TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Russia is home to the second largest topical OTC medicines market, led by antiseptic cleansers including hydrogen peroxide 2
India is expected to exhibit steady growth between 2009 and 2014 2
China leads the topical OTC medicines market among the BRIC nations 2
Chapter 2 Introduction 3
What is this report about? 3
How to use this report 3
Market definition 4
Chapter 3 Overview 12
BRIC topical OTC medicines market, value overview 12
Chapter 4 Global Topical OTC Medicines Market Ð Top Five vs BRIC Countries 17
Value Analysis 17
Chapter 5 Brazil 19
Value analysis (Brazilian Real), 2004?09 19
Value analysis (Brazilian Real), 2009?14 20
Value analysis (US dollars), 2004?09 22
Value analysis (US dollars), 2009?14 23
Company and brand share analysis 25
Distribution analysis 28
Chapter 6 Russia 30
Value analysis (Russian Ruble), 2004?09 30
Value analysis (Russian Ruble), 2009?14 31
Value analysis (US dollars), 2004?09 33
Value analysis (US dollars), 2009?14 34
Company and brand share analysis 36
Distribution analysis 39
Chapter 7 India 41
Value analysis (Indian Rupee), 2004?09 41
Value analysis (Indian Rupee), 2009?14 42
Value analysis (US dollars), 2004?09 44
Value analysis (US dollars), 2009?14 45
Company and brand share analysis 47
Distribution analysis 50
Chapter 8 China 52
Value analysis (Chinese Yuan Renminbi), 2004?09 52
Value analysis (Chinese Yuan Renminbi), 2009?14 53
Value analysis (US dollars), 2004?09 55
Value analysis (US dollars), 2009?14 56
Company and brand share analysis 58
Distribution analysis 61
Chapter 9 Research Methodology 63
Methodology overview 63
Secondary research 64
Market modeling 65
Creating an initial data model 65
Revising the initial data model 65
Creating a final estimate 66
Creating demographic value splits 66
Primary research 66
Data finalization 67
Ongoing research 67
Chapter 10 Appendix 68
Future readings 68
How to contact experts in your industry 68
Disclaimer 68
LIST OF FIGURES
Figure 1: Topical OTC Medicines market, BRIC, value ($m), 2004?14 12
Figure 2: Topical OTC Medicines market, BRIC, value ($m) , 2004?09 14
Figure 3: Topical OTC Medicines market, BRIC, value ($m) , 2009?14 15
Figure 4: Topical OTC Medicines market, BRIC, value growth analysis, 2004?14 16
Figure 5: Global topical OTC medicines market split ($m), top five vs BRIC countries, 2009Ð14 17
Figure 6: Topical OTC medicines, Brazil, value by segment (BRLm), 2004?14 21
Figure 7: Topical OTC medicines, Brazil, category growth comparison, by value, 2004?14 24
Figure 8: Topical OTC medicines, Brazil, company share by value (%), 2008?09 26
Figure 9: Topical OTC medicines, Brazil, distribution channels by value (%), 2008?09 29
Figure 10: Topical OTC medicines, Russia, value by segment (RUBm), 2004?14 32
Figure 11: Topical OTC medicines, Russia, category growth comparison, by value, 2004?14 35
Figure 12: Topical OTC medicines, Russia, company share by value (%), 2008?09 37
Figure 13: Topical OTC medicines, Russia, distribution channels by value (%), 2008?09 40
Figure 14: Topical OTC medicines, India, value by segment (INRm), 2004?14 43
Figure 15: Topical OTC medicines, India, category growth comparison, by value, 2004?14 46
Figure 16: Topical OTC medicines, India, company share by value (%), 2008?09 48
Figure 17: Topical OTC medicines, India, distribution channels by value (%), 2008?09 51
Figure 18: Topical OTC medicines, China, value by segment (CNYm), 2004?14 54
Figure 19: Topical OTC medicines, China, category growth comparison, by value, 2004?14 57
Figure 20: Topical OTC medicines, China, company share by value (%), 2008?09 59
Figure 21: Topical OTC medicines, China, distribution channels by value (%), 2008?09 62
