Wine in Norway to 2011

This databook is a detailed information resource covering all the key data points on Wine in Norway. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Report Highlights
The market for Wine in Norway increased between 2001-2006, growing at an average annual rate of 5.8%. The leading company in the market in 2006 was Pernod Ricard. The second-largest player was Amundsen with Vinmonopolet in third place.
[Studien Infos ausblenden]

Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Wine 2
Summary category level - Fortified Wine 3
Summary category level - Sparkling Wine 4
Summary category level - Still Wine 5
Chapter 2 INTRODUCTION 6
What is this report about? 6
How to use this report 6
Market Definition 7
Chapter 3 MARKET OVERVIEW 18
Value Analysis, 2001-2006 18
Value Analysis, 2006-2011 19
Value Analysis, US$ 2001-2006 21
Value Analysis, US$ 2006-2011 21
Volume Analysis, 2001-2006 23
Volume Analysis, 2006-2011 24
Company and Brand Share Analysis 26
Expenditure & consumption Per Capita 29
Chapter 4 LEADING COMPANY PROFILES 32
Pernod Ricard. 32
Chapter 5 CATEGORY ANALYSIS - FORTIFIED WINE 34
Value Analysis, 2001-2006 34
Value Analysis, 2006-2011 35
Value Analysis, US$ 2001-2006 37
Value Analysis, US$ 2006-2011 38
Volume Analysis, 2001-2006 40
Volume Analysis, 2006-2011 41
Company and Brand Share Analysis 43
Expenditure & consumption Per Capita 45
Chapter 6 CATEGORY ANALYSIS - SPARKLING WINE 48
Value Analysis, 2001-2006 48
Value Analysis, 2006-2011 49
Value Analysis, US$ 2001-2006 51
Value Analysis, US$ 2006-2011 51
Volume Analysis, 2001-2006 53
Volume Analysis, 2006-2011 54
Company and Brand Share Analysis 56
Expenditure & consumption Per Capita 58
Chapter 7 CATEGORY ANALYSIS - STILL WINE 61
Value Analysis, 2001-2006 61
Value Analysis, 2006-2011 62
Value Analysis, US$ 2001-2006 64
Value Analysis, US$ 2006-2011 64
Volume Analysis, 2001-2006 66
Volume Analysis, 2006-2011 67
Company and Brand Share Analysis 69
Expenditure & consumption Per Capita 72
Chapter 8 COUNTRY COMPARISON 75
Value 75
Volume 80
Market Share 85
Chapter 9 NEW PRODUCT DEVELOPMENT 86
Product launches over time 86
Recent product launches 88
Chapter 10 NORWAY SOCIOECONOMIC PROFILE 89
Country Overview 89
Key Facts 90
Political Overview 91
Norway Economic Overview 92
Chapter 11 NORWAY MACROECONOMIC PROFILE 93
Macroeconomic Indicators 93
Chapter 12 RESEARCH METHODOLOGY 98
Methodology overview 98
Secondary research 99
Market modelling 100
Primary research 101
Data finalisation 101
Ongoing research 102
Chapter 13 APPENDIX 103
Future readings 103
How to contact experts in your industry 103
[Inhaltsverzeichnis ausblenden]

Table 1: Wine category definitions 8
Table 2: Norway Wine value, 2001-2006 (NOK m, nominal prices) 18
Table 3: Norway Wine value forecast, 2006-2011 (NOK m, nominal prices) 19
Table 4: Norway Wine value, 2001-2006 (US$ m nominal prices) 21
Table 5: Norway Wine value forecast, 2006-2011 (US$ m nominal prices) 21
Table 6: Norway Wine volume, 2001-2006 (Liters m) 23
Table 7: Norway Wine volume forecast, 2006-2011 (Liters m) 24
Table 8: Norway Wine brand share, by volume, 2005-2006 (%) 26
Table 9: Norway Wine volume, by brand 2005-2006 (Liters m) 26
Table 10: Norway Wine company share by volume, 2005-2006 (%) 28
Table 11: Norway Wine volume, by company, 2005-2006 (Liters m) 28
Table 12: Norway Wine expenditure per capita, 2001-2006 (NOK, nominal prices) 29
Table 13: Norway Wine forecast expenditure per capita, 2006-2011 (NOK, nominal prices) 29
Table 14: Norway Wine expenditure per capita, 2001-2006 (US$ nominal prices) 30
Table 15: Norway Wine forecast expenditure per capita, 2006-2011 (US$ nominal prices) 30
