Wine Market - Regional level to 2013

Introduction

This databook provides key data and information on the wine market for the following regions: Asia-Pacific; Latin America; Middle East and Africa; North America; Eastern Europe and Western Europe. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share.

Scope

*Contains information on four categories: still wine, sparkling wine, champagne and fortified wine.

*Market, category and segment level information on value with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

The regional wine market grew at a compound annual growth rate of 2.5% between 2003 and 2008.

The still wine category led the regional wine market, accounting for a share of 81.5%.

The leading players in the regional wine market include Kriter Patriarche, Constellation Brands, Inc. and E. & J. Gallo Winery.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the regional wine market

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary Market Level - Global 2
Summary Market Level - Western Europe 3
Summary Market Level - Eastern Europe 4
Summary Market Level - North America 5
Summary Market Level - Asia Pacific 6
Summary Market Level - Latin America 7
Summary Market Level - Middle East and Africa 8
Chapter 2 Introduction 9
What is this report about? 9
How to use this report 9
Market definition 10
Chapter 3 Global Wine - Market Overview 22
Value analysis (US dollar), 2003?08 22
Value analysis (US dollar), 2008?13 23
Volume analysis, 2003?08 25
Volume analysis, 2008?13 26
Company share analysis 28
Distribution analysis 31
Expenditure and consumption per capita 33
Chapter 4 Western Europe Wine - Market Overview 35
Value analysis (US dollar), 2003?08 35
Value analysis (US dollar), 2008?13 36
Volume analysis, 2003?08 38
Volume analysis, 2008?13 39
Company share analysis 41
Distribution analysis 44
Expenditure and consumption per capita 46
Chapter 5 Eastern Europe Wine - Market Overview 48
Value analysis (US dollar), 2003?08 48
Value analysis (US dollar), 2008?13 49
Volume analysis, 2003?08 51
Volume analysis, 2008?13 52
Company share analysis 55
Distribution analysis 58
Expenditure and consumption per capita 60
Chapter 6 North America Wine - Market Overview 62
Value analysis (US dollar), 2003?08 62
Value analysis (US dollar), 2008?13 63
Volume analysis, 2003?08 65
Volume analysis, 2008?13 66
Company share analysis 68
Distribution analysis 71
Expenditure and consumption per capita 73
Chapter 7 Asia Pacific Wine - Market Overview 75
Value analysis (US dollar), 2003?08 75
Value analysis (US dollar), 2008?13 76
Volume analysis, 2003?08 78
Volume analysis, 2008?13 79
Company share analysis 81
Distribution analysis 84
Expenditure and consumption per capita 86
Chapter 8 Latin America Wine - Market Overview 88
Value analysis (US dollar), 2003?08 88
Value analysis (US dollar), 2008?13 89
Volume analysis, 2003?08 91
Volume analysis, 2008?13 92
Company share analysis 94
Distribution analysis 97
Expenditure and consumption per capita 99
Chapter 9 Middle East and Africa Wine - Market Overview 101
Value analysis (US dollar), 2003?08 101
Value analysis (US dollar), 2008?13 102
Volume analysis, 2003?08 104
Volume analysis, 2008?13 105
Company share analysis 107
Distribution analysis 110
Expenditure and consumption per capita 112
Chapter 10 Research Methodology 114
Methodology overview 114
Secondary research 115
Market modeling 116
Creating an initial data model 116
Revising the initial data model 116
Creating a final estimate 117
Creating demographic value splits 117
Primary research 117
Data finalization 118
Ongoing research 118
Chapter 11 APPENDIX 119
Future readings 119
How to contact experts in your industry 119
Disclaimer 119

