Wine Market in Germany - Product Launch Almanac 2010

Introduction

Datamonitor’s Wine market in Germany – Product Launch Almanac 2010 provides a complete guide to new product launches in German wine market since January 2010, This report includes detailed data on products including Package Type, Package Material, # SKUs, Description, Package Tags, Ingredients, Shelving, Innovation and Flavor/Fragrance. This report also provides an overview of the wine market in Germany, with data from 2004 to 2009 and forecasts to 2014.

Scope

• Wine market in Germany - New product SKUs by category
• Wine market in Germany - New product SKUs by manufacturer
• Wine market in Germany - New product by pack type and materials
• Wine market in Germany – New Product descriptions

Highlights

• 250 product SKUs launched in the German wine market
• Still wine is the leading category in German wine market
• Mack & Schuehle AG is the leading manufacturer in terms of new wine products in Germany

Reasons to Purchase

Tracking your competitors latest innovations (and trends)
Determine product innovation patterns by studying the characteristics of innovation activity in German Wine market
Analyze trends in product development over time

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TABLE OF CONTENTS
Overview 1
Catalyst 1
Summary 1
Executive Summary 2
250 product SKUs launched in the German wine market 2
Still wine is the leading category in German wine market 2
Mack & Schuehle AG is the leading manufacturer in terms of new wine products in Germany 2
Bottles was the dominant packing type in the new products launched in German wine market 2
Majority of the products launched in the wine market used glass as the package material 2
Introduction 3
How to use this report 3
Disclaimer 3
Market definition 4
Wine Market Overview 14
Market value, 2004–09 14
Market value forecast to 2014 15
Wine Product Analysis 16
New product SKUs by category 16
New product SKUs by manufacturer 17
New products by package type 19
New product by package material 20
Detailed Product Descriptions 21
Appendix 186
Further reading 186
Datamonitor consulting 186
How to contact experts in your industry 186

LIST OF FIGURES
Figure 1: Germany, wine market value by category ($m), 2004–09 14
Figure 2: Germany, wine market value by category ($m), 2009–14 15
Figure 3: Germany, wine market, new product SKUs by category, Jan 2010 – Dec 2010 16
Figure 4: Germany, wine market, new product SKUs by manufacturer, Jan 2010 – Dec 2010 17
Figure 5: Germany, wine market, new product by package type, Jan 2010 – Dec 2010 19
Figure 6: Germany, wine market, new product by package material, Jan 2010 – Dec 2010 20

