TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET SEGMENTATION I 11
MARKET SEGMENTATION II 12
MARKET SHARE 13
FIVE FORCES ANALYSIS 14
Summary 14
Buyer power 15
Supplier power 16
New entrants 17
Substitutes 18
Rivalry 19
LEADING COMPANIES 20
Philip Morris International Inc. 20
Japan Tobacco Inc. 24
British American Tobacco Plc 28
MARKET DISTRIBUTION 32
MARKET FORECASTS 33
Market value forecast 33
MACROECONOMIC INDICATORS 34
APPENDIX 36
Methodology 36
Industry associations 37
Related Datamonitor research 37
Disclaimer 39
ABOUT DATAMONITOR 40
Premium Reports 40
Summary Reports 40
Datamonitor consulting 40
LIST OF TABLES
Table 1: Russia tobacco market value: $ million, 2006–10(e) 10
Table 2: Russia tobacco market segmentation I:% share, by value, 2010(e) 11
Table 3: Russia tobacco market segmentation II: % share, by value, 2010(e) 12
Table 4: Russia tobacco market share: % share, by value, 2010(e) 13
Table 5: Philip Morris International Inc.: key facts 20
Table 6: Philip Morris International Inc.: key financials ($) 22
Table 7: Philip Morris International Inc.: key financial ratios 22
Table 8: Japan Tobacco Inc.: key facts 24
Table 9: Japan Tobacco Inc.: key financials ($) 25
Table 10: Japan Tobacco Inc.: key financials (¥) 26
Table 11: Japan Tobacco Inc.: key financial ratios 26
Table 12: British American Tobacco Plc: key facts 28
Table 13: British American Tobacco Plc: key financials ($) 29
Table 14: British American Tobacco Plc: key financials (£) 29
Table 15: British American Tobacco Plc: key financial ratios 30
Table 16: Russia tobacco market distribution: % share, by value, 2010(e) 32
Table 17: Russia tobacco market value forecast: $ million, 2010–15 33
Table 18: Russia size of population (million), 2006–10 34
Table 19: Russia gdp (constant 2000 prices, $ billion), 2006–10 34
Table 20: Russia gdp (current prices, $ billion), 2006–10 34
Table 21: Russia inflation, 2006–10 35
Table 22: Russia consumer price index (absolute), 2006–10 35
Table 23: Russia exchange rate, 2006–10 35
LIST OF FIGURES
Figure 1: Russia tobacco market value: $ million, 2006–10(e) 10
Figure 2: Russia tobacco market segmentation I:% share, by value, 2010(e) 11
Figure 3: Russia tobacco market segmentation II: % share, by value, 2010(e) 12
Figure 4: Russia tobacco market share: % share, by value, 2010(e) 13
Figure 5: Forces driving competition in the tobacco market in Russia, 2010 14
Figure 6: Drivers of buyer power in the tobacco market in Russia, 2010 15
Figure 7: Drivers of supplier power in the tobacco market in Russia, 2010 16
Figure 8: Factors influencing the likelihood of new entrants in the tobacco market in Russia, 2010 17
Figure 9: Factors influencing the threat of substitutes in the tobacco market in Russia, 2010 18
Figure 10: Drivers of degree of rivalry in the tobacco market in Russia, 2010 19
Figure 11: Philip Morris International Inc.: revenues & profitability 23
Figure 12: Philip Morris International Inc.: assets & liabilities 23
Figure 13: Japan Tobacco Inc.: revenues & profitability 27
Figure 14: Japan Tobacco Inc.: assets & liabilities 27
Figure 15: British American Tobacco Plc: revenues & profitability 30
Figure 16: British American Tobacco Plc: assets & liabilities 31
Figure 17: Russia tobacco market distribution: % share, by value, 2010(e) 32
Figure 18: Russia tobacco market value forecast: $ million, 2010–15 33
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