Figure 22: Annual data review process 64
LIST OF TABLES
Table 1: Topical OTC medicines category definitions 5
Table 2: Topical OTC medicines distribution channels 6
Table 3: Topical OTC Medicines market, BRIC, value ($m), 2004?14 13
Table 4: Topical OTC Medicines market, BRIC, value ($m), 2004?09 14
Table 5: Topical OTC Medicines market, BRIC, value ($m), 2009?14 15
Table 6: Global topical OTC medicines market split ($m), top five vs BRIC countries, 2009Ð14 18
Table 7: Topical OTC medicines, Brazil, value by segment (BRLm), 2004?09 19
Table 8: Topical OTC medicines, Brazil, value forecast by segment (BRLm), 2009?14 20
Table 9: Topical OTC medicines, Brazil, value by segment ($m), 2004?09 22
Table 10: Topical OTC medicines, Brazil, value forecast by segment ($m), 2009?14 23
Table 11: Topical OTC medicines, Brazil, brand share by value (%), 2008?09 25
Table 12: Topical OTC medicines, Brazil, value by brand (BRLm), 2008?09 25
Table 13: Topical OTC medicines, Brazil, company share by value (%), 2008?09 27
Table 14: Topical OTC medicines, Brazil, value by company (BRLm), 2008?09 27
Table 15: Topical OTC medicines, Brazil, distribution channels by value (%), 2008?09 28
Table 16: Topical OTC medicines, Brazil, value by distribution channel (BRLm), 2008?09 28
Table 17: Topical OTC medicines, Russia, value by segment (RUBm), 2004?09 30
Table 18: Topical OTC medicines, Russia, value forecast by segment (RUBm), 2009?14 31
Table 19: Topical OTC medicines, Russia, value by segment ($m), 2004?09 33
Table 20: Topical OTC medicines, Russia, value forecast by segment ($m), 2009?14 34
Table 21: Topical OTC medicines, Russia, brand share by value (%), 2008?09 36
Table 22: Topical OTC medicines, Russia, value by brand (RUBm), 2008?09 36
Table 23: Topical OTC medicines, Russia, company share by value (%), 2008?09 38
Table 24: Topical OTC medicines, Russia, value by company (RUBm), 2008?09 38
Table 25: Topical OTC medicines, Russia, distribution channels by value (%), 2008?09 39
Table 26: Topical OTC medicines, Russia, value by distribution channel (RUBm), 2008?09 39
Table 27: Topical OTC medicines, India, value by segment (INRm), 2004?09 41
Table 28: Topical OTC medicines, India, value forecast by segment (INRm), 2009?14 42
Table 29: Topical OTC medicines, India, value by segment ($m), 2004?09 44
Table 30: Topical OTC medicines, India, value forecast by segment ($m), 2009?14 45
Table 31: Topical OTC medicines, India, brand share by value (%), 2008?09 47
Table 32: Topical OTC medicines, India, value by brand (INRm), 2008?09 47
Table 33: Topical OTC medicines, India, company share by value (%), 2008?09 49
Table 34: Topical OTC medicines, India, value by company (INRm), 2008?09 49
Table 35: Topical OTC medicines, India, distribution channels by value (%), 2008?09 50
Table 36: Topical OTC medicines, India, value by distribution channel (INRm), 2008?09 50
Table 37: Topical OTC medicines, China, value by segment (CNYm), 2004?09 52
Table 38: Topical OTC medicines, China, value forecast by segment (CNYm), 2009?14 53
Table 39: Topical OTC medicines, China, value by segment ($m), 2004?09 55
Table 40: Topical OTC medicines, China, value forecast by segment ($m), 2009?14 56
Table 41: Topical OTC medicines, China, brand share by value (%), 2008?09 58
Table 42: Topical OTC medicines, China, value by brand (CNYm), 2008?09 58
Table 43: Topical OTC medicines, China, company share by value (%), 2008?09 60
Table 44: Topical OTC medicines, China, value by company (CNYm), 2008?09 60
Table 45: Topical OTC medicines, China, distribution channels by value (%), 2008?09 61
Table 46: Topical OTC medicines, China, value by distribution channel (CNYm), 2008?09 61
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