Wine in Venezuela to 2011

This databook is a detailed information resource covering all the key data points on Wine in Venezuela. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Report Highlights
The market for Wine in Venezuela decreased between 2001-2006, growing at an average annual rate of -1%. The leading company in the market in 2006 was Pernod Ricard. The second-largest player was Bronco wine company with Hardy wine company in third place.
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Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Wine 2
Summary category level - Fortified Wine 3
Summary category level - Sparkling Wine 4
Summary category level - Still Wine 5
Chapter 2 INTRODUCTION 6
What is this report about? 6
How to use this report 6
Market Definition 7
Chapter 3 MARKET OVERVIEW 18
Value Analysis, 2001-2006 18
Value Analysis, 2006-2011 19
Value Analysis, US$ 2001-2006 21
Value Analysis, US$ 2006-2011 21
Volume Analysis, 2001-2006 23
Volume Analysis, 2006-2011 24
Company and Brand Share Analysis 26
Expenditure & consumption Per Capita 29
Chapter 4 LEADING COMPANY PROFILES 32
Pernod Ricard. 32
E. & J. Gallo Winery. 34
Chapter 5 CATEGORY ANALYSIS - FORTIFIED WINE 36
Value Analysis, 2001-2006 36
Value Analysis, 2006-2011 37
Value Analysis, US$ 2001-2006 39
Value Analysis, US$ 2006-2011 39
Volume Analysis, 2001-2006 41
Volume Analysis, 2006-2011 42
Company and Brand Share Analysis 44
Expenditure & consumption Per Capita 47
Chapter 6 CATEGORY ANALYSIS - SPARKLING WINE 50
Value Analysis, 2001-2006 50
Value Analysis, 2006-2011 50
Value Analysis, US$ 2001-2006 52
Value Analysis, US$ 2006-2011 52
Volume Analysis, 2001-2006 53
Volume Analysis, 2006-2011 54
Company and Brand Share Analysis 56
Expenditure & consumption Per Capita 59
Chapter 7 CATEGORY ANALYSIS - STILL WINE 62
Value Analysis, 2001-2006 62
Value Analysis, 2006-2011 63
Value Analysis, US$ 2001-2006 65
Value Analysis, US$ 2006-2011 65
Volume Analysis, 2001-2006 67
Volume Analysis, 2006-2011 68
Company and Brand Share Analysis 70
Expenditure & consumption Per Capita 73
Chapter 8 COUNTRY COMPARISON 76
Value 76
Volume 81
Market Share 86
Chapter 9 NEW PRODUCT DEVELOPMENT 87
Product launches over time 87
Recent product launches 89
Chapter 10 VENEZUELA SOCIOECONOMIC PROFILE 90
Country Overview 90
Key Facts 91
Political Overview 92
Venezuela Economic Overview 93
Chapter 11 VENEZUELA MACROECONOMIC PROFILE 94
Macroeconomic Indicators 94
Chapter 12 RESEARCH METHODOLOGY 99
Methodology overview 99
Secondary research 100
Market modelling 101
Primary research 102
Data finalisation 102
Ongoing research 103
Chapter 13 APPENDIX 104
Future readings 104
How to contact experts in your industry 104
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Table 1: Wine category definitions 8
Table 2: Venezuela Wine value, 2001-2006 (VEB m, nominal prices) 18
Table 3: Venezuela Wine value forecast, 2006-2011 (VEB m, nominal prices) 19
Table 4: Venezuela Wine value, 2001-2006 (US$ m nominal prices) 21
Table 5: Venezuela Wine value forecast, 2006-2011 (US$ m nominal prices) 21
Table 6: Venezuela Wine volume, 2001-2006 (Liters m) 23
Table 7: Venezuela Wine volume forecast, 2006-2011 (Liters m) 24
Table 8: Venezuela Wine brand share, by volume, 2005-2006 (%) 26
Table 9: Venezuela Wine volume, by brand 2005-2006 (Liters m) 26
Table 10: Venezuela Wine company share by volume, 2005-2006 (%) 28
Table 11: Venezuela Wine volume, by company, 2005-2006 (Liters m) 28
Table 12: Venezuela Wine expenditure per capita, 2001-2006 (VEB, nominal prices) 29
Table 13: Venezuela Wine forecast expenditure per capita, 2006-2011 (VEB, nominal prices) 29
Table 14: Venezuela Wine expenditure per capita, 2001-2006 (US$ nominal prices) 30
Table 15: Venezuela Wine forecast expenditure per capita, 2006-2011 (US$ nominal prices) 30
