Wine in Nigeria to 2011

This databook is a detailed information resource covering all the key data points on Wine in Nigeria. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Report Highlights
The market for Wine in Nigeria increased between 2001-2006, growing at an average annual rate of 0.5%. The leading company in the market in 2006 was Pernod Ricard. The second-largest player was Jacobs Wines Limited with Taittinger SA in third place.
[Studien Infos ausblenden]

Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Wine 2
Summary category level - Fortified Wine 3
Summary category level - Sparkling Wine 4
Summary category level - Still Wine 5
Chapter 2 INTRODUCTION 6
What is this report about? 6
How to use this report 6
Market Definition 7
Chapter 3 MARKET OVERVIEW 18
Value Analysis, 2001-2006 18
Value Analysis, 2006-2011 19
Value Analysis, US$ 2001-2006 21
Value Analysis, US$ 2006-2011 21
Volume Analysis, 2001-2006 23
Volume Analysis, 2006-2011 24
Company and Brand Share Analysis 26
Expenditure & consumption Per Capita 29
Chapter 4 LEADING COMPANY PROFILES 32
Pernod Ricard 32
Taittinger S A. 34
Chapter 5 CATEGORY ANALYSIS - FORTIFIED WINE 36
Value Analysis, 2001-2006 36
Value Analysis, 2006-2011 37
Value Analysis, US$ 2001-2006 39
Value Analysis, US$ 2006-2011 39
Volume Analysis, 2001-2006 41
Volume Analysis, 2006-2011 42
Company and Brand Share Analysis 44
Expenditure & consumption Per Capita 47
Chapter 6 CATEGORY ANALYSIS - SPARKLING WINE 50
Value Analysis, 2001-2006 50
Value Analysis, 2006-2011 51
Value Analysis, US$ 2001-2006 53
Value Analysis, US$ 2006-2011 53
Volume Analysis, 2001-2006 55
Volume Analysis, 2006-2011 56
Company and Brand Share Analysis 58
Expenditure & consumption Per Capita 61
Chapter 7 CATEGORY ANALYSIS - STILL WINE 64
Value Analysis, 2001-2006 64
Value Analysis, 2006-2011 65
Value Analysis, US$ 2001-2006 67
Value Analysis, US$ 2006-2011 67
Volume Analysis, 2001-2006 69
Volume Analysis, 2006-2011 70
Company and Brand Share Analysis 72
Expenditure & consumption Per Capita 74
Chapter 8 COUNTRY COMPARISON 77
Value 77
Volume 82
Market Share 87
Chapter 9 NIGERIA SOCIOECONOMIC PROFILE 88
Country Overview 88
Key Facts 89
Political Overview 90
Nigeria Economic Overview 91
Chapter 10 NIGERIA MACROECONOMIC PROFILE 92
Macroeconomic Indicators 92
Chapter 11 RESEARCH METHODOLOGY 97
Methodology overview 97
Secondary research 98
Market modelling 99
Primary research 100
Data finalisation 100
Ongoing research 101
Chapter 12 APPENDIX 102
Future readings 102
How to contact experts in your industry 102
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Table 1: Wine category definitions 8
Table 2: Nigeria Wine value, 2001-2006 (NGN m, nominal prices) 18
Table 3: Nigeria Wine value forecast, 2006-2011 (NGN m, nominal prices) 19
Table 4: Nigeria Wine value, 2001-2006 (US$ m nominal prices) 21
Table 5: Nigeria Wine value forecast, 2006-2011 (US$ m nominal prices) 21
Table 6: Nigeria Wine volume, 2001-2006 (Liters m) 23
Table 7: Nigeria Wine volume forecast, 2006-2011 (Liters m) 24
Table 8: Nigeria Wine brand share, by volume, 2005-2006 (%) 26
Table 9: Nigeria Wine volume, by brand 2005-2006 (Liters m) 26
Table 10: Nigeria Wine company share by volume, 2005-2006 (%) 28
Table 11: Nigeria Wine volume, by company, 2005-2006 (Liters m) 28
Table 12: Nigeria Wine expenditure per capita, 2001-2006 (NGN, nominal prices) 29
Table 13: Nigeria Wine forecast expenditure per capita, 2006-2011 (NGN, nominal prices) 29
Table 14: Nigeria Wine expenditure per capita, 2001-2006 (US$ nominal prices) 30
Table 15: Nigeria Wine forecast expenditure per capita, 2006-2011 (US$ nominal prices) 30