LIST OF TABLES
Table 1: Wine category definitions 4
Table 2: Germany, wine market value by category ($m), 2004–09 14
Table 3: Germany, wine market value by category ($m), 2009–14 15
Table 4: Germany, wine market, new product SKUs by category, Jan 2010 – Dec 2010 16
Table 5: Germany, wine market, new product SKUs by manufacturer, Jan 2010 – Dec 2010 18
Table 6: Germany, wine market, new product by package type, Jan 2010 – Dec 2010 19
Table 7: Germany, wine market, new product by package material, Jan 2010 – Dec 2010 20
Table 8: Gepa Solombra - Bio-Rotwein - Cabernet Bonarda; Malbec 21
Table 9: Gepa Solombra - Bio-Weisswein - Torrontes 22
Table 10: Cimarosa - Rotwein - Merlot Australia 23
Table 11: Chiusa Grande Perla Bianca - Vino Bianco - Trebbiano d'Abruzzo 24
Table 12: Cavalierino - Vino Rosso - Chianti; Chiccheio; Poggiano di Montepulciano; Rosso di Montepulciano; Sanlor; Vino Nobile di Montepulciano 25
Table 13: Fontana Reale - Vino Bianco - Falanghina Sannio; Greco Sannio 26
Table 14: Fontana Reale - Vino Rosso - Aglianico Sannio; Aglianico Sannio Riserva 27
Table 15: Summer Feeling - Aromatischer Weinhaltiger Cocktail - Erdbeere Himbeere 28
Table 16: Rioja Diamante - Vino Rosado Semidulce 29
Table 17: Vina Pilar - Vino Tinto - Crianza 2006; Roble 2008 30
Table 18: Edra Blancoluz - Vino Blanco 31
Table 19: Finca La Emperatriz - Vino Tinto Parcela N1 2007 32
Table 20: Caspar - Weisswein - Blanc De Noirs; Chenin Blanc; Viognier 33
Table 21: Wine: Go - Rotwein - Merlot 34
Table 22: Wine: Go - Weisswein - Sauvignon 35
Table 23: Weingut Vollmer - Weisswein - Barrique White Max 36
Table 24: Villa Brici - Weisswein - Chardonnay; Pinot Grigio 37
Table 25: Colet Hypomone - Cava 38
Table 26: Edra Grullas de Paso - Vino Tinto 39
Table 27: Bagrationi - Sparkling Wine - Reserve Brut 40
Table 28: Vergel - Red Wine - Original; Seleccion Barricas 41
Table 29: Wohlmuth - White Wine - Pinot Gris Gola Privat 2008; Sauvignon Blanc Steinriegel 2009 42
Table 30: Wohlmuth - Red Wine - Pinot Noir Altenberg; Rabenkropf Privat Blaufrankisch 43
Table 31: Lo Zerbone Le Ghiare - Vino Bianco 44
Table 32: Lo Zerbone Le Pergole - Vino Rosso - Monferrato Dolcetto 45
Table 33: Vinokus - White Wine 46
Table 34: Santa Cruz de Alpera - Rose Wine 47
Table 35: Santa Cruz de Alpera - White Wine 48
Table 36: Santa Cruz de Alpera - Red Wine 49
Table 37: Lustig - White Wine 50
Table 38: Ironic - White Wine 51
Table 39: Ironic - Red Wine 52
Table 40: Ironic - Rose Wine 53
Table 41: Bodegas Alconde Seleccion - Tinto Roble Red Wine 54
Table 42: Der Alte Hochstaedter - Apfelwein - Rose 55
Table 43: Bodegas Alconde Seleccion - Rosado Semi-Seco 56
Table 44: Fuente Milano - White Wine 57
Table 45: Cala N.1 - Red Wine 58
Table 46: Voga Italia - Red Wine - Quattro 59
Table 47: Voga Italia - White Wine - Pinot Grigio 60
Table 48: Voga Italia - Sparkling White Wine - Pinot Grigio 61
Table 49: Corte Normanna - Vino Bianco - Falanghina; Fiano; Greco 62
Table 50: Hirtl - White Wine - Gelber Muskateller 2009; Riesling Exklusiv 2009; Weinviertel DAC Franz 2009 63
Table 51: Vento Falanghina - Vino Bianco - Chardonnay 64
Table 52: Vento - Vino Rosso - Nero di Troia Primitivo 65
Table 53: Nobile - Sekt - Trocken 66
Table 54: Palio - Aromatisierter Weinhaltiger Cocktail - Granatapfel; Waldmeister 67
Table 55: Mukhrani Estate Wine - Weisswein - Chardonnay; Rkatsiteli 68
Table 56: Mukhrani Estate Wine - Rotwein - Saperavi; Saperavi Cabernet 69