Table 16: Venezuela Wine consumption per capita, 2001-2006 (Liters) 31
Table 17: Venezuela Wine forecast consumption per capita, 2006-2011 (Liters) 31
Table 18: Pernod Ricard Key Facts 32
Table 19: E. & J. Gallo Winery Key Facts 34
Table 20: Venezuela Fortified Wine value, 2001-2006 (VEB m, nominal prices) 36
Table 21: Venezuela Fortified Wine value forecast, 2006-2011 (VEB m, nominal prices) 37
Table 22: Venezuela Fortified Wine value, 2001-2006 (US$ m nominal prices) 39
Table 23: Venezuela Fortified Wine value forecast, 2006-2011 (US$ m nominal prices) 39
Table 24: Venezuela Fortified Wine volume, 2001-2006 (Liters m) 41
Table 25: Venezuela Fortified Wine volume forecast, 2006-2011 (Liters m) 42
Table 26: Venezuela Fortified Wine brand share, by volume, 2005-2006 (%) 44
Table 27: Venezuela Fortified Wine volume, by brand 2005-2006 (Liters m) 44
Table 28: Venezuela Fortified Wine company share by volume, 2005-2006 (%) 46
Table 29: Venezuela Fortified Wine volume, by company, 2005-2006 (Liters m) 46
Table 30: Venezuela Fortified Wine expenditure per capita, 2001-2006 (VEB, nominal prices) 47
Table 31: Venezuela Fortified Wine forecast expenditure per capita, 2006-2011 (VEB, nominal prices) 47
Table 32: Venezuela Fortified Wine expenditure per capita, 2001-2006 (US$ nominal prices) 48
Table 33: Venezuela Fortified Wine forecast expenditure per capita, 2006-2011 (US$ nominal prices) 48
Table 34: Venezuela Fortified Wine consumption per capita, 2001-2006 (Liters) 49
Table 35: Venezuela Fortified Wine forecast consumption per capita, 2006-2011 (Liters) 49
Table 36: Venezuela Sparkling Wine value, 2001-2006 (VEB m, nominal prices) 50
Table 37: Venezuela Sparkling Wine value forecast, 2006-2011 (VEB m, nominal prices) 50
Table 38: Venezuela Sparkling Wine value, 2001-2006 (US$ m nominal prices) 52
Table 39: Venezuela Sparkling Wine value forecast, 2006-2011 (US$ m nominal prices) 52
Table 40: Venezuela Sparkling Wine volume, 2001-2006 (Liters m) 53
Table 41: Venezuela Sparkling Wine volume forecast, 2006-2011 (Liters m) 54
Table 42: Venezuela Sparkling Wine brand share, by volume, 2005-2006 (%) 56
Table 43: Venezuela Sparkling Wine volume, by brand 2005-2006 (Liters m) 56
Table 44: Venezuela Sparkling Wine company share by volume, 2005-2006 (%) 58
Table 45: Venezuela Sparkling Wine volume, by company, 2005-2006 (Liters m) 58
Table 46: Venezuela Sparkling Wine expenditure per capita, 2001-2006 (VEB, nominal prices) 59
Table 47: Venezuela Sparkling Wine forecast expenditure per capita, 2006-2011 (VEB, nominal prices) 59
Table 48: Venezuela Sparkling Wine expenditure per capita, 2001-2006 (US$ nominal prices) 60
Table 49: Venezuela Sparkling Wine forecast expenditure per capita, 2006-2011 (US$ nominal prices) 60
Table 50: Venezuela Sparkling Wine consumption per capita, 2001-2006 (Liters) 61
Table 51: Venezuela Sparkling Wine forecast consumption per capita, 2006-2011 (Liters) 61
Table 52: Venezuela Still Wine value, 2001-2006 (VEB m, nominal prices) 62
Table 53: Venezuela Still Wine value forecast, 2006-2011 (VEB m, nominal prices) 63
Table 54: Venezuela Still Wine value, 2001-2006 (US$ m nominal prices) 65
Table 55: Venezuela Still Wine value forecast, 2006-2011 (US$ m nominal prices) 65
Table 56: Venezuela Still Wine volume, 2001-2006 (Liters m) 67
Table 57: Venezuela Still Wine volume forecast, 2006-2011 (Liters m) 68
Table 58: Venezuela Still Wine brand share, by volume, 2005-2006 (%) 70
Table 59: Venezuela Still Wine volume, by brand 2005-2006 (Liters m) 70
Table 60: Venezuela Still Wine company share by volume, 2005-2006 (%) 72
Table 61: Venezuela Still Wine volume, by company, 2005-2006 (Liters m) 72
Table 62: Venezuela Still Wine expenditure per capita, 2001-2006 (VEB, nominal prices) 73
Table 63: Venezuela Still Wine forecast expenditure per capita, 2006-2011 (VEB, nominal prices) 73