Table 16: Nigeria Wine consumption per capita, 2001-2006 (Liters) 31
Table 17: Nigeria Wine forecast consumption per capita, 2006-2011 (Liters) 31
Table 18: Pernod Ricard. Key Facts 32
Table 19: Taittinger S A. Key Facts 34
Table 20: Nigeria Fortified Wine value, 2001-2006 (NGN m, nominal prices) 36
Table 21: Nigeria Fortified Wine value forecast, 2006-2011 (NGN m, nominal prices) 37
Table 22: Nigeria Fortified Wine value, 2001-2006 (US$ m nominal prices) 39
Table 23: Nigeria Fortified Wine value forecast, 2006-2011 (US$ m nominal prices) 39
Table 24: Nigeria Fortified Wine volume, 2001-2006 (Liters m) 41
Table 25: Nigeria Fortified Wine volume forecast, 2006-2011 (Liters m) 42
Table 26: Nigeria Fortified Wine brand share, by volume, 2005-2006 (%) 44
Table 27: Nigeria Fortified Wine volume, by brand 2005-2006 (Liters m) 44
Table 28: Nigeria Fortified Wine company share by volume, 2005-2006 (%) 46
Table 29: Nigeria Fortified Wine volume, by company, 2005-2006 (Liters m) 46
Table 30: Nigeria Fortified Wine expenditure per capita, 2001-2006 (NGN, nominal prices) 47
Table 31: Nigeria Fortified Wine forecast expenditure per capita, 2006-2011 (NGN, nominal prices) 47
Table 32: Nigeria Fortified Wine expenditure per capita, 2001-2006 (US$ nominal prices) 48
Table 33: Nigeria Fortified Wine forecast expenditure per capita, 2006-2011 (US$ nominal prices) 48
Table 34: Nigeria Fortified Wine consumption per capita, 2001-2006 (Liters) 49
Table 35: Nigeria Fortified Wine forecast consumption per capita, 2006-2011 (Liters) 49
Table 36: Nigeria Sparkling Wine value, 2001-2006 (NGN m, nominal prices) 50
Table 37: Nigeria Sparkling Wine value forecast, 2006-2011 (NGN m, nominal prices) 51
Table 38: Nigeria Sparkling Wine value, 2001-2006 (US$ m nominal prices) 53
Table 39: Nigeria Sparkling Wine value forecast, 2006-2011 (US$ m nominal prices) 53
Table 40: Nigeria Sparkling Wine volume, 2001-2006 (Liters m) 55
Table 41: Nigeria Sparkling Wine volume forecast, 2006-2011 (Liters m) 56
Table 42: Nigeria Sparkling Wine brand share, by volume, 2005-2006 (%) 58
Table 43: Nigeria Sparkling Wine volume, by brand 2005-2006 (Liters m) 58
Table 44: Nigeria Sparkling Wine company share by volume, 2005-2006 (%) 60
Table 45: Nigeria Sparkling Wine volume, by company, 2005-2006 (Liters m) 60
Table 46: Nigeria Sparkling Wine expenditure per capita, 2001-2006 (NGN, nominal prices) 61
Table 47: Nigeria Sparkling Wine forecast expenditure per capita, 2006-2011 (NGN, nominal prices) 61
Table 48: Nigeria Sparkling Wine expenditure per capita, 2001-2006 (US$ nominal prices) 62
Table 49: Nigeria Sparkling Wine forecast expenditure per capita, 2006-2011 (US$ nominal prices) 62
Table 50: Nigeria Sparkling Wine consumption per capita, 2001-2006 (Liters) 63
Table 51: Nigeria Sparkling Wine forecast consumption per capita, 2006-2011 (Liters) 63
Table 52: Nigeria Still Wine value, 2001-2006 (NGN m, nominal prices) 64
Table 53: Nigeria Still Wine value forecast, 2006-2011 (NGN m, nominal prices) 65
Table 54: Nigeria Still Wine value, 2001-2006 (US$ m nominal prices) 67
Table 55: Nigeria Still Wine value forecast, 2006-2011 (US$ m nominal prices) 67
Table 56: Nigeria Still Wine volume, 2001-2006 (Liters m) 69
Table 57: Nigeria Still Wine volume forecast, 2006-2011 (Liters m) 70
Table 58: Nigeria Still Wine brand share, by volume, 2005-2006 (%) 72
Table 59: Nigeria Still Wine volume, by brand 2005-2006 (Liters m) 72
Table 60: Nigeria Still Wine company share by volume, 2005-2006 (%) 73
Table 61: Nigeria Still Wine volume, by company, 2005-2006 (Liters m) 73