LIST OF FIGURES
Figure 1: Wine, Global, value by category ($m), 2003?13 24
Figure 2: Wine, Global, category growth comparison, by value, 2003?13 24
Figure 3: Wine, Global, volume by category (liters, million), 2003?13 27
Figure 4: Wine, Global, category growth comparison, by volume, 2003?13 27
Figure 5: Wine, Global, company share (top five companies) by volume (%), 2007?08 30
Figure 6: Wine, Global, distribution channels by volume (%), 2007?08 32
Figure 7: Wine, Western Europe, value by category ($m), 2003?13 37
Figure 8: Wine, Western Europe, category growth comparison, by value, 2003?13 37
Figure 9: Wine, Western Europe, volume by category (liters, million), 2003?13 40
Figure 10: Wine, Western Europe, category growth comparison, by volume, 2003?13 40
Figure 11: Wine, Western Europe, company share (top five companies) by volume (%), 2007?08 43
Figure 12: Wine, Western Europe, distribution channels by volume (%), 2007?08 45
Figure 13: Wine, Eastern Europe, value by category ($m), 2003?13 50
Figure 14: Wine, Eastern Europe, category growth comparison, by value, 2003?13 50
Figure 15: Wine, Eastern Europe, volume by category (liters, million), 2003?13 53
Figure 16: Wine, Eastern Europe, category growth comparison, by volume, 2003?13 54
Figure 17: Wine, Eastern Europe, company share (top five companies) by volume (%), 2007?08 57
Figure 18: Wine, Eastern Europe, distribution channels by volume (%), 2007?08 59
Figure 19: Wine, North America, value by category ($m), 2003?13 64
Figure 20: Wine, North America, category growth comparison, by value, 2003?13 64
Figure 21: Wine, North America, volume by category (liters, million), 2003?13 67
Figure 22: Wine, North America, category growth comparison, by volume, 2003?13 67
Figure 23: Wine, North America, company share (top five companies) by volume (%), 2007?08 70
Figure 24: Wine, North America, distribution channels by volume (%), 2007?08 72
Figure 25: Wine, Asia Pacific, value by category ($m), 2003?13 77
Figure 26: Wine, Asia Pacific, category growth comparison, by value, 2003?13 77
Figure 27: Wine, Asia Pacific, volume by category (liters, million), 2003?13 80
Figure 28: Wine, Asia Pacific, category growth comparison, by volume, 2003?13 80
Figure 29: Wine, Asia Pacific, company share (top five companies) by volume (%), 2007?08 83
Figure 30: Wine, Asia Pacific, distribution channels by volume (%), 2007?08 85
Figure 31: Wine, Latin America, value by category ($m), 2003?13 90
Figure 32: Wine, Latin America, category growth comparison, by value, 2003?13 90
Figure 33: Wine, Latin America, volume by category (liters, million), 2003?13 93
Figure 34: Wine, Latin America, category growth comparison, by volume, 2003?13 93
Figure 35: Wine, Latin America, company share (top five companies) by volume (%), 2007?08 96
Figure 36: Wine, Latin America, distribution channels by volume (%), 2007?08 98
Figure 37: Wine, Middle East and Africa, value by category ($m), 2003?13 103
Figure 38: Wine, Middle East and Africa, category growth comparison, by value, 2003?13 103
Figure 39: Wine, Middle East and Africa, volume by category (liters, million), 2003?13 106
Figure 40: Wine, Middle East and Africa, category growth comparison, by volume, 2003?13 106
Figure 41: Wine, Middle East and Africa, company share (top five companies) by volume (%), 2007?08 109
Figure 42: Wine, Middle East and Africa, distribution channels by volume (%), 2007?08 111
Figure 43: Annual data review process 115

