Womenswear - Scandinavia Industry Guide

Datamonitor's Womenswear - Scandinavia Industry Guide is an essential resource for top-level data and analysis covering the Womenswear industry in each of the Scandinavian (Denmark, Norway and Sweden) countries. The report includes easily comparable data on market value, segmentation, and five forces analysis, plus full five year market forecasts for each country. It examines future problems, innovations and potential growth areas within the market.

Scope of the Report

* Contains an executive summary market values, and segmentation

* Provides textual analysis of the industry's prospects, competitive landscape and profiles of leading companies

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Compares data from Denmark, Norway and Sweden, alongside individual chapters on each country. .

* Includes a five-year forecast of the industry

Highlights

The Scandinavian womenswear market had a total market value of $10,245.6 million in 2009.

Within the womenswear industry, Sweden is the leading country among the Scandinavian countries, with market revenues of $4,172.7 million in 2009.

The womenswear industry in Sweden is expected to lead the Scandinavian countries with a value of $4,934.8 million in 2014.

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The womenswear market comprises: women's activewear, casual wear, essentials, formalwear, formalwear-occasion and outerwear. The market’s value is calculated at retail selling price (RSP). Any currency conversions used within this report have been calculated using constant annual 2009 average exchange rates.
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TABLE OF CONTENTS
INTRODUCTION 9
What is this report about? 9
Who is the target reader? 9
Market definition 9
SCANDINAVIA WOMENSWEAR INDUSTRY OUTLOOK 10
Market Analysis 10
Market Revenues 11
WOMENSWEAR IN THE DENMARK 18
MARKET OVERVIEW 18
MARKET VALUE 19
MARKET SEGMENTATION I 20
MARKET SEGMENTATION II 21
FIVE FORCES ANALYSIS 22
LEADING COMPANIES 29
MARKET FORECASTS 46
MACROECONOMIC INDICATORS 48
WOMENSWEAR IN NORWAY 50
MARKET OVERVIEW 50
MARKET VALUE 51
MARKET SEGMENTATION I 52
MARKET SEGMENTATION II 53
FIVE FORCES ANALYSIS 54
LEADING COMPANIES 61
MARKET FORECASTS 72
MACROECONOMIC INDICATORS 73
WOMENSWEAR IN SWEDEN 75
MARKET OVERVIEW 75
MARKET VALUE 76
MARKET SEGMENTATION I 77
MARKET SEGMENTATION II 78
FIVE FORCES ANALYSIS 79
LEADING COMPANIES 86
MARKET FORECASTS 100
MACROECONOMIC INDICATORS 102
APPENDIX 104
Data Research Methodology 104
About Datamonitor 105
Disclaimer 105
LIST OF TABLES
Table 1: Scandinavia womenswear industry, revenue ($m), 2005–14 12
Table 2: Scandinavia womenswear industry, revenue ($m), 2005–09(e) 14
Table 3: Scandinavia womenswear industry forecast, revenue ($m), 2009–14 16
Table 4: Denmark womenswear market value: $ million, 2005–09(e) 19
Table 5: Denmark womenswear market segmentation I:% share, by value, 2009(e) 20
Table 6: Denmark womenswear market segmentation II: % share, by value, 2009(e) 21
Table 7: Benetton Group S.p.A.: key facts 29
Table 8: Benetton Group S.p.A.: key financials ($) 30
Table 9: Benetton Group S.p.A.: key financials (€) 30
Table 10: Benetton Group S.p.A.: key financial ratios 31
Table 11: H & M Hennes & Mauritz AB: key facts 33
Table 12: H & M Hennes & Mauritz AB: key financials ($) 34