Table 57: Lion Gri De Talmaza - Rotwein - Cabernet Sauvignon; Merlot 70
Table 58: Kanenas - Red Wine 71
Table 59: Odyssee - Red Wine 72
Table 60: Feudo Arancio Sicilia - Rose Wine - Rosato 73
Table 61: Giovanni Avanzi Chiaretto Garda Classico - Rose Wine 74
Table 62: Kakhuri Telavi - Rotwein 75
Table 63: Domaine Evharis - White Wine - Assyrtiko Sur Lie 76
Table 64: La Tordera - Sekt - Otreval 77
Table 65: Arroyo - Red Wine - Crianza; Joven; Reserva; Vendimia Seleccionada 78
Table 66: Seccxy Sprizz - Aperetivo Italiano 79
Table 67: Valde Que Mao - Red Wine - Reserva 2004; Tinto Roble 80
Table 68: Rubens - Red Wine 81
Table 69: Gemme Di Billia - White Wine - Turin Bianco 82
Table 70: MaremmAlta Guardamondo Riserva 2006 - Red Wine 83
Table 71: Moscato Rosa - Red Wine 84
Table 72: Morgante Scinthili - Red Wine 85
Table 73: Charta Schengen Prestige - Weisswein - Gewuerztraminer; Pinot Blanc; Pinot Gris; Riesling 86
Table 74: Pilas Bonas - Wine - Sauvignon Blanc Chardonnay 2008 87
Table 75: Alvear Palacio Quemado - Red Wine 88
Table 76: Schick - Rotwein - Rot; Schwarz 89
Table 77: Schick - Weisswein - GGG Grauburgunder; Weiss; Weissausrot 90
Table 78: Punctum - Red Wine - Graciano Syrah; Tempranillo 2009; Tempranillo Roble Tres 91
Table 79: Punctum - White Wine - Chardonnay 2009; Chardonnay Fermentado en Barrica; Chardonnay Semi Seco 92
Table 80: Punctum - Vino Rosado 2009 93
Table 81: Montalvo Wilmot - Red Wine - Tempranillo-Cabernet Roble 94
Table 82: Para Celsus - Red Wine - Tempranillo 95
Table 83: Conti Bettoni Cazzago - Sparkling Wine - Brut; Saten 96
Table 84: Bagrationi 1882 - Sparkling Wine - Finest Brut 97
Table 85: La Consulta Reserva - Red Wine - Cabernet Sauvignon; Malbec; Shiraz 98
Table 86: La Consulta Reserva - White Wine - Chardonnay; Pinot Grigio; Torrontes 99
Table 87: Cantine Astroni - White Wine - Falanghina; Strione 100
Table 88: Christian Audigier - Champagne - Premier Cru; Rose 101
Table 89: Apaltagua - Red Wine Reserva - Cabernet Sauvignon; Carmenere; Malbec 102
Table 90: Superstition - Riesling Pinot Blanc White Wine 103
Table 91: French Look - Red Wine - Cabernet Franc; Cabernet Sauvignon; Merlot 104
Table 92: Anything Goes - Riesling White Wine 105
Table 93: Pago De Los Capellanes Ribera Del Duero - Red Wine - Reserva 106
Table 94: Grantschen Le Petit Blanc - Weisswein 107
Table 95: Green Moments - Weisswein 108
Table 96: Der Boetzinger - Rotwein - Pinot Noir 109
Table 97: Drops Of Jupiter - Rosewein 110
Table 98: Grantschen G. - Weisswein 111
Table 99: Henkell Trocken - Pikkolo Sekt - Azurblau; Mintgruen; Pink 112
Table 100: Black Tower Special Release - White Wine - Chardonnay; Riesling 113
Table 101: Black Tower Special Release - Red Wine - Pinot Noir 114
Table 102: Teanum Otre - Red Wine - Negroamaro Fish 115
Table 103: Cristal Or - White Wine - Muscat de Beaumes-de-Venise 116
Table 104: Cristal Rose - Rose Wine - Muscat de Beaumes-de-Venise 117
Table 105: Messias - Rose Port 118
Table 106: Canti - Rotwein - Sicilia Merlot 119
Table 107: Canti - Weisswein - Veneto Pinot Grigio 120
Table 108: Canti - Rosewein - Veneto Pinot Grigio Blush 121
Table 109: Canti - Prosecco DOC 122
Table 110: Wildfang - Rosewein 123
Table 111: Wildfang - Rotwein 124
Table 112: Schloss Proschwitz - Wine - Rose Kabinett Trocken 125
Table 113: Tango Secco - Perlwein - Cassis; Erdbeere; Quitte; Rosado 126
Table 114: Wildfang - Weisswein 127
Table 115: Bischoffinger - Weisswein - Graue Burgunder Edition Opal 128