Table 16: Norway Wine consumption per capita, 2001-2006 (Liters) 31
Table 17: Norway Wine forecast consumption per capita, 2006-2011 (Liters) 31
Table 18: Pernod Ricard Key Facts 32
Table 19: Norway Fortified Wine value, 2001-2006 (NOK m, nominal prices) 34
Table 20: Norway Fortified Wine value forecast, 2006-2011 (NOK m, nominal prices) 35
Table 21: Norway Fortified Wine value, 2001-2006 (US$ m nominal prices) 37
Table 22: Norway Fortified Wine value forecast, 2006-2011 (US$ m nominal prices) 38
Table 23: Norway Fortified Wine volume, 2001-2006 (Liters m) 40
Table 24: Norway Fortified Wine volume forecast, 2006-2011 (Liters m) 41
Table 25: Norway Fortified Wine brand share, by volume, 2005-2006 (%) 43
Table 26: Norway Fortified Wine volume, by brand 2005-2006 (Liters m) 43
Table 27: Norway Fortified Wine company share by volume, 2005-2006 (%) 44
Table 28: Norway Fortified Wine volume, by company, 2005-2006 (Liters m) 44
Table 29: Norway Fortified Wine expenditure per capita, 2001-2006 (NOK, nominal prices) 45
Table 30: Norway Fortified Wine forecast expenditure per capita, 2006-2011 (NOK, nominal prices) 45
Table 31: Norway Fortified Wine expenditure per capita, 2001-2006 (US$ nominal prices) 46
Table 32: Norway Fortified Wine forecast expenditure per capita, 2006-2011 (US$ nominal prices) 46
Table 33: Norway Fortified Wine consumption per capita, 2001-2006 (Liters) 47
Table 34: Norway Fortified Wine forecast consumption per capita, 2006-2011 (Liters) 47
Table 35: Norway Sparkling Wine value, 2001-2006 (NOK m, nominal prices) 48
Table 36: Norway Sparkling Wine value forecast, 2006-2011 (NOK m, nominal prices) 49
Table 37: Norway Sparkling Wine value, 2001-2006 (US$ m nominal prices) 51
Table 38: Norway Sparkling Wine value forecast, 2006-2011 (US$ m nominal prices) 51
Table 39: Norway Sparkling Wine volume, 2001-2006 (Liters m) 53
Table 40: Norway Sparkling Wine volume forecast, 2006-2011 (Liters m) 54
Table 41: Norway Sparkling Wine brand share, by volume, 2005-2006 (%) 56
Table 42: Norway Sparkling Wine volume, by brand 2005-2006 (Liters m) 56
Table 43: Norway Sparkling Wine company share by volume, 2005-2006 (%) 57
Table 44: Norway Sparkling Wine volume, by company, 2005-2006 (Liters m) 57
Table 45: Norway Sparkling Wine expenditure per capita, 2001-2006 (NOK, nominal prices) 58
Table 46: Norway Sparkling Wine forecast expenditure per capita, 2006-2011 (NOK, nominal prices) 58
Table 47: Norway Sparkling Wine expenditure per capita, 2001-2006 (US$ nominal prices) 59
Table 48: Norway Sparkling Wine forecast expenditure per capita, 2006-2011 (US$ nominal prices) 59
Table 49: Norway Sparkling Wine consumption per capita, 2001-2006 (Liters) 60
Table 50: Norway Sparkling Wine forecast consumption per capita, 2006-2011 (Liters) 60
Table 51: Norway Still Wine value, 2001-2006 (NOK m, nominal prices) 61
Table 52: Norway Still Wine value forecast, 2006-2011 (NOK m, nominal prices) 62
Table 53: Norway Still Wine value, 2001-2006 (US$ m nominal prices) 64
Table 54: Norway Still Wine value forecast, 2006-2011 (US$ m nominal prices) 64
Table 55: Norway Still Wine volume, 2001-2006 (Liters m) 66
Table 56: Norway Still Wine volume forecast, 2006-2011 (Liters m) 67
Table 57: Norway Still Wine brand share, by volume, 2005-2006 (%) 69
Table 58: Norway Still Wine volume, by brand 2005-2006 (Liters m) 69
Table 59: Norway Still Wine company share by volume, 2005-2006 (%) 71
Table 60: Norway Still Wine volume, by company, 2005-2006 (Liters m) 71
Table 61: Norway Still Wine expenditure per capita, 2001-2006 (NOK, nominal prices) 72
Table 62: Norway Still Wine forecast expenditure per capita, 2006-2011 (NOK, nominal prices) 72
Table 63: Norway Still Wine expenditure per capita, 2001-2006 (US$ nominal prices) 73