Table 13: H & M Hennes & Mauritz AB: key financials (SEK) 34
Table 14: H & M Hennes & Mauritz AB: key financial ratios 35
Table 15: IC Companys A/S: key facts 37
Table 16: IC Companys A/S: key financials ($) 38
Table 17: IC Companys A/S: key financials (DKK) 38
Table 18: IC Companys A/S: key financial ratios 39
Table 19: Levi Strauss & Co.: key facts 41
Table 20: Levi Strauss & Co.: key financials ($) 43
Table 21: Levi Strauss & Co.: key financial ratios 43
Table 22: Denmark womenswear market value forecast: $ million, 2009–14 46
Table 23: Denmark size of population (million), 2005–09 48
Table 24: Denmark gdp (constant 2000 prices, $ billion), 2005–09 48
Table 25: Denmark gdp (current prices, $ billion), 2005–09 48
Table 26: Denmark inflation, 2005–09 49
Table 27: Denmark consumer price index (absolute), 2005–09 49
Table 28: Denmark exchange rate, 2005–09 49
Table 29: Norway womenswear market value: $ million, 2005–09(e) 51
Table 30: Norway womenswear market segmentation I:% share, by value, 2009(e) 52
Table 31: Norway womenswear market segmentation II: % share, by value, 2009(e) 53
Table 32: H & M Hennes & Mauritz AB: key facts 61
Table 33: H & M Hennes & Mauritz AB: key financials ($) 62
Table 34: H & M Hennes & Mauritz AB: key financials (SEK) 62
Table 35: H & M Hennes & Mauritz AB: key financial ratios 63
Table 36: KappAhl Holding AB: key facts 65
Table 37: KappAhl Holding AB: key financials ($) 66
Table 38: KappAhl Holding AB: key financials (SEK) 66
Table 39: KappAhl Holding AB: key financial ratios 67
Table 40: Lindex AB: key facts 69
Table 41: Varner Gruppen: key facts 70
Table 42: Norway womenswear market value forecast: $ million, 2009–14 72
Table 43: Norway size of population (million), 2005–09 73
Table 44: Norway gdp (constant 2000 prices, $ billion), 2005–09 73
Table 45: Norway gdp (current prices, $ billion), 2005–09 73
Table 46: Norway inflation, 2005–09 74
Table 47: Norway consumer price index (absolute), 2005–09 74
Table 48: Norway exchange rate, 2005–09 74
Table 49: Sweden womenswear market value: $ million, 2005–09(e) 76
Table 50: Sweden womenswear market segmentation I:% share, by value, 2009(e) 77
Table 51: Sweden womenswear market segmentation II: % share, by value, 2009(e) 78
Table 52: H & M Hennes & Mauritz AB: key facts 86
Table 53: H & M Hennes & Mauritz AB: key financials ($) 87
Table 54: H & M Hennes & Mauritz AB: key financials (SEK) 87
Table 55: H & M Hennes & Mauritz AB: key financial ratios 88
Table 56: KappAhl Holding AB: key facts 90
Table 57: KappAhl Holding AB: key financials ($) 91
Table 58: KappAhl Holding AB: key financials (SEK) 91
Table 59: KappAhl Holding AB: key financial ratios 92
Table 60: Lindex AB: key facts 94
Table 61: RNB Retail & Brands AB: key facts 96
Table 62: RNB Retail & Brands AB: key financials ($) 97
Table 63: RNB Retail & Brands AB: key financials (SEK) 97
Table 64: RNB Retail & Brands AB: key financial ratios 98
Table 65: Sweden womenswear market value forecast: $ million, 2009–14 100
Table 66: Sweden size of population (million), 2005–09 102
Table 67: Sweden gdp (constant 2000 prices, $ billion), 2005–09 102
Table 68: Sweden gdp (current prices, $ billion), 2005–09 102
Table 69: Sweden inflation, 2005–09 103
Table 70: Sweden consumer price index (absolute), 2005–09 103
Table 71: Sweden exchange rate, 2005–09 103