LIST OF TABLES
Table 1: Wine category definitions 11
Table 2: Wine distribution channels 12
Table 3: Wine, Global, value by category ($m), 2003?08 22
Table 4: Wine, Global, value forecast by category ($m), 2008?13 23
Table 5: Wine, Global, volume by category (liters, million), 2003?08 25
Table 6: Wine, Global, volume forecast by category (liters, million), 2008?13 26
Table 7: Wine, Global, company share (top 20 companies) by volume (%), 2007?08 28
Table 8: Wine, Global, volume by company (liters, million), 2007?08 29
Table 9: Wine, Global, distribution channels by volume (%), 2007?08 31
Table 10: Wine, Global, volume by distribution channel (liters, million), 2007?08 31
Table 11: Wine, Global, expenditure per capita ($), 2003?08 33
Table 12: Wine, Global, forecast expenditure per capita ($), 2008?13 33
Table 13: Wine, Global, consumption per capita (liters), 2003?08 34
Table 14: Wine, Global, forecast consumption per capita (liters), 2008?13 34
Table 15: Wine, Western Europe, value by category ($m), 2003?08 35
Table 16: Wine, Western Europe, value forecast by category ($m), 2008?13 36
Table 17: Wine, Western Europe, volume by category (liters, million), 2003?08 38
Table 18: Wine, Western Europe, volume forecast by category (liters, million), 2008?13 39
Table 19: Wine, Western Europe, company share (top 20 companies) by volume (%), 2007?08 41
Table 20: Wine, Western Europe, volume by company (liters, million), 2007?08 42
Table 21: Wine, Western Europe, distribution channels by volume (%), 2007?08 44
Table 22: Wine, Western Europe, volume by distribution channel (liters, million), 2007?08 44
Table 23: Wine, Western Europe, expenditure per capita ($), 2003?08 46
Table 24: Wine, Western Europe, forecast expenditure per capita ($), 2008?13 46
Table 25: Wine, Western Europe, consumption per capita (liters), 2003?08 47
Table 26: Wine, Western Europe, forecast consumption per capita (liters), 2008?13 47
Table 27: Wine, Eastern Europe, value by category ($m), 2003?08 48
Table 28: Wine, Eastern Europe, value forecast by category ($m), 2008?13 49
Table 29: Wine, Eastern Europe, volume by category (liters, million), 2003?08 51
Table 30: Wine, Eastern Europe, volume forecast by category (liters, million), 2008?13 52
Table 31: Wine, Eastern Europe, company share (top 20 companies) by volume (%), 2007?08 55
Table 32: Wine, Eastern Europe, volume by company (liters, million), 2007?08 56
Table 33: Wine, Eastern Europe, distribution channels by volume (%), 2007?08 58
Table 34: Wine, Eastern Europe, volume by distribution channel (liters, million), 2007?08 58
Table 35: Wine, Eastern Europe, expenditure per capita ($), 2003?08 60
Table 36: Wine, Eastern Europe, forecast expenditure per capita ($), 2008?13 60
Table 37: Wine, Eastern Europe, consumption per capita (liters), 2003?08 61
Table 38: Wine, Eastern Europe, forecast consumption per capita (liters), 2008?13 61
Table 39: Wine, North America, value by category ($m), 2003?08 62
Table 40: Wine, North America, value forecast by category ($m), 2008?13 63
Table 41: Wine, North America, volume by category (liters, million), 2003?08 65
Table 42: Wine, North America, volume forecast by category (liters, million), 2008?13 66
Table 43: Wine, North America, company share (top 20 companies) by volume (%), 2007?08 68
Table 44: Wine, North America, volume by company (liters, million), 2007?08 69
Table 45: Wine, North America, distribution channels by volume (%), 2007?08 71
Table 46: Wine, North America, volume by distribution channel (liters, million), 2007?08 71
Table 47: Wine, North America, expenditure per capita ($), 2003?08 73
Table 48: Wine, North America, forecast expenditure per capita ($), 2008?13 73
Table 49: Wine, North America, consumption per capita (liters), 2003?08 74
Table 50: Wine, North America, forecast consumption per capita (liters), 2008?13 74
Table 51: Wine, Asia Pacific, value by category ($m), 2003?08 75
Table 52: Wine, Asia Pacific, value forecast by category ($m), 2008?13 76
Table 53: Wine, Asia Pacific, volume by category (liters, million), 2003?08 78
Table 54: Wine, Asia Pacific, volume forecast by category (liters, million), 2008?13 79
Table 55: Wine, Asia Pacific, company share (top 20 companies) by volume (%), 2007?08 81
Table 56: Wine, Asia Pacific, volume by company (liters, million), 2007?08 82
Table 57: Wine, Asia Pacific, distribution channels by volume (%), 2007?08 84
Table 58: Wine, Asia Pacific, volume by distribution channel (liters, million), 2007?08 84
Table 59: Wine, Asia Pacific, expenditure per capita ($), 2003?08 86
Table 60: Wine, Asia Pacific, forecast expenditure per capita ($), 2008?13 86
Table 61: Wine, Asia Pacific, consumption per capita (liters), 2003?08 87
Table 62: Wine, Asia Pacific, forecast consumption per capita (liters), 2008?13 87
Table 63: Wine, Latin America, value by category ($m), 2003?08 88
Table 64: Wine, Latin America, value forecast by category ($m), 2008?13 89
Table 65: Wine, Latin America, volume by category (liters, million), 2003?08 91
Table 66: Wine, Latin America, volume forecast by category (liters, million), 2008?13 92
Table 67: Wine, Latin America, company share (top 20 companies) by volume (%), 2007?08 94
Table 68: Wine, Latin America, volume by company (liters, million), 2007?08 95
Table 69: Wine, Latin America, distribution channels by volume (%), 2007?08 97
Table 70: Wine, Latin America, volume by distribution channel (liters, million), 2007?08 97
Table 71: Wine, Latin America, expenditure per capita ($), 2003?08 99
Table 72: Wine, Latin America, forecast expenditure per capita ($), 2008?13 99
Table 73: Wine, Latin America, consumption per capita (liters), 2003?08 100
Table 74: Wine, Latin America, forecast consumption per capita (liters), 2008?13 100
Table 75: Wine, Middle East and Africa, value by category ($m), 2003?08 101
Table 76: Wine, Middle East and Africa, value forecast by category ($m), 2008?13 102
Table 77: Wine, Middle East and Africa, volume by category (liters, million), 2003?08 104
Table 78: Wine, Middle East and Africa, volume forecast by category (liters, million), 2008?13 105
Table 79: Wine, Middle East and Africa, company share (top 20 companies) by volume (%), 2007?08 107
Table 80: Wine, Middle East and Africa, volume by company (liters, million), 2007?08 108
Table 81: Wine, Middle East and Africa, distribution channels by volume (%), 2007?08 110
Table 82: Wine, Middle East and Africa, volume by distribution channel (liters, million), 2007?08 110
Table 83: Wine, Middle East and Africa, expenditure per capita ($), 2003?08 112
Table 84: Wine, Middle East and Africa, forecast expenditure per capita ($), 2008?13 112
Table 85: Wine, Middle East and Africa, consumption per capita (liters), 2003?08 113
Table 86: Wine, Middle East and Africa, forecast consumption per capita (liters), 2008?13 113



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