08 (US$ nominal prices) 31
Table 18: Poland tobacco forecast expenditure per capita, 2008?13 (US$ nominal prices) 31
Table 19: Poland tobacco consumption per capita, 2003?08 (Kg/Pieces) 32
Table 20: Poland tobacco forecast consumption per capita, 2008?13 (Kg/Pieces) 32
Table 21: Philip Morris International Inc. Key Facts 33
Table 22: British American Tobacco Plc Key Facts 35
Table 23: Poland cigarettes value, 2003?08 (PLN m, nominal prices) 37
Table 24: Poland cigarettes value forecast, 2008?13 (PLN m, nominal prices) 38
Table 25: Poland cigarettes value, 2003?08 (US$ m nominal prices) 40
Table 26: Poland cigarettes value forecast, 2008?13 (US$ m nominal prices) 40
Table 27: Poland cigarettes volume, 2003?08 (Pieces m) 42
Table 28: Poland cigarettes volume forecast, 2008?13 (Pieces m) 43
Table 29: Poland cigarettes brand share, by value, 2007?08 (%) 45
Table 30: Poland cigarettes value, by brand 2007?08 (PLN m nominal prices) 46
Table 31: Poland cigarettes company share by value, 2007?08 (%) 47
Table 32: Poland cigarettes value, by company, 2007?08 (PLN m nominal prices) 47
Table 33: Poland cigarettes distribution channels, by value, 2007?08 (%) 48
Table 34: Poland cigarettes value, by distribution channel, 2007?08 (PLN m nominal prices) 48
Table 35: Poland cigarettes expenditure per capita, 2003?08 (PLN, nominal prices) 50
Table 36: Poland cigarettes forecast expenditure per capita, 2008?13 (PLN, nominal prices) 50
Table 37: Poland cigarettes expenditure per capita, 2003?08 (US$ nominal prices) 51
Table 38: Poland cigarettes forecast expenditure per capita, 2008?13 (US$ nominal prices) 51
Table 39: Poland cigarettes consumption per capita, 2003?08 (Pieces) 52
Table 40: Poland cigarettes forecast consumption per capita, 2008?13 (Pieces) 52
Table 41: Poland cigars and cigarillos value, 2003?08 (PLN m, nominal prices) 53
Table 42: Poland cigars and cigarillos value forecast, 2008?13 (PLN m, nominal prices) 54
Table 43: Poland cigars and cigarillos value, 2003?08 (US$ m nominal prices) 56
Table 44: Poland cigars and cigarillos value forecast, 2008?13 (US$ m nominal prices) 56
Table 45: Poland cigars and cigarillos volume, 2003?08 (Pieces m) 58
Table 46: Poland cigars and cigarillos volume forecast, 2008?13 (Pieces m) 59
Table 47: Poland cigars and cigarillos brand share, by value, 2007?08 (%) 61
Table 48: Poland cigars and cigarillos value, by brand 2007?08 (PLN m nominal prices) 61
Table 49: Poland cigars and cigarillos company share by value, 2007?08 (%) 63
Table 50: Poland cigars and cigarillos value, by company, 2007?08 (PLN m nominal prices) 63
Table 51: Poland cigars and cigarillos distribution channels, by value, 2007?08 (%) 64
Table 52: Poland cigars and cigarillos value, by distribution channel, 2007?08 (PLN m nominal prices) 64
Table 53: Poland cigars and cigarillos expenditure per capita, 2003?08 (PLN, nominal prices) 66
Table 54: Poland cigars and cigarillos forecast expenditure per capita, 2008?13 (PLN, nominal prices) 66
Table 55: Poland cigars and cigarillos expenditure per capita, 2003?08 (US$ nominal prices) 67
Table 56: Poland cigars and cigarillos forecast expenditure per capita, 2008?13 (US$ nominal prices) 67
Table 57: Poland cigars and cigarillos consumption per capita, 2003?08 (Pieces) 68
Table 58: Poland cigars and cigarillos forecast consumption per capita, 2008?13 (Pieces) 68
Table 59: Poland loose tobacco value, 2003?08 (PLN m, nominal prices) 69
Table 60: Poland loose tobacco value forecast, 2008?13 (PLN m, nominal prices) 70
Table 61: Poland loose tobacco value, 2003?08 (US$ m nominal prices) 72
Table 62: Poland loose tobacco value forecast, 2008?13 (US$ m nominal prices) 72
Table 63: Poland loose tobacco volume, 2003?08 (Kg m) 74
Table 64: Poland loose tobacco volume forecast, 2008?13 (Kg m) 75
Table 65: Poland loose tobacco brand share, by value, 2007?08 (%) 77
Table 66: Poland loose tobacco value, by brand 2007?08 (PLN m nominal prices) 77
Table 67: Poland loose tobacco company share by value, 2007?08 (%) 78
Table 68: Poland loose tobacco value, by company, 2007?08 (PLN m nominal prices) 78
Table 69: Poland loose tobacco distribution channels, by value, 2007?08 (%) 79
Table 70: Poland loose tobacco value, by distribution channel, 2007?08 (PLN m nominal prices) 79
Table 71: Poland loose tobacco expenditure per capita, 2003?08 (PLN, nominal prices) 81
Table 72: Poland loose tobacco forecast expenditure per capita, 2008?13 (PLN, nominal prices) 81
Table 73: Poland loose tobacco expenditure per capita, 2003?08 (US$ nominal prices) 82
Table 74: Poland loose tobacco forecast expenditure per capita, 2008?13 (US$ nominal prices) 82
Table 75: Poland loose tobacco consumption per capita, 2003?08 (Kg) 83
Table 76: Poland loose tobacco forecast consumption per capita, 2008?13 (Kg) 83
Table 77: Global tobacco market value, 2008 84
Table 78: Global tobacco market split (value terms (US$ m), 2008) – Top 5 countries 87
Table 79: Global tobacco market volume, 2008 89
Table 80: Global tobacco market split (volume terms, 2008) – Top 5 countries 92
Table 81: Leading players - Top 5 countries 94
Table 82: Poland tobacco new product launches reports, by company (Top 5 companies), 2008 95
Table 83: Poland tobacco new product launches SKUs, by company (Top 5 companies), 2008 95
Table 84: Poland tobacco new product launches (reports), by flavor and fragrances 2008 96
Table 85: Poland tobacco new product launches (reports) - Recent 5 launches (2008) 96
Table 86: Poland Key Facts 98
Table 87: Poland population, by age group, 2003?08 (millions) 101
Table 88: Poland population forecast, by age group, 2008?13 (millions) 102
Table 89: Poland population, by gender, 2003?08 (millions) 102
Table 90: Poland population forecast, by gender, 2008?13 (millions) 103
Table 91: Poland nominal GDP, 2003?08 (PLN bn, nominal prices) 103
Table 92: Poland nominal GDP forecast, 2008?13 (PLN bn, nominal prices) 103
Table 93: Poland real GDP, 2003?08 (PLN bn, 2000 prices) 104
Table 94: Poland real GDP forecast, 2008?13 (PLN bn, 2000 prices) 104
Table 95: Poland real GDP, 2003?08 (US$ bn, 2000 prices) 104
Table 96: Poland real GDP forecast, 2008?13 (US$ bn, 2000 prices) 105
Table 97: Poland consumer price index, 2003?08 (2000=100) 105
Table 98: Poland consumer price index, 2008?13 (2000=100) 105


[Tabellenverzeichnis ausblenden]