Table 64: Venezuela Still Wine expenditure per capita, 2001-2006 (US$ nominal prices) 74
Table 65: Venezuela Still Wine forecast expenditure per capita, 2006-2011 (US$ nominal prices) 74
Table 66: Venezuela Still Wine consumption per capita, 2001-2006 (Liters) 75
Table 67: Venezuela Still Wine forecast consumption per capita, 2006-2011 (Liters) 75
Table 68: Global Wine market value, 2006 76
Table 69: Global Wine market split (value terms (US$ m), 2006) – Top 5 countries 79
Table 70: Global Wine market volume, 2006 81
Table 71: Global Wine market split (volume terms, 2006) – Top 5 countries 84
Table 72: Leading players - Top 5 countries 86
Table 73: Venezuela wine new product launches (reports) and SKUs, by company, 2006 87
Table 74: Venezuela wine new product launches (reports), by flavor and fragrances, 2006 87
Table 75: Venezuela wine new product launches (reports), by Ingredients, 2006 88
Table 76: Venezuela wine new product launches (reports), by Package tags or Claims, 2006 88
Table 77: Venezuela wine new product launches (reports) 89
Table 78: Venezuela Key Facts 91
Table 79: Venezuela population, by age group, 2000-2005 (millions) 94
Table 80: Venezuela population forecast, by age group, 2005-2010 (millions) 95
Table 81: Venezuela population, by gender, 2000-2005 (millions) 95
Table 82: Venezuela population forecast, by gender, 2005-2010 (millions) 96
Table 83: Venezuela real GDP, 2000-2005 (VEB bn, 2005 prices) 96
Table 84: Venezuela real GDP forecast, 2005-2010 (VEB bn, 2005 prices) 96
Table 85: Venezuela nominal GDP, 2000-2005 (VEB bn, nominal prices) 97
Table 86: Venezuela real GDP, 2000-2005 (US$ bn, 2005 prices) 97
Table 87: Venezuela real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 97
Table 88: Venezuela consumer price index, 2000-2005 (2000=100) 98
Table 89: Venezuela consumer price index, 2005-2010 (2000=100) 98
Table 90: Venezuela exchange rate, 2000-2005 98

Figure 1: Venezuela Wine value & value forecast, 2001-2011 (VEB m, nominal prices) 20
Figure 2: Venezuela Wine category growth comparison, by value, 2001-2011 22
Figure 3: Venezuela Wine volume & volume forecast, 2001-2011 (Liters m) 25
Figure 4: Venezuela Wine category growth comparison, by volume, 2001-2011 25
Figure 5: Venezuela Wine company share, by volume, 2005-2006 (%) 27
Figure 6: Venezuela Fortified wine value & value forecast, 2001-2011 (VEB m, nominal prices) 38
Figure 7: Venezuela Fortified wine category growth comparison, by value, 2001-2011 40
Figure 8: Venezuela Fortified wine volume & volume forecast, 2001-2011 (Liters m) 43
Figure 9: Venezuela Fortified wine category growth comparison, by volume, 2001-2011 43
Figure 10: Venezuela Fortified wine company share, by volume, 2005-2006 (%) 45
Figure 11: Venezuela Sparkling wine value & value forecast, 2001-2011 (VEB m, nominal prices) 51
Figure 12: Venezuela Sparkling wine volume & volume forecast, 2001-2011 (Liters m) 55
Figure 13: Venezuela Sparkling wine company share, by volume, 2005-2006 (%) 57
Figure 14: Venezuela Still wine value & value forecast, 2001-2011 (VEB m, nominal prices) 64
Figure 15: Venezuela Still wine category growth comparison, by value, 2001-2011 66
Figure 16: Venezuela Still wine volume & volume forecast, 2001-2011 (Liters m) 69
Figure 17: Venezuela Still wine category growth comparison, by volume, 2001-2011 69
Figure 18: Venezuela Still wine company share, by volume, 2005-2006 (%) 71
Figure 19: Global Wine market split (value terms, 2006) – Top 5 countries 77
Figure 20: Global Wine market value, 2001 – 2006 (Top 5 countries) 80
Figure 21: Global Wine market split (volume terms, 2006) – Top 5 countries 82
Figure 22: Global Wine market volume, 2001 – 2006 (Top 5 countries) 85
Figure 23: Map of Venezuela 91
Figure 24: Annual data review process 100
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