Table 62: Nigeria Still Wine expenditure per capita, 2001-2006 (NGN, nominal prices) 74
Table 63: Nigeria Still Wine forecast expenditure per capita, 2006-2011 (NGN, nominal prices) 74
Table 64: Nigeria Still Wine expenditure per capita, 2001-2006 (US$ nominal prices) 75
Table 65: Nigeria Still Wine forecast expenditure per capita, 2006-2011 (US$ nominal prices) 75
Table 66: Nigeria Still Wine consumption per capita, 2001-2006 (Liters) 76
Table 67: Nigeria Still Wine forecast consumption per capita, 2006-2011 (Liters) 76
Table 68: Global Wine market value, 2006 77
Table 69: Global Wine market split (value terms (US$ m), 2006) – Top 5 countries 80
Table 70: Global Wine market volume, 2006 82
Table 71: Global Wine market split (volume terms, 2006) – Top 5 countries 85
Table 72: Leading players - Top 5 countries 87
Table 73: Nigeria Key Facts 89
Table 74: Nigeria population, by age group, 2000-2005 (millions) 92
Table 75: Nigeria population forecast, by age group, 2005-2010 (millions) 93
Table 76: Nigeria population, by gender, 2000-2005 (millions) 93
Table 77: Nigeria population forecast, by gender, 2005-2010 (millions) 94
Table 78: Nigeria real GDP, 2000-2005 (NiN bn, 2005 prices) 94
Table 79: Nigeria real GDP forecast, 2005-2010 (NiN bn, 2005 prices) 94
Table 80: Nigeria nominal GDP, 2000-2005 (NiN bn, nominal prices) 95
Table 81: Nigeria real GDP, 2000-2005 (US$ bn, 2005 prices) 95
Table 82: Nigeria real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 95
Table 83: Nigeria consumer price index, 2000-2005 (2000=100) 96
Table 84: Nigeria consumer price index, 2005-2010 (2000=100) 96
Table 85: Nigeria exchange rate, 2000-2005 96

Figure 1: Nigeria Wine value & value forecast, 2001-2011 (NGN m, nominal prices) 20
Figure 2: Nigeria Wine category growth comparison, by value, 2001-2011 22
Figure 3: Nigeria Wine volume & volume forecast, 2001-2011 (Liters m) 25
Figure 4: Nigeria Wine category growth comparison, by volume, 2001-2011 25
Figure 5: Nigeria Wine company share, by volume, 2005-2006 (%) 27
Figure 6: Nigeria Fortified wine value & value forecast, 2001-2011 (NGN m, nominal prices) 38
Figure 7: Nigeria Fortified wine category growth comparison, by value, 2001-2011 40
Figure 8: Nigeria Fortified wine volume & volume forecast, 2001-2011 (Liters m) 43
Figure 9: Nigeria Fortified wine category growth comparison, by volume, 2001-2011 43
Figure 10: Nigeria Fortified wine company share, by volume, 2005-2006 (%) 45
Figure 11: Nigeria Sparkling wine value & value forecast, 2001-2011 (NGN m, nominal prices) 52
Figure 12: Nigeria Sparkling wine category growth comparison, by value, 2001-2011 54
Figure 13: Nigeria Sparkling wine volume & volume forecast, 2001-2011 (Liters m) 57
Figure 14: Nigeria Sparkling wine category growth comparison, by volume, 2001-2011 57
Figure 15: Nigeria Sparkling wine company share, by volume, 2005-2006 (%) 59
Figure 16: Nigeria Still wine value & value forecast, 2001-2011 (NGN m, nominal prices) 66
Figure 17: Nigeria Still wine category growth comparison, by value, 2001-2011 68
Figure 18: Nigeria Still wine volume & volume forecast, 2001-2011 (Liters m) 71
Figure 19: Nigeria Still wine category growth comparison, by volume, 2001-2011 71
Figure 20: Global Wine market split (value terms, 2006) – Top 5 countries 78
Figure 21: Global Wine market value, 2001 – 2006 (Top 5 countries) 81
Figure 22: Global Wine market split (volume terms, 2006) – Top 5 countries 83
Figure 23: Global Wine market volume, 2001 – 2006 (Top 5 countries) 86
Figure 24: Map of Nigeria 89
Figure 25: Annual data review process 98
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