Table 64: Norway Still Wine forecast expenditure per capita, 2006-2011 (US$ nominal prices) 73
Table 65: Norway Still Wine consumption per capita, 2001-2006 (Liters) 74
Table 66: Norway Still Wine forecast consumption per capita, 2006-2011 (Liters) 74
Table 67: Global Wine market value, 2006 75
Table 68: Global Wine market split (value terms (US$ m), 2006) – Top 5 countries 78
Table 69: Global Wine market volume, 2006 80
Table 70: Global Wine market split (volume terms, 2006) – Top 5 countries 83
Table 71: Leading players - Top 5 countries 85
Table 72: Norway wine new product launches (reports) and SKUs, by company (Top 5 companies), 2006 86
Table 73: Norway wine new product launches (reports), by flavor and fragrances, 2006 87
Table 74: Norway wine new product launches (reports), by Ingredients, 2006 87
Table 75: Norway wine new product launches (reports), by Package tags or Claims, 2006 87
Table 76: Norway wine new product launches (reports) - Recent 5 launches 88
Table 77: Norway Key Facts 90
Table 78: Norway population, by age group, 2000-2005 (millions) 93
Table 79: Norway population forecast, by age group, 2005-2010 (millions) 94
Table 80: Norway population, by gender, 2000-2005 (millions) 94
Table 81: Norway population forecast, by gender, 2005-2010 (millions) 95
Table 82: Norway real GDP, 2000-2005 (NOK bn, 2005 prices) 95
Table 83: Norway real GDP forecast, 2005-2010 (NOK bn, 2005 prices) 95
Table 84: Norway nominal GDP, 2000-2005 (NOK bn, nominal prices) 96
Table 85: Norway real GDP, 2000-2005 (US$ bn, 2005 prices) 96
Table 86: Norway real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 96
Table 87: Norway consumer price index, 2000-2005 (2000=100) 97
Table 88: Norway consumer price index, 2005-2010 (2000=100) 97
Table 89: Norway exchange rate, 2000-2005 97

Figure 1: Norway Wine value & value forecast, 2001-2011 (NOK m, nominal prices) 20
Figure 2: Norway Wine category growth comparison, by value, 2001-2011 22
Figure 3: Norway Wine volume & volume forecast, 2001-2011 (Liters m) 25
Figure 4: Norway Wine category growth comparison, by volume, 2001-2011 25
Figure 5: Norway Wine company share, by volume, 2005-2006 (%) 27
Figure 6: Norway Fortified wine value & value forecast, 2001-2011 (NOK m, nominal prices) 36
Figure 7: Norway Fortified wine category growth comparison, by value, 2001-2011 39
Figure 8: Norway Fortified wine volume & volume forecast, 2001-2011 (Liters m) 42
Figure 9: Norway Fortified wine category growth comparison, by volume, 2001-2011 42
Figure 10: Norway Sparkling wine value & value forecast, 2001-2011 (NOK m, nominal prices) 50
Figure 11: Norway Sparkling wine category growth comparison, by value, 2001-2011 52
Figure 12: Norway Sparkling wine volume & volume forecast, 2001-2011 (Liters m) 55
Figure 13: Norway Sparkling wine category growth comparison, by volume, 2001-2011 55
Figure 14: Norway Still wine value & value forecast, 2001-2011 (NOK m, nominal prices) 63
Figure 15: Norway Still wine category growth comparison, by value, 2001-2011 65
Figure 16: Norway Still wine volume & volume forecast, 2001-2011 (Liters m) 68
Figure 17: Norway Still wine category growth comparison, by volume, 2001-2011 68
Figure 18: Norway Still wine company share, by volume, 2005-2006 (%) 70
Figure 19: Global Wine market split (value terms, 2006) – Top 5 countries 76
Figure 20: Global Wine market value, 2001 – 2006 (Top 5 countries) 79
Figure 21: Global Wine market split (volume terms, 2006) – Top 5 countries 81
Figure 22: Global Wine market volume, 2001 – 2006 (Top 5 countries) 84
Figure 23: Map of Norway 90
Figure 24: Annual data review process 99
[Tabellenverzeichnis ausblenden]