Table 116: Bischoffinger - Sekt - Chardonnay Brut 129
Table 117: Zuccotti Sprizz - Aromatisierter Weinhaltiger Cocktail 130
Table 118: Gruener Weinberg - White Wine - Inzolia 131
Table 119: Gruener Weinberg - Red Wine - Nero D'Avola 132
Table 120: Weingut Schloss Sommerhausen - Weisswein - Auxerrois 'Ochserohr'; Blanc De Noir 'Bar Roter Farbe'; Gewuerztraminer & Silvaner 'Schenkentrunk'; Riesling 'Berg Ebengesezze'; Scheurebe 'Kaspar'S 88' 133
Table 121: Solentino - Aromatisierter Weinhaltiger Cocktail - Mojito; Mojito Himbeere; Sprizzer 134
Table 122: Rilling - Sekt - Rubin 135
Table 123: Schlumberger - Schaumwein - White Secco 136
Table 124: Niederkirchener Weinmacher - Sekt - Riesling Trocken Tradition 137
Table 125: Stutz Oekoweingut - Weisswein - Holunder Edition 138
Table 126: Stutz Oekoweingut - Rotwein - Rosen Edition 139
Table 127: Baller Balla - Perlwein 140
Table 128: Mionetto Spumante - Schaumwein - Prosecco d.o.c. Treviso 141
Table 129: Soehnlein Brillant - Sekt - Alkoholfrei 142
Table 130: Mionetto Il Spriz - Weinmixgetraenk 143
Table 131: Champagne Gosset 425e Anniversaire - Champagne 144
Table 132: Francesco Yello Frizzante - Sekt - Rosato 145
Table 133: Herres - Sekt - Riesling 146
Table 134: Faber - Weisswein - Weissburgunder 147
Table 135: Feist - Sekt - Rose 148
Table 136: Lenz Moser - Rosewein - Fete Rose 149
Table 137: Aperito Sprizz - Aromatisierter Weinhaltiger Cocktail 150
Table 138: Bischoffinger - Rotwein - Blauer Spaetburgunder Edition Rubin 151
Table 139: Bischoffinger Tradition - Rotwein 152
Table 140: Durbacher - Rosewein - Spaetburgunder Rose Exclusiv 153
Table 141: Durbacher - Aromatisiertes Weinhaltiges Getraenk - Fresh Maracuja 154
Table 142: Vollmer - Rosewein - Rose 155
Table 143: Vollmer - Rotwein - Dornfelder 156
Table 144: Vollmer - Weisswein - Riesling; Weissburgunder 157
Table 145: Portia Ribera Del Duero - Rotwein 158
Table 146: Francesco Zonin - Rotwein - Sangiovese 159
Table 147: Faber - Rotwein - Spaetburgunder 160
Table 148: Faber - Rosewein - Rose 161
Table 149: Champagne Nicolas Feuillatte Grande Reserve - Champagne - Brut 162
Table 150: Ballermann Sangria - Weinmixgetraenk 163
Table 151: Jinda-Lee - Rotwein - Cabernet Sauvignon; Merlot; Shiraz 164
Table 152: Montalto Sicilia - Rosewein - Nero d'Avola Rosato 165
Table 153: Zonin - Sekt - Prosecco Frizzante 166
Table 154: Condesa De Leganza - Rosewein - Rosado 167
Table 155: DSG Phincas - Vino Tinto 168
Table 156: GC Gomez Cruzado - Vino Tinto 169
Table 157: Casal Garcia - Rosewein 170
Table 158: Social Club - Rose Wine - Malbec Syrah 171
Table 159: Social Club - Red Wine - Merlot Syrah 172
Table 160: Champagne Moutard Mini - Mini Sekt - Brut; Rose 173
Table 161: Champagne Moutard Pere et Fils - Rosesekt 174
Table 162: Jinda-Lee - Weisswein - Pinot Grigio 175
Table 163: Social Club - White Wine - Sauvignon Chenin 176
Table 164: Veneziano Sprizz 2Go - Weinmixgetraenk 177
Table 165: Plenum Quintus - Red Wine 178
Table 166: Clot Dels Oms - Vi De Fred Rosat 179
Table 167: Wachtenburg Winzer - Rotwein - Dornfelder Trocken 180
Table 168: Wachtenburg Winzer - Rosewein - Portugieser Rose 181
Table 169: Wachtenburg Winzer - Weisswein - Riesling Trocken; Rivaner Trocken 182
Table 170: Geldermann - Rose Sekt 183
Table 171: Freixenet Legero Rosado - Leichter Sommerwein 184
Table 172: Kaya - Wein - Early Harvest 185


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