LIST OF FIGURES
Figure 1: Scandinavia womenswear industry, revenue ($m), 2005–14 11
Figure 2: Scandinavia womenswear industry, revenue ($m), 2005–09(e) 13
Figure 3: Scandinavia womenswear industry forecast, revenue ($m), 2009–14 15
Figure 4: Scandinavia womenswear industry, Segmentation (%), 2009(e) 17
Figure 5: Denmark womenswear market value: $ million, 2005–09(e) 19
Figure 6: Denmark womenswear market segmentation I:% share, by value, 2009(e) 20
Figure 7: Denmark womenswear market segmentation II: % share, by value, 2009(e) 21
Figure 8: Forces driving competition in the womenswear market in Denmark, 2009 22
Figure 9: Drivers of buyer power in the womenswear market in Denmark, 2009 24
Figure 10: Drivers of supplier power in the womenswear market in Denmark, 2009 25
Figure 11: Factors influencing the likelihood of new entrants in the womenswear market in Denmark, 2009 26
Figure 12: Factors influencing the threat of substitutes in the womenswear market in Denmark, 2009 27
Figure 13: Drivers of degree of rivalry in the womenswear market in Denmark, 2009 28
Figure 14: Benetton Group S.p.A.: revenues & profitability 31
Figure 15: Benetton Group S.p.A.: assets & liabilities 32
Figure 16: H & M Hennes & Mauritz AB: revenues & profitability 35
Figure 17: H & M Hennes & Mauritz AB: assets & liabilities 36
Figure 18: IC Companys A/S: revenues & profitability 39
Figure 19: IC Companys A/S: assets & liabilities 40
Figure 20: Levi Strauss & Co.: revenues & profitability 44
Figure 21: Levi Strauss & Co.: assets & liabilities 45
Figure 22: Denmark womenswear market value forecast: $ million, 2009–14 47
Figure 23: Norway womenswear market value: $ million, 2005–09(e) 51
Figure 24: Norway womenswear market segmentation I:% share, by value, 2009(e) 52
Figure 25: Norway womenswear market segmentation II: % share, by value, 2009(e) 53
Figure 26: Forces driving competition in the womenswear market in Norway, 2009 54
Figure 27: Drivers of buyer power in the womenswear market in Norway, 2009 56
Figure 28: Drivers of supplier power in the womenswear market in Norway, 2009 57
Figure 29: Factors influencing the likelihood of new entrants in the womenswear market in Norway, 2009 58
Figure 30: Factors influencing the threat of substitutes in the womenswear market in Norway, 2009 59
Figure 31: Drivers of degree of rivalry in the womenswear market in Norway, 2009 60
Figure 32: H & M Hennes & Mauritz AB: revenues & profitability 63
Figure 33: H & M Hennes & Mauritz AB: assets & liabilities 64
Figure 34: KappAhl Holding AB: revenues & profitability 67
Figure 35: KappAhl Holding AB: assets & liabilities 68
Figure 36: Norway womenswear market value forecast: $ million, 2009–14 72
Figure 37: Sweden womenswear market value: $ million, 2005–09(e) 76
Figure 38: Sweden womenswear market segmentation I:% share, by value, 2009(e) 77
Figure 39: Sweden womenswear market segmentation II: % share, by value, 2009(e) 78
Figure 40: Forces driving competition in the womenswear market in Sweden, 2009 79
Figure 41: Drivers of buyer power in the womenswear market in Sweden, 2009 81
Figure 42: Drivers of supplier power in the womenswear market in Sweden, 2009 82
Figure 43: Factors influencing the likelihood of new entrants in the womenswear market in Sweden, 2009 83
Figure 44: Factors influencing the threat of substitutes in the womenswear market in Sweden, 2009 84
Figure 45: Drivers of degree of rivalry in the womenswear market in Sweden, 2009 85
Figure 46: H & M Hennes & Mauritz AB: revenues & profitability 88
Figure 47: H & M Hennes & Mauritz AB: assets & liabilities 89
Figure 48: KappAhl Holding AB: revenues & profitability 92
Figure 49: KappAhl Holding AB: assets & liabilities 93
Figure 50: RNB Retail & Brands AB: revenues & profitability 98
Figure 51: RNB Retail & Brands AB: assets & liabilities 99
Figure 52: Sweden womenswear market value forecast: $ million, 2009